Compare the rankings
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Hi All,
I have an example
2 domains are targeting the same keyword, one of them ranks higher then another.
Here is the image from OSE http://www.freeimagehosting.net/udq2f
Would you be able to tell ( based on the image )which of the domains is winning , "domain 1" or "domain2" and what exactly the " looser " should do to improve its rankings
Rgds Webdeal
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I guess you have a narrow image of how Google look in to the websites when rankings in SERPs against different key phrases. The images should some good measurements but there is nothing that allows me to come up with the answer of domain 1 or domain 2…
We even have no clue how many things Google consider but we at least know that they are 200+ signals.
My advice for whoever domain is losing to analyze every area that may be on-page optimization, content, back links, social, press links or others and if anything is bad or at least not up to the mark then try to fix it and work accordingly.
Hope this helps!
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There's absolutely no way to tell from the image you're showing. There are SO many scenarios that this image along doesn't allow us to see.
If I had to guess I'd say domain #2 (#1 is obviously the winner of most metrics so there'd be no point in sharing the image if the outcome wasn't suprisng).
Two possible scenarios of the top of my head:
a.)
#1 has a lot of low quality inbound links and is therefore winning even though domain #2 supposedly has better links and #1 is winning
b.)
The inverse of "a", i.e. #1 has lots of low quality links and #2 is winning with high quality links.
c.)
#2's onsite SEO is much better, particularly internal linking, which allowed it to come out on top.
d.) infiniti (if that's the right word).
Point being...metrics don't really tell us that much unless they're Google's metrics, i.e. the search results...and even, it's easy to stump just about anybody on why X site is ranking above Y. In fact, I don't even think a Google engineer could tell you in a lot of instances after all of the recent updates other than to say, "It's an Algorithm".
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Without seeing the root domain metrics, I'd say domain 1 and my advice would be to pursue some relationships with other people in the same industry (or interested in things related to what's in the page content) and see if some high quality links could be earned.
If the site is a business (i.e. selling products, gathering leads, or anything of that nature), the first thing I would do would be to check to make sure all of the business citations available were filled out with complete information and claimed. http://getlisted.org/ is a great place to evaluate where you are at and what steps you need to take to complete your online business proflles. Most of them are completel free for basic listings, with many enhanced options available too.
Good luck!
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