Why is my page not ranking?
-
Why is the above URL not ranking?
-
I don't see a specific reason why this page should not rank, but I did notice that the sitemap referenced in your robots.txt file goes to a 404 page. You should also look at crawl efficiency and see if that can be improved. If you haven't done so already, you can use the "URL Parameters" tool to tell Google not to crawl all of the parameters associated with the filtering. Those URLs are canonicalized to the main category page, so there's no reason Google needs to crawl them.
Another issue I notice is that most of the unique content on the page is hidden to the user unless they click "read more." This is not necessarily a problem, but Google probably won't give the hidden content as much weight as the content visible when the page loads.
-
So it is a fairly new site?
Perhaps you need to be doing some link building to help give it some 'oomph'. Without looking in detail at the sort of links you have, it's hard to make a judgement call.
If you don't already, create some good blog posts (couldn't see a blog link) and try to create an active social folowing on the likes of Instagram, Facebook, Twitter and Pinterest. Each will allow you to showcase your products. Make it easy for people to do this.
The truth is, there are so many unknowns that it could be something simple or a combination of issues.
-Andy
-
Thank you Andy
The website has been around since September.
The site is appearing in Google but very low down.
I have the same issue with a lot of the pages where it is not ranking
This is not a new page. -
Is it not appearing anywhere Nina? Do you have issues with any other pages on the site at all? Is it a new page or one that has been around for a while?
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Specific Ranking Mystery
Hello Mozzers I don't understand this specific ranking example, maybe somebody can help? For the serach term "elipslife" on Google Switzerland a client's page ranks around position 13. A competitor's page ranks at 9. And I don't get why: the competitor's page has no content and its DA is lower. Its PA is higher so I set a link in the client's homepage navigation a couple of weeks ago to lift the client's page PA above that of the competitor. This is not yet reflected in OSE currently however. Any ideas as to what may be the cause? Thx, Chris
On-Page Optimization | | ChrisCronimund0 -
Horrible ranking for hundreds of content pages
We have hundreds of pages of restaurant reviews (each is 100% original content) on our site (for example, here is a list of many of the content pages: https://www.rewards21.com/articles). The PA of almost every page is 1 (ouch). Doing even the most long-tail Google search doesn't bring up one of those pages (even if I include our company name in the search string). I'm certain we have lots of room to improve SEO, but not even seeing the pages come up for even the most long-tail search has me concerned... Our site used to be on Wordpress many months ago and many of these pages ranked fine..ever since switching away from Wordpress, we've not made any SEO progress. Am wondering if something major is "broken" with our site SEO...
On-Page Optimization | | r210 -
Thin Content pages
I have a couple of pages that are thin content. One is essentially a page with the icons of our customers and a link out to their website. The other is a summary portfolio page that has some images of some of the client work we have done with links to internal pages that have more details about each client situation, approach, etc. These deeper pages are just fine. What is the recommendation for handling these thin content pages? We could add content, but then it wouldn't really help the user very much.
On-Page Optimization | | ExploreConsulting0 -
Can you use multiple keywords for on page for ranking?
I understand using a keyword (or phrase) and correctly building that into the site structure (URL, Title Tag, body, etc). So, this question is going to be elementary, but I am starting to question myself as I write content. I have a client, for example, that has a new site and a page for Chocolate cakes. Now the other pages they built out are for Cheesecakes, Cupcakes, etc. So we optimized the Chocolate cakes page with our keyword throughout (Getting an A+ on page content grade). But now they are asking me why they can't be found for chocolate eclairs, chocolate fudge cake, devils chocolate cake, double chocolate cake, etc. My first quick answer is that they should build more pages. But am I doing this wrong?
On-Page Optimization | | cschwartzel0 -
Splash page - is it possible to rank well?
Hi there, I have a website with splash page - http://veda4.com/ . It's trully cool looking, the owner of our company wants the home page to be this way. But is it ok from SEO viewpoint? Can it rank well for keywords. All my SEO strategy were not using splash pages and I am not sure what should I change so it work with splash page also. I myself won't choose splash page but my boss trully liked it.
On-Page Optimization | | HrishikeshKarov0 -
Https and secure pages
Hello, I have a facebook badge in my footer. Is it okay if I make the code call on https. It makes the page secure for IE. I have also have done this for images. These secure urls are also being called on non secure pages. But I don't think that matters does it? Code below. Thanks Tyler
On-Page Optimization | | tylerfraser0 -
Spammy keywords on a page
My client's website has a box of text on each page that is spammy and horrible to read and stuffed with keywords. The text boxes are there only for search engines as they mean nothing to humans. I say remove them as it must be doing more harm than good. However, my client is scared to remove them as the text has been there on each page for ten years and he is worried about a drop in visitor numbers if they are removed. Is he right to be worried?
On-Page Optimization | | mascotmike0 -
Has anyone noticed a big delta between Google and Bing rankings? For example, we rank favorably in Google, but not so favorably in Bing. Are there different tactics I should use to rank better in Bing?
An example is in Google, we currently rank #1 & #2 for "yoga pants" for Athleta and Old Navy. In Bing, I'm on page 2. Any thoughts here?
On-Page Optimization | | kpr0