Does doubling up on domains increase my ranking?
-
I own two websites. One is older and contains the bulk of my content. The other is a web-based tool that has less written content, but is equally important to my business. For the sake of examples we'll call the older website "oldsite.com" and new website "newsite.com". Would it benefit my old site to direct traffic to the web-based tool using a domain like "newsite.oldsite.com"? What's the best way to integrate the two sites so I am not splitting my traffic?
-
I would stay clear of sub-domains if you can Zora. As far as I am aware, Google still views these as a separate entity, so keep everything under the same umbrella which is oldsite.com
Andy
-
Right, Andy. Because the content is relevant to my older site, I want to link the two sites and hopefully improve the old site's rankings in the process. When 301-redirecting my new site's domain to the old site's domain which is the best way to do it: subdomain or subdirectory? Thanks!
-
I just want to add a word of caution for you here Zora.
Google doesn't like it if you use one site to pull traffic, only to try and push it elsewhere. Each site needs to sit on its own merits.
However, if you want to take content from newsite.com so it is more usable as a tool for visitors to oldsite.com, then either a subdomain or oldsite.com/newsite will both work. I would probably favour the latter myself so you are not seen to be taking traffic from one place to try and move it to another.
Just remember to 301 pages from newsite.com to oldsite.com/newsite or newsite.oldsite.com so there is no duplicate content left anywhere.
I think I have that right
Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is the size of website a ranking factor?
I've heard it said that by increasing the number of pages on a website (by adding new content) that this in iself can boost a site's ranking. Is this an old wives tale or is there a grain of truth here? My website - www.skydas.lv metāla durvis Metāla durvju montāža - http://sosdienests.lv
Web Design | | Felter0 -
Should I Kill the Old Domain or Work Through the Redirect?
Our IT department wasn't able to create a new directory on the current domain name for whatever reason and so we had to create a new domain name called ww2.domain.com to build the new site. So now we have the new site up and appartly some PDFs and pages are being directed to the from the old site. www.domain.com but 10,000 pages /PDFs are still indexed in Google and are not redirected. So when you open the page you get the old www.domain.com instead of it redirecting to ww2.domain.com. It's sort of a mess! My question is can we just kill the old domain name and move the ww2.domain.com back to the old domain? We also want to do away with the ww2.domain.com and go back to www.domain.com. I know it's confusing as heck! What would you recommend?
Web Design | | Eagle-ABS0 -
Can multiple domains compete with one another if they have the same/similar content?
Could an ecommerce site with a .co.nz nd .com.au domain compete with one another and hard organic rankings if the content of the pages are the same? All the links would be identical (apart from .co.nz or .com.au) the product descriptions, pages titles etc... would all be identical or similar (our page titles are ever so slightly different). Could this be hurting us? Thanks in advance ^ Paul
Web Design | | kevinliao0 -
How to make sure category pages rank higher than product pages?
Hi, This question is E-Commerce related. We have product categories dividing products by color. Let's say we have the category 'blue toy cars' and a product called 'blue toy car racer', both of these could rank for the keyword 'blue toy car'. How do we make sure the category 'blue toy cars' ranks above the product 'blue toy car racer'? Or is the category page automatically ranked higher because of the higher page authority of that page? Alex
Web Design | | WebmasterAlex0 -
Website spread over two domains - The Good,The Bad and the Ugly ?
Hi, I am wondering if the way I have set up our website site is creating more harm than good ? All our SEO efforts and content is located @ www.sparrowmakeup.com.au however our portfolio is located at www.make-up-artists.com.au. Questions ? Will Analytic bounce rates effect my SERP, as most people click on the portfolio link in the first 5-15 sec of landing on our page ?? Is there a better way of setting it up ? the reason I set it up like this in the first place was because we wanted a different look/theme for the portfolio. (using WP) Is there any other issues that this setup might have in the SEO / SERP department ?? Is there any benefits and how can I maximize on them (silver lining) Your help and experience is greatly appreciated. Regards Ed
Web Design | | EdsonGroupMedia0 -
Broad Phrase keywords as domain name
Hello, Am new here, can you advise if its good idea to buy broad phrase keywords as domain name e.g whatisagoodwebsite.com? Thank you
Web Design | | seoatbest0 -
Old SEO keyword "articles", are they hurting rankings?
Hello, About two years ago, the company I work for hired an SEO firm to improve organic rankings on our site. The SEO company's primary method for doing this was producing "articles" that are not really articles but keyword stuffed pages with lots of hidden, internal links to other legitimate pages on our site. Examples: http://www.creamright.com/Isi-Chargers-articles.html http://www.creamright.com/How-To-Make-Whipped-Cream-article.html http://www.creamright.com/Cream-Whipper-articles.html Obviously, this strategy wasn't greatly successful and we cancelled our work with the firm. However, we still have all of the "articles" on the site (about 50-60 pages total) and each page is navigable from the html and XML sitemaps. Additionally, the SEO firm we used built a lot of useless links to these pages from BS directory sites which are all still active. The question I have is whether we should remove these "article" pages or should leave them alone? Although I'm sure they aren't helping any of our SEO efforts, could deleting the pages after two years negatively impact our search rankings? Thanks in advance for any help on this, Doug M.
Web Design | | Loganshark1