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Category: Algorithm Updates

Discuss algorithm updates and impacts.

  • SimpleSearch


    Hello, colleagues! We have a conundrum.  A client website has a good subdirectory strategy for localized/translated content for its various international markets, but nothing currently "lives" at the root.  In my mind, this presents a challenge to search engines (note that we have had some trouble getting proper visibility overall, which is why I'm asking this question). I'm looking for any links or just plain old good advice on why it's important to have a global homepage.  Should that global homepage be in English?  Most enterprise sites I've worked with do have a homepage that's in English, with the ability to select a country from a drop down in a nav across the site. Any advice, best practices, etc. about why a global homepage is important and what language it could/should be in would be really helpful. Hreflang tags would make sense, I guess, but each country has slightly different offerings so I'm not sure that it makes complete sense.  In other words, one country's homepage may have completely different content than another's. Thank you!

    | SimpleSearch
    0
  • RS-Marketing


    Our team is stumped and we are hoping some of you might have some insight! We are seeing a drop in Europe organic revenue and we can't seem to figure out what the core cause of the problem is. What's interesting, the high intent traffic is increasing across the business, as is organic-attributed revenue.  And in Europe specifically, other channels appear to be doing just fine.  This seems to be a Europe high-intent SEO problem. What we have established: Revenue was at a peak in Q4 2017 and Q1 2018 Revenue dips in mid-late Q2 2018 and again in Q4 2018 where it has stayed low since Organic traffic has gone up, conversion rate has gone down, purchases have gone down Paid search traffic has gone up, conversion rate has gone down slightly, submissions have gone up Currency changes are minimal We cannot find any site load issues    What we know happened during this time frame (January 2018 onward): Updates to the website (homepage layout, some text changes) end of April 2018 GDPR end of May 2018 Google Analytics stops being able to track Firefox Europe is a key market for us and we cant figure out what might be causing this to happen - again, only in Europe - beyond GDPR and the changes we've made on our site is there anything else major that we're missing that could be causing this? Or does anyone have any insights as to where we should look? Thank you in advance!

    | RS-Marketing
    0
  • martin1970


    Hi Guys Is REACT SEO friendly? Has anyone used REACT and what was the results? Or do you recommend something else that is better suited for SEO? Many thanks for your help in advance. Cheers Martin

    | martin1970
    0
  • samoos


    Hi All A couple months ago we got an email from google, telling us - Mobile-first indexing enabled for https://www.impactsigns.com/ Ran the test on MOZ, Mobile usability shows 100% Last week got an email from google - New Mobile usability issues detected for impactsigns.com Top new issues found, ordered by number of affected pages: Content wider than screen Clickable elements too close together I can not seem to figure out what those issues are, as all content is visible. How important are these 2 issues? Since we are now on the mobile first side?

    | samoos
    0
  • isaac663


    Hi guys. I've heard a lot of SEO professionals, Google, (and Rand in a couple of whiteboard Friday's) say it's really important to build a 'good' website if you want to rank well. What does this mean in more practical terms? (Context... I've found some sites rank much better than they 'should' do based on the competition.  However, when I built my own site (well-optimised (on-page) based on thorough keyword research) it was nowhere to be found (not even top 50 after I'd 'matched' the backlink profile of others on page 1). I can only put this down to there being 'good quality website' signals lacking in the latter example.  I'm not a web developer so the website was the pretty basic WordPress site.)

    | isaac663
    0
  • Marketing_Today


    Rankings have been jumping across 3 of our websites since about 24 October. Is anyone seeing similar? For example ... jumps from position 5 to 20 on one day, then back to 5 for 3 days and then back to 20 for a day I'm trying to figure out if it's algorithm based or if my rank checker has gone mad. I can't replicate the same results if I search incognito or in a new browser, everything always looks stable in the SERPs if I do the search myself

    | Marketing_Today
    0
  • sarahwalsh


    algorithm updates

    Hello, SEO experts from around the world. We need your help; we have seen massive ranking flux across our website and others. We cannot explain what is causing this ranking flux. The content marketing is top quality, so we don’t know why we are moving from 25 to 50th on Google and sometimes even beyond that. Can any SEO experts explain why our agency is moving so much within Google’s rankings? We don’t know whether to make changes or possibly wait. Any help would be fantastic; thank you all.

    | sarahwalsh
    0
  • vtmoz


    Hi, We couldn't able to see the last Google cached version of our homepage after March 29th. Just wondering why this is happening with other websites too. When we make some changes to the website, we will wait to our website indexed and cached, so the changes will have some ranking impact. Now we couldn't able to check if the website got indexed with changes. Is there any other way to check the latest cached version or time of last index? Thanks

    | vtmoz
    0
  • mcampanaro


    I can't find good answers to this question so I'm asking here. Thanks for any help you can give. Most people, 4 out of 5, search for our product using two separate words, while the trademarked name of the product is one word. Think: CleanCar(tm) vs Clean Car. However our product is a leader in the industry so it would be like searching for perhaps "Play Station" vs "Playstation" if people were looking for a gaming console in general. Google separates them in the search volumes so I am assuming it does not see Clean Car in the same way it sees CleanCar. I (obviously) want to rank as highly as possible in both while keeping brand integrity in mind. Should I SEO for just the CleanCar or both? Perhaps using CleanCar in the title and Clean Car in the description? Does Google distinguish? Thanks! bnew

    | mcampanaro
    0
  • Sam09schulz


    lately i have been thinking , when a  crawler visits an already visited site  or indexed site, whats the duration of its scanning?

    | Sam09schulz
    0
  • vtmoz


    Hi community, I am just trying to figure out which can be priority in on page, off page and technical SEO. Which one you prefer to go first? Which one is easy to handle? Which one is easy to measure? Your opinions and suggestions please. Expecting more realistic answers rather than usual check list. Thanks

    | vtmoz
    0
  • vtmoz


    Hi all, Google crawls all the webpages and gathers content to index and ranking. Beside this general info, what are the all other possible technical details Google will be gathered about a website to rank or penalise or optimise the website in SERP? Like IP address, DNS server, etc.......Please share your knowledge and ideas on this. Thanks

    | vtmoz
    0
  • lmoraes


    Hello, how can I discover the Google ranking number for a keyword in Brazil location. I need to know what is the position in Brazil location for the keyword "ligação internacional" in the Google search engine for the webpage www.solaristelecom.com/ligacao-internacional. I tried to use the Moz tools to discover it but only shows that I am not in the top 50, then I want to know where I am, and if I am listed or not. I tried to search it in my browser and didn't show the name of my website. Thank you.

    | lmoraes
    1
  • Koyel9754


    cannibalization

    Hi Moz Community, Glad to be here with you. I need some help from you guys. I have a new client website: [https://deluxemassage.co.uk/](link url) My client runs this type of business offering professional therapeutic health services. It offers massage services on demand ("mobile", therapists visiting clients at home). The client has his business registered, and the therapists listed on the website are carefully vetted, all having training in different types of massage. The client's problem is that until 2 months ago the site was in position 3-4 in Google (somewhat stable) with the main page for the keyword "mobile massage London". Recently I noticed that another page on the site that lists all therapists - i.e. this page [https://deluxemassage.co.uk/therapists/](link url)- is on the first page of Google for the above keyword, although both the title tag, meta description and the page on the site do not target the above keyword.
    I notice that both pages have serious fluctuations in the SERP for the mentioned keyword, sometimes appearing both in the results.
    The Home page is marked as rel=canonical Of course the position in SERP fluctuates from 8, 11, 12, 7. What should I do to solve this problem? Any thoughts here would be appreciated. Thanks

    | Koyel9754
    0
  • Dr-Pete


    We've had a few questions about the line labeled "Update" in Google Search Console on the Search Analytics timeline graph (see attached image). Asking around the industry, there seems to be a fair amount of confusion about whether this indicates a Google algorithm update. This is not an algorithm update - it indicates an internal update in how Google is measuring search traffic. Your numbers before and after the update may look different, but this is because Google has essentially changed how they calculate your search traffic for reporting purposes. Your actual ranking and traffic have not changed due to these updates. The latest updated happened on April 27th and is described by Google on this page: Data anomalies in Search Console Given the historical connotations of "update" in reference to Google search, this is a poor choice of words and I've contacted the Webmaster Team about it. 2CsyN7Q

    | Dr-Pete
    12
  • rayabahadur


    Hi
    My website is not configured in AMP pages, but it is mobile-friendly.
    Last month, my website was ranked to 10 positions for this keyword (Magento Development Company).
    Sometimes it's showing on 25 positions but not in the top 5 positions. Here is my URL (for analysis):
    https://www.nevinainfotech.com/magento-development-service/
    Would you please explain why my keyword rankings are often not showing in the search listings?
    Would you mind letting me know is there anything I need to change?
    Thank

    | rayabahadur
    0
  • Tom.Capper

    This question is deleted!

    | Tom.Capper
    0
  • Yash2002


    seo tactics algorithm update

    Will AMP be effective in 2022? I am thinking of using AMP on my website since Core Web Vitals has become a ranking factor. For mobile devices, I guess AMP would be a good option to align with the Core Web Vital update.

    | Yash2002
    0
  • Viktor77

    This question is deleted!

    | Viktor77
    0
  • alexmuller87


    I need help can someone tell me how to build Linked domains from pinterest.com,plus.google.com,facebook.com,twitter.com,linkedin.com to my website muller-designs.com all my competitors are ranking very well and have thousands of dollars of organic traffic and am not talking about the big fishes here are some examples mybarnwoodframes.com or www.framemymirror.com , this are one of my competitors, i have analize well all websites and the major difference we have are the Linked domains i have a couple of hundreds and they have thousands can someone help me anttel how can i create ( Linked domains ) o tell me what's going on with my website i spend a lot of money and time but just don't have good results i appreciate any tip of someone that already have ranked well a website THANK YOU

    | alexmuller87
    0
  • yacpro13


    june 2021 core update core web vitals

    Hello everyone,
    We've observed a 50% drop in our Visibility score in the last week. This is our biggest drop ever, which coincides with June Google updates. We're an established ecommerce website located in Canada. This has obviously severely impacted sales. I'm frantically searching for information regarding fixes / implementations to recover asap, but if anybody could point us in the right direction, that would be hugely appreciated. Thanks!

    | yacpro13
    0
  • vibelingo


    Our company site is, in general, performing great in organic search, but we've lost about 10 featured snippets throughout the last 5-6 months, and I'd like to know how to best approach analyzing this.

    | vibelingo
    0
  • PostAlmostAnything


    google penalty sentiment analysis google search console

    I have two sites that were mentioned in a negative article in The New York Times a couple weeks ago. They saw a good increase in traffic, but on the sixth both of them saw sudden unexplained Google drops. Both seemed on the average position from search console doubling overnight. I run similar websites that have seen no such drops. The only thing these two have in common are being mentioned in the same negative article. Normally I would expect the mention from a major news outlet to make the sites more authoritative in Google's eyes. Is this a coincidence or a possible manual penalty? They still rank number one for their respected brand names, but everything else has suffered. Did Google make any recent algorithm changes or do you think someone at Google may have read the article and decided the sites needed to be demoted?

    | PostAlmostAnything
    0
  • vtmoz


    Hi all, So the keywords which appear while typing some keywords and suggested keywords at the bottom of the search results page are refereed as LSI keywords. I been noticing some of the LSI keywords for years related to our industry and Google now suddenly changed them. I wonder why it would be. I can see competitors are started using those LSI keywords widely, is that the reason Google changed them? Thanks

    | vtmoz
    0
  • tejasbansode


    Hi, I wanted to know whether we can include URLs with search parameters in the sitemap. Currently, we are trying to append structured data for our job listing page. There happens to be a large number of job listings around 1000 pages with unique job-id and location. Should we add these pages in the sitemap or is there any other solution to this? Regards, Tejas

    | tejasbansode
    0
  • Deacyde


    Hello and good morning / happy Friday! Last night an article from of all places " Venture Beat " titled " Google Search starts indexing and letting users stream Android apps without matching web content " was sent to me, as I read this I got a bit giddy. Since we had just implemented a full sitewide https cert rather than a cart only ssl. I then quickly searched for other sources to see if this was indeed true, and the writing on the walls seems to indicate so. Google - Google Webmaster Blog! - http://googlewebmastercentral.blogspot.in/2015/12/indexing-https-pages-by-default.html http://www.searchenginejournal.com/google-to-prioritize-the-indexing-of-https-pages/147179/  http://www.tomshardware.com/news/google-indexing-https-by-default,30781.html https://hacked.com/google-will-begin-indexing-httpsencrypted-pages-default/ https://www.seroundtable.com/google-app-indexing-documentation-updated-21345.html I found it a bit ironic to read about this on mostly unsecured sites. I wanted to hear about the 8 keypoint rules that google will factor in when ranking / indexing https pages from now on, and see what you all felt about this. Google will now begin to index HTTPS equivalents of HTTP web pages, even when the former don’t have any links to them. However, Google will only index an HTTPS URL if it follows these conditions: It doesn’t contain insecure dependencies. It isn’t blocked from crawling by robots.txt. It doesn’t redirect users to or through an insecure HTTP page. It doesn’t have a rel="canonical" link to the HTTP page. It doesn’t contain a noindex robots meta tag. It doesn’t have on-host outlinks to HTTP URLs. The sitemaps lists the HTTPS URL, or doesn’t list the HTTP version of the URL. The server has a valid TLS certificate. One rule that confuses me a bit is : **It doesn’t redirect users to or through an insecure HTTP page. ** Does this mean if you just moved over to https from http your site won't pick up the https boost? Since most sites in general have http redirects to https? Thank you!

    | Deacyde
    0
  • Asma5


    How to find low competition niches with good search volume?

    | Asma5
    2
  • STDCarriers


    On April 10th my organic search clicks dropped 75% overnight. I have never seen anything like it. What Google algorithm change could have caused this? I have no manual actions and my indexed page count is about the same. I have noticed that several queries that I was number one for including my brand have dropped by anywhere from two to ten spots. The brand dropping out of the first spot is what really gets me. There is nothing similar to it at all. My speed score is moderate, so I don't think that is it. My site was down most of the day on the 9th or 10th, but that has never caused a drop in search clicks and the next day they were about the same. I noticed that the CDC now occupies the number one spot for my brand. Even though the exact brand name is nowhere in the text of the CDC page. I think this might be due to Google trying to help official health organizations do better due to COVID19, but the queries I have dropped on have nothing to do with Coronavirus. Also, none of my other sites have seen this type of problem. Only the health site seems affected. I recently did a press release campaign and my link counts are up, so I don't that is it either. The brand page is https://stdcarriers.com and an example of an effected query is Celebrities with STDs.

    | STDCarriers
    0
  • M-Widdows


    Seemingly following the Feb 2021 algorithm update (passage indexing) our site has seen a massive drop in featured snippets (from 39 on 8th Feb to 27 on 15th Feb) and hasn't recovered (still 27 on 18th March). Our site has also seen a steady drop off in sessions in the UK over the past couple of weeks, despite continued increases in the US. This could potentially be due to the loss of featured snippets meaning less traffic to our top pages, but we're wondering if this could also be another change, separate to featured snippets? Does anyone know if these changes are likely to be linked to the passage indexing algorithm update (or another unconfirmed update) or simply a coincidence and either way, what we can start doing to see our number of featured snippets (and then hopefully sessions) start to increase again? EDIT: As of 22th March, these have dropped again to just 10 featured snippets - a total of 290% decrease - any help would we appreciated! TIA 🙂

    | M-Widdows
    0
  • sainath


    Hi Experts!!! Wishing you all a Merry Christmas and Happy New Year In Advance. I am been facing a issue with a few of my SERP results for "Singapore Visa" and related keyword. Until last to last Saturday i.e 16th December, I ranked for Singapore visa keyword with this url https://in.musafir.com/Visa/singapore-visa.aspx !!! But since 18th December I am ranking for "Singapore Visa" keyword with this url and message below it in place of description. Singapore visa - Musafir.com
    go.musafir.com/Singapore-visa
    No information is available for this page.
    Learn why The go.musafir.com/Singapore-visa redirects to https://in.musafir.com/Visa/singapore-visa.aspx with some UTM parameters. The URL go.musafir.com/Singapore-visa is a shortened URL which was used for SMS marketing and all of a sudden Google has picked it in SERP instead of Singapore VIsa Landing Page. The Singapore visa Main page is not blocked by Robots.txt file. Please help me to resolve this.

    | sainath
    1
  • Adlanera

    This question is deleted!

    | Adlanera
    0
  • shanjee010


    I have website about what do squirrels eat? in which every aspect is covered are they rodent or not? what do different species eat each and every thing is discuss in depth details are covered about this topic but still not able to get rank as i think it is due to eat update?

    | shanjee010
    0
  • LoganRay


    I'm sure most of you have heard about this startup, RankScience, that has big ambitions to disrupt the SEO industry with their automated (I know I know...the word 'automated' and 'SEO' in the same sentence!!!) optimization software. Their claim is that by running thousands of congruent A/B tests on your site, they can maximize rankings and organic traffic. Initially my thoughts were "oh crap, there goes my (and a lot of other people's) career". But then I started thinking about it a bit more and realized a couple things. First, software can't replace a face-to-face client meeting. Being in an agency world as most of us are, client interactions are vital to a sustained partnership. Second, someone is going to have to understand what this software does, configure it, and monitor it, and I'm ok with that being part of my job if that's how the industry shifts. Third, and most importantly, in theory this software has the capability to reverse engineer search algorithms. If they had the data of 10,000 websites using their platform and are collecting data on what works and what doesn't, it's only a matter of time before they can pick apart the algorithm piece by piece to figure out exactly how it works. Google is obviously not going to like that very much and will almost certainly right the ship. That's my 2 cents, looking forward to what your thoughts are on RankScience and the future of our industry.

    | LoganRay
    2
  • Bsmdi


    Hey team, I hope you are doing great, I have been working effortlessly to increase the authority of my blog. I have used a number of Moz recommended methods like long-form content, posting frequency, getting references from influencers and great websites. It has all resulted in a good domain authority but no matter what I do,  the page authority of my blog isn't increasing. Can you please have a look and guide: https://androidcompare.com/ Kind regards...

    | Bsmdi
    0
  • LayaPaul


    Hi, We have a project https://www.shipwaves.me/ and https://www.shipwaves.com/ and however if we are doing SEO for .me domain - is this give early results like as .com domain. I'm not sure that .me is in the category of .me domains.  Well, if we are following the same strategy as like following for .com domains - is that the results will be the same or not. Also, in terms of any additional strategy to be done to make the SEO little faster for the .me domain. Guys, please share your thought on this.

    | LayaPaul
    0
  • hosttech_ch


    For some keywords, we have slightly different versions available. For example: people search for 'webhosting', but also for 'web hosting'. Same for 'cloudserver' and 'cloud server'. I used google trends to compare the keywords and find the more popular one. But in different countries, different keywords are searched more often. So we can't really optimize for the BEST version of the keyword, since there is no real BEST version. What would you suggest to do? We could also just develop pages for both keywords, but that could end in duplicated content. Would be an option to use canonicalization then, but this would not really improve ranking for one of the versions. I'm very confused. If anyone has a good idea on how to optimize here, please let me know. Thank you in advance! Best regards
    Klemens

    | hosttech_ch
    1
  • rosie16


    Hi everyone, I created a product review based blog about finding the best outdoor basketball but it's MOZ keyword difficulty is increasing drastically. I'm finding it difficult to rank. Is it a good practice to target low competition related keywords to rank the main keyword?
    Please advise, Thank you!

    | rosie16
    1
  • Usman4004


    Hey, I am wondering to know the key metrics which MOZ considers before giving a blog of DA 40+. I have tried to search but couldn't find the best answers so was wondering how it's achieved. For example a site named "et20slam" have a DA of 20 but i see they have links from many sites. I have checked other sites as well for example and they have less RDs but still had higher DA. Can anyone help me to explain Moz DA 2.0 factors a bit more. Thanks

    | Usman4004
    0
  • alan-shultis


    hi, i have recently made sites.google site and submitted to search console but when I copy paste in google , its not appearing

    | alan-shultis
    0
  • RandyHT


    Question deleted

    | RandyHT
    0
  • shanky1


    I have started building content for our website using the Wordpress tool. Now I wanted to know that I use GA and the Adwords keyword tool. I go in for exact matching keywords and have selected a few of them. How do I know if these keywords are actually the ones going to give me good traffic? How can I select good keywords and write content along them. I don't wish to over stuff articles with the keywords. How can I refrain from doing so. Any optimum limit through which I know how much of the keyword needs to occur how many times within an article? Please give some good insights as to how this is accomplished? Thanks

    | shanky1
    1
  • GaryBlanchard


    We recently had a site update where our robots file disallowed our sitemap for about two weeks.  When we found the problem and resubmitted the sitemap to Google Search Console, it found a 404 error. Does this have any impact on ranking or visibility if we are still recovering from the disallow?

    | GaryBlanchard
    0
  • Globalgraphics


    algorithm update local seo

    Hi there - I was wondering if anyone else has noticed a big shift in the Google Local 'snack pack' in the past 48 hours? We have noticed a big change in clients results - specifically today. Has anyone else noticed any changes or perhaps data on possible changes? I am aware of this update: https://www.seroundtable.com/big-google-search-algorithm-ranking-update-29953.html but perhaps there maybe another update since. Any input would be much appreciated! Phil.

    | Globalgraphics
    0
  • TopGames101


    This is my site which im welling ti increase Moz rank give some recommendations? https://bubbaofficial.com/

    | TopGames101
    0
  • maria-cooper9


    hi there, currently hosted in Singapore, and target audience is the US, john mueller said keep the url, content and cms the same. i am confused with the content part i have been tweaking the content for a month now because i have changed content on my site a day ago if i change the server the next day? is that bad? what should be done?

    | maria-cooper9
    0
  • Sam09schulz


    HI, i have changed some h1 and h2 , changed and added paragraphs,fixed plagiarism,grammar and added some pics with alt text, I have just done it today, I am ranking on second page QUESTION-1 is it gonna affect my 2 months SEO efforts? QUESTION -2 Do I have to submit sitemap to google again? QUESTION-3 does changing content on the site frequently hurts SEO?

    | Sam09schulz
    0
  • calvinkj


    i recently posted a back link but it didnot turn into hyperlink but just a html ahref tag, does it give any link equity? does it behave as  a link because its not clickable?

    | calvinkj
    0
  • seoasikhan2


    Hi, I have been working on SEO for a long time, recently I started a new site where I was aiming to rank different niches but I am stuck. First I covered some keywords related to sports then I shifted the niche to hunting. My idea was to cover a niche fully then move on to the 2nd so the authority of the site can also help rank the 2nd niche but the problem is I am unable to rank my site. Should I be considering only a very specific niche site or should I continue doing all the stuff on the same site. Please checkout my site ReviewsCase.com and let me know. And if has also done the same please let me know.

    | seoasikhan2
    0
  • igniterman75


    Hi Guys Just curious to hear what you guys do to rank blog posts in the top in Google especially onsite, after the RankBrain update? Do you still use SEO tools to optimize this or are the SEO tools outdated for this? If yes which tools do you use to get success with? Cheers John

    | igniterman75
    0
  • Chowsey


    Hi there! I have a problem that I was hoping someone could help me with. On google search console, my website does not seem to be indexed well. In fact, even after rectifying problems that Moz's on-demand crawl has pointed out, it still does not become "valid". There are some of the excluded pages that Google has pointed out. I have rectified some of the issues but it doesn't seem to be helping. However, when I submitted the sitemap, it says that the URLs were discoverable, hence I am not sure why they can be discovered but are not deemed "valid". I would sincerely appreciate any suggestions or insights as to how can I go about to solve this issue. Thanks! Screenshot+%28341%29.png Screenshot+%28342%29.png Screenshot+%28343%29.png

    | Chowsey
    0

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