Domain Moztrust
-
While looking over my historical rankings for MozTrust I noticed a very large drop in my rankings (5 to 4) on July 2013 that never picked up again.
What would cause this?
-
Hi Rachel,
Could mean one of several things:
- You lost high-trust links (or the sites linking to you lost trust)
- You gained low-trust links
- The algorithm is a comparative metric (based against all the other sites on the web) so it's possible you simply experienced a readjustment of a relative measurement, and nothing really happened with your links
It's probably not much to worry about, unless you notice a drop in rankings, been hit by a penalty, or suspect a rash of negative links. In these cases further investigation may be warranted, but otherwise you'll probably be okay as long as you notice your traffic remaining steady.
Cheers.
-
The links may be difficult to find with just a cursory look. We use a service called LinkDetox. It is a charge for service but you would be surprised at who links to you! There are lots of these types of services so LinkDetox may not be your first choice. But they will provide a report of the good links along with the cautionary links, as well the bad links. I just bet you will find bad links that you are not seeing by using GWMT or a MOZ links report.
-
It is possible that the links were created a while back and just recently discovered by Google.
-
Thanks for giving me a clear answer.
There hasn't been any spammy links added to our backlink profile recently, does that mean that these bad links could be a few years old?
-
Rachel,
Ready for some bad news? It means that the spiders crawling your site have found links to your site that are from low quality (trust) sites. Hence if you have low quality sites providing links to your site it could bring down your trust.
We both hope that these are not your doing. What that means is that just going out and soliciting links to your site, without first checking out the domain trust, content, and page rank of the site you are trying to receive a link from, you may just be asking for trouble by accepting just any old link.
So if that inset bad enough here is even worse news! Rouge websites could possibly provide a link to your site just to do evil deeds to your site. Its worth checking into where the links to your site come from. Here is where the link disavow comes into play.
I am not saying that is what happen in your case, so please check it out instead of ignoring it, and hoping things will improve in the future.
Wish I had better news for you,
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I bought a domain name ez1.in and it has high MOZ spam score. Althought i
I bought a domain name https://ez1.in and it has a high MOZ spam score. Although it is because of the previous webmaster who used this domain as a URL shortening website. But now I am using it as a service delivery website. I wanted to know once a domain is deleted and ready to resell MOZ doesn't update its Spam score? Or it has periodic updates that are scheduled? How does the whole process work?
Moz Bar | | vadir9690 -
The factors considered in the new domain authority algorithm? On-site factors we can use to compare with competitors? Is having an NA as a spam score a bad thing?
Does anyone know the factors considered in the new domain authority algorithm other than spam score and complex distributions of links based on quality and traffic? Does anyone know of on-site factors we can use to compare with competitors to try and improve DA? Is having an NA as a spam score a bad thing?
Moz Bar | | CQMarketing0 -
New Domain Authority 2.0 have affected my website rankings badly
My website https://www.successvalley.tech/ domain authority was 39 but after the new update, its now 15. Am not happy at all because it took me three years to get that and now it has been reduce to nothing. Please I kindly need explanation as to what happened. Thanks
Moz Bar | | Amenorhu1 -
Keyword Explorer: Search by Domain Not Working?
We have tried Keyword Explorer for several websites today using the domain, subdomain and exact page option. None of these are returning keyword results. Is the tool currently broken? As a test we tried Amazon.com, see screenshot: JbWsaLi.png
Moz Bar | | SeanTheWebGuy0 -
Domain authority for .melbourne
Hi there, We have been working on http://www.roofrestoration.melbourne/ for over 2 years now and the domain authority has not moved at all. Is this an issue with the .melbourne domain or is there a more underlining issue? Thanks for the help! Joel
Moz Bar | | JoelMolloy0 -
Moz Report: Number of Domains linking to Domain
In the Moz report, what does the "number of domains linking to domain" indicate? I'm analyzing our competitors link profile and noticed some numbers as high as 2369232? Is there a form that explains the reports a little more in detail? Thanks,
Moz Bar | | WebRiverGroup0 -
Export Subdomain MozTrust
How do I go about exporting the Subdomain MozTrust for the inbound links for a given website in opensiteexplorer. Thank you for your time, Jason Y.
Moz Bar | | leotor10