Crosslinking Question - Footer or Header?
-
We own 9 fashion blogs that focus on different niches. We have Your Next Shoes focusing on shoes, Your Next Dress focusing on dresses, Your Next Handbag focusing on handbags, and so on.
Previously we had links in the blog header to the other sister sites. Your Next Shoes had text links to its 8 sister sites, and so on. However, we were told that this could cause a cross-linking penalty, so we removed these links. My understanding now is that the advice we were given is not necessarily correct.
We think it is useful for our visitors to see that we also operate other blogs, so we are thinking of adding back the links - this time to our footer. Basically I am looking for advise on the best way to go about this.
-
I basically agree with Cesar's opinion. But if your brands have a close relation to each other I think it's okay to link to those - from header or footer. Header links will look less spammy since they are well visible for users. If your brands have a legit connection to each other there should be no riks - at least that is my experience with well-established brands that belong to the same company.
But linking from related content always has some benefits compared to sitewide linking - at least for seo. If you want to push cross-selling, linking from a header meta navigation makes sense.
-
If you were placing all the same links on all the different domains then I think that would raise a red flag to Google so I would not suggesting doing that.
Figure out how to make sure the links that go to your other sites are relevant. Instead of a site wide link, link on specific pages that closely relate.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Too Many on page links on my homepage question?
Question, on moz analytics, for my homepage, I've gotten the " Too many on page links" notification every crawl. I've always ignored it because i didnt think it affected ranking or anything really. The on page links on the bottom of our homepage are landing pages. Most users reach those pages by searching those specific pages on google. We just decided to put them on the bottom of our page for unknown reasons. My question is, should i remove the landing pages on the bottom of our homepage? WIll it improve search rankings for my homepage? if i do remove them, should i put the landing pages on another page besides the homepage? Does google index my website better without the on page links on my homepage? My website is- prestigeluxuryrentals.com
On-Page Optimization | | prestigeluxuryrentals.com0 -
Deleting hidden H6 headers
Dear Moz members, In our webshop we have hidden H6 headers for example: http://www.rijwielcashencarry.nl/bovag-fietsreparatie and then the diagnoses chrome://seoquake/content/modules/diagnosis/diagnosis.html?id=1. How can we delete the h6 headers because i dont see them in the editor. It looks like they are somewhere in the source code. But where? Greeting, A SEO Noob 😞
On-Page Optimization | | rijwielcashencarry0400 -
Question About On Page Grades
New to the whole SEO game in some aspects and wanted to know about on page grades. Some of the pages I got ranks of F for are actually in the top 10 in Google. Could anyone help me to explain way these pages/tags are F's with those rankings?
On-Page Optimization | | BlackEnterprise0 -
Site restructure question
Our site was deigned years ago to target customers in specific cities, now we've grown beyond this and I believe it is time to change the site structure.
On-Page Optimization | | PM_Academy
Ignore the 302 from the root page. Current structure: (assuming you've never been to our site before) projectmanagementacademy.net 302->/select-location.php /select-location.php -> /city-name/pmp-training.php This page was meant to be a "homepage" for each city, pointless page really /city-name/pmp-training.php -> /ciy-name/product-name.php These pages are for each individual product My suggested site structure: /city-name/pmp-training.php becomes projectmanagementacademy.net no more redirect /city-name/pmp-training.php gets removed and 301 to root page. /product-name.php each product's page and you would select a location when necessary (some products are online only) would 301 each /city-name/product-name to corresponding product page /product-name/city-name.php could add these pages if we still wanted the city name in url for city specific products My thoughts here are /product-name.php would receive a higher % of link juice because there are fewer page between 2 vs 4 if you came to the root page. and 2 vs 3 if you came from the select-location page. Also instead of being split between over 50 locations, all these would be together on one page. Your thoughts? Would this change improve our SERP for those product pages? Would we see a drop off in traffic if we did this? How long, if done correctly, would it take to see the recovery of rankings and traffic? Could we 301 /select-location.php to the root page? Thanks in advance for your insights to this. Any answer is a good answer. Trenton0 -
Multi-Site SEO using Host Headers
Hi - I'm working on a proposal for a client who runs 3 different career websites. He uses "host headers" to direct the website visitor to the correct website. For example, if the visitor comes from Washington he goes to one url. If he is in Kansas, he goes to another URL. Does anyone have any experience doing SEO with this type of system? What do I need to know? What are hurdles I'll encounter? Thanks, -Hunter
On-Page Optimization | | HunterW0 -
Newbie with a few questions
Hi! First post here. Would be great if someone could help me out with a few questions: 1. When I search a brand-name, there are 6 pages in 2 columns listed right below the brand in the SERPS. Is it possible to choose which pages in the "category list" that Google shows? 2. From what I've understood, the keywords being included early in the content is of much higher importance than using them in a perfectly structured tag hierarchy. Instead of using a hierarchy like this: I could use something like this (which reads much better): ****Would this make any difference? 3. My category pages show up in the search listings. Is this a bad thing? Should I nofollow or noindex? 4. Category and author pages triggers duplicate content in seomoz. Should I do anything about it? Should i make all the excerpts unique to avoid this? 4. Is the title tag recommendation of 66 characters with or without the brand name? Am I good as long as the post part of the title is less than 66? Remove the brand name from the title all together?****
On-Page Optimization | | mathiasppc0 -
Product Title Formating Question
The majority of the products I sell require lengthy product titles, I have 600+ items that have titles over 70+ characters. In the interest of reducing the character count (Product Feeds) I'm trying to eliminate unnecessary "stop words" in the titles, such as "and", "with" etc.. I've listed an example of a current product listing below, followed by two different formats to reduce the character count. Which one if any is better for SEO or should I leave my titles alone and stick with my original format? Current Listing Example: DeWalt Dual Comfort Safety Glasses with Black Frame and Clear Anti-Fog Lens Suggested Listing Example: DeWalt Dual Comfort Safety Glasses-Black Frame-Clear Anti-Fog Lens DeWalt Dual Comfort Safety Glasses/Black Frame/Clear Anti-Fog Lens
On-Page Optimization | | MEldridge0