What are your experiences with outsourcing linkbuilding?
-
For us, any indian/3rd world linkbuilding vendor - do NOT hire them, they will ruin your link profile. If you give them very specific directions & find the right company/guy they can be decent for guerilla (blog/forum/etc) linkbuilding.
What are your experiences?
-
I was hoping to find better responses here, like where to find quality linkbuilders to outsource to LOL
Guess I haven't had enough coffee yet and am still sleeping....
-
There are pros and cons to outsourcing your SEO and link building work.
Pros:
1. Lower costs for your company - Not having to source, hire, train, and pay for an in-house SEO team can save you a lot of money.
2. Lots of choices - If you have a business process that you'd like to outsource, there's probably several companies out there who can do it for you.
3. Experience - Outsourcing link building to a company saves you the time from learning the ropes by yourself. They take the guesswork out of the equation and just give you the solution you need.
Cons:
1. Lack of control - Because these people are usually not in your direct area of influence, outsourcing can be prone to error.
2. Lots of choices - Yes, this is also a con. Because there are too many players on the field, it may be difficult to tell apart the experts from the 'horror stories.'
3. Language barriers - Communication with someone from another country can suffer because of the language barrier. Your instructions may be clear to you, but can be misinterpreted by a non-native English speaker.
What can you do to make sure that you're outsourcing SEO right?
1. Be clear about what you want, when you want it, and how you want it - Sure, it may take a bit more of your time to create a process, but it will be worth the time and headaches you save by reducing the errors your vendors may commit.
2. Do your research - Oftentimes, clients outsource their SEO to someone who promises "Instant Page 1 on Google." If you did your research, you know that this is probably untrue (unless they're Google or Charlie Sheen). Know what they're offering and what you're paying for - it's all about managing expectations.
3. See if they practice what they preach - Do a link:sitename.com query on Google to see if the company you're outsourcing to is doing their own SEO right. If you find that they use blackhat techniques to inflate their own rankings, you might want to stay away from them with a 600-foot pole.
It's true, outsourcing can sometimes be a nightmare. But with a little preparation and research, you can make it go smoother.
Cheers!
-
The only way to do it is to hire your own guy in a different countrie and keep tabs etc like a regular employee
-
"You is not happy with link?"
"O K. No probleming. I give you 10,000,000 Free Directory Submission last night, now you will have top google. U pay now?"
-
I've heard nothing but horror stories....
-
I have not had any luck outsourcing link building. The only way I have heard people are successful are if you give them step by step instructions with a list of sites to build links on.
-
I've found them to be good when you give them a list of URLs, but only when they are fluent with english so they can contact/post whatever you ask. Just gotta keep looking for the right people
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Has anyone used Fat Joe as an outsource solution for blog links?
Hi guys, I have seen a company on social media a lot recently who offer a guest blog posting service. It seems to be reasonable quality from the reviews and the blurb they give as they at least seem to find you a relevant blogger to match up with, actually write good content with as many reviews as is needed and then post it to just that one page. I noticed on their site they have claimed that their service is Loved by Moz but I couldn't find any reference to them anywhere on the Moz site. My question is - has anyone used them and are the links going to be any good for my site?
Link Building | | OrderBlinds1 -
Linkbuilding actions?
Hi there! My cliente has a website about a kitesurf camp and I'm trying to do the linkbuilding strategy. Some actions that I've carry out: Looking for forums in which people talk about this issue and the services, trips and products the companies offer. The strategy of the company is to focus on the french, english and german market although its main market is in Spain. Are there any risks if we participate in out-of-spain forums? I mean regarding SEO. Should we benefit more from the spanish market in terms of SEO Looking for websites that are willing to put or exchange a link in its site in order to gain more visibility (on our behalf). I guess this action is complicated. I doesn't depend on us. Looking for well known directories in which I can anounce the services of this company. I've posted here about this before. Some tell me that is ok but doeesn't have enough relevancy to be present in the directories. Looking for blogs of the "industry" that give us some insght and try to make any comment on them with a link to our site (if permitted and are followed link). We don't have the enough background in this issue to write a post on a blog or have our own blog to generate enough, freesh and up-to-date content about this topic. I guess I'm missing something. Any suggestion about how could I lead the linkbuild strategy? Thanks in advanced.
Link Building | | juanmiguelcr0 -
Anyone have any experience of DMEGS?
We've gained a customer who has a lot of backlinks from www.dmegs.com and I was wondering, given Google's recent deindexing of directories, if anyone had a view on this one, good or bad?
Link Building | | aqueous0 -
Outsourced link building?
My company is looking at outsourcing part of our SEO - some supplementary link building to boost some deep links. What does the SEOmoz community think of outsourcing link building? Every company that I've researched seems to employ very low quality techniques, which ends up with a bunch of spammy/sidebar/links page/comment links. Are there companies that specialise in high quality link building? We would definitely be looking for people that would do things like write engaging guest posts, etc, rather than spamming our brand across the internet. Are there any lessons that you've learned that you can share with me?
Link Building | | AlecPR0 -
Outsourcing Linkbuilding - Est. Time For Acct Creations & Link Backs From Acct Creation
Concerned about being ripped off... when maybe it takes only 1 hour but they charge instead 5 or 10 😞 Any seo benefits link building wise when creating these accounts do we get a backlink when creating an account and any value from these profile links at all or little ? ATTN: NEED APPROXIMATE TIME HOW LONG WILL IT TAKE FOR EACH IF DONE MANUAL 36 top article directories - 79 web 2.0 sites 34 video sharing sites 50 social bookmark sites 10 top social networking sites 12 rss aggregator sites The question is how do I know that they are not using software like senuke automate the creation of accounts and can this be checked I am afraid of footprints left behind if they use software to create these accounts . Isnare creates accounts for article directories except for a few they say to do on own or they do it manual is this dangerous them using software to do this
Link Building | | helpwanted0 -
Cost affective way to automate linkbuilding?
I have done manual link submissions to directors and other places in the past. As a business owner i find it extremely tedious and find no time for it at all. I have outsourced it since and seen moderate results. There are systems like linkvana etc which promise to give high pr links, are they good? is there any other way to get niche relevant links automatically & cost affectively? Thanks
Link Building | | SamBuck0 -
Linkbuilding: Checklist for quality of a link
Hi everyone, During linkbuilding you often stumble upon those links you are not quite sure of. At first it may seem like a brilliant idea to get a link fom that site but on a second look it may be not. So what would be a checklist of things to look for, if one is asessing a website's link quality? (e.g. how do you spot a bad neighborhood?) If you are using SEOmoz tools for the quality asessment, which one would you use? Looking forward to your answers! Thx for the help in advance! Regards Thorsten
Link Building | | akaigotchi0 -
Linkbuilding - Suspicious? Seems like they still help!
I know we should be careful of suspicious links, and that google may davalue them or even penalize, especiallysince the latest update. It seems though, however it really hasnt caught up to alot of them yet. And alot of competition is still benefitting from what seems like all garbage links in their backlink profile So could someone give their opinion about links form pages like this, assuming it is a mix of this along with other "better" types of links? http://www.bmxplusmag.com/index.php/member/4817/ See the bio at the bottom. "At least" it is within copy, and only one link to the page? (Please do not reply with a simple "be careful" message) Also, does anyone have any update, on the benefit of TextLinkAds, since the recent algo update? Thanks Sam
Link Building | | Impact-2015550