Local seo, business in multiple cities?
-
Hello Everyone,
What is the best strategy when it comes to optimizing a website that services more than one city.
So, say I'm in computer fixing business and I have offices in New York, San Francisco, Seattle, Denver, Miami & Dallas. (took me a while to come up with some US cities) - how should I structure my website so that I look relevant for every city?
Is it possible to display specific information for users coming from specific cities, say someone browsing from San Francisco will see my main page optimized for San Francisco (containing a real address, phone number all the necessary stuff).
I'd really appreciate your thoughts on this.
Thank you in advance,
Alex
-
Isn't that rather good, so Google knows there is a business at all. I wouldn't worry, think of all the big office towers where tens of companies have the same physical adress. So don't worry.
Just make a cute little profil with a picture of their office (office-windows-anytown.jpg use microtagging etc put outgoing links to regional pages - preferably about windows or complimentary products in anytown - get some local links, get listet in the phonebook with that office adress and you will be fine. If you need s/o to have a look at your page just PM me. If this helped you, I really appreciate it if you mark the answer as answered/helpfull
-
It's not really competitors. My client is the big factory let's say, and they provide windows to many little companies that sell the windows.
One of that little company happens to have the exact address (only the phone number differs) with my client's office in a particular city.
-
What exactly do you mean with "have the same postal adress with them". Does your client and his competitors share an office or the like?
-
Thanks Sebes and sorry for the late reply I just came back from the SearchLove conference in London.
I have a client that has a national business and the issue I have is that some other companies that offer his services (they make windows) have the same postal address with them.
What to do in this case?
Thanks,
Alex
-
The best way to do this is to make sure, that you have a postal adress (i.e. an office) in all cities. If you do, create local business pages on you domain:
domain.tld/computer-fixing-new-york.html
domain.tld/computer-fixing-san-francisco.htmlMake a little page about your office and your services, use schema.org to mark the adresses (-> http://schema.org/LocalBusiness ) Use pictures etc.
Next: create corresponding Business Profiles with google and link to your local pages.Get local links and reviews for your corresponding pages.
There are business related keywords that google doesn't recognize as local businesses. These are usually very easy to rank for (very few, but there are some): For those phrases a simple optimized page "Keyword New York" etc. will suffice (use the seomoz "perfect cupcake" as an example. To test whether a keyword is considered local just see if there are the 7 or 10 local results in the SERP. If not, you might have found one.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Right hand side Google Local profile image pulling from 3rd party site
Hello! When googling our company's name, the Google Local profile comes up on the right hand side with the reviews, address, phone number, etc. Those are all fine but the main photo being used is not the one specified in the Google My Business profile but it seems to be pulling from a 3rd party site that recently added a link and an image to our website. Why is this happening and can we specify the image that shows up? Your help will be very much appreciated!!!
Image & Video Optimization | | uniseo10 -
How can I get around creating multiple Gmail accounts with the same phone number?
You know how, when you setup a Gmail account, Google asks you for a phone number to verify the account? I've run into a problem where Google is not letting me create anymore accounts with the same phone number. I set up an account for every new client we take on so that we have complete control of the inbox for verification purposes. Is there a way to get around this verification issue? We tried an app called Burner Phone but found out Google won't call the number because it's not supported by any major providers (e.g. Verizon, AT&T, etc.). Any suggestions? Thanks for your help!
Image & Video Optimization | | copyjack0 -
Local.com
Hey guys! Is there any way to edit a business listing, for the first time, on local.com without paying Yext?!
Image & Video Optimization | | AmberRobinson0 -
Google Local pulling incorrect business name
A client mistakenly put her business name in one of the directories with "In" after the name for" incorporated". She wants to remove the "In" because it just looks weird, but we cannot figure out how, its showing up in google local too now. She did update her infousa listing but that didn't help.
Image & Video Optimization | | handsun0 -
Local SEO
To date local SEO seems to be the weak part of my SEO efforts. Are there any good references for local SEO?
Image & Video Optimization | | casper4340 -
Does the canonical imply a wrost thing in terms of SEO?
Hello, I am wondering if the canonical warning should be seen as something wrong in terms of SEO and Google, and therefore the similar contentatr pages must be eliminated to only one page, or if the canonical could be mantained, Thx a lot Antonio
Image & Video Optimization | | aalcocer20030 -
Video hosting - SEO
Hi, We host all of our videos on You Tube and use embedded links to display on our site. When people search keywords related to our videos they are linking back to You Tube through SERPs. Is there a way link SERPs to websites instead of You Tube? Any advice would be appreciated. Sean
Image & Video Optimization | | DonaldRussell0 -
Local citations | Local search
What is the best way to find local resources to gain reviews and citations from to help with strengthening your position in Google Places?
Image & Video Optimization | | echo10