Not Adding Fresh Content Daily Did Got Me Penalized?
-
One of my website used to post like a 1000 words articles every 4-5 (say like 12 x 300 words articles each in a week) days in a week. The process went till 3 months. Then suddenly we stopped adding content to it for a flat 15 days due to unavailability of content writer. Suddenly a major drop took place. Now we have been adding the same amount of quality content but the ranking doesn't seem to be improving. Is it a penalty?
-
If you go the "quality content" route and can only produce a small number of new articles per month, the best thing to do is to produce only "evergreen" content that can be recycled out to the front page. That will give the appearance of activity and diversity - at least to visitors with a good memory who have not been visiting your site for a long time.
Also, if you have a page of "news" where you link to articles on other websites about industry trends or interesting topics. That can develop a following of thousands of people who visit your site frequently just to check that page - or subscribe to your feed.
-
It will certainly get picked up by site crawlers for audit purposes, but would Google object to it? It depends what it is, where it is and how necessary it is. If it's a line of spam (for example) just to add in keywords, then this might cause you issues, but it depends on the quality of the rest of the page and content.
-Andy
-
No problem sir!
-
Mine isn't a sort of blog post. Its a demand of the website where i have to introduce 3 new pages. Content was originally written no spin, rewrite or so. One more thing i would like to addup, all my pages have a line in common (15-20 words) out of the 300 words. Can it affect the content duplicate issue?
-
That's the one - thanks Patrick
-Andy
-
Hi there
Just a quick side note - the post Andy is referencing above is located here.
Hope this helps! Good luck!
-
Looks like Phanthon 2 has effect my site.
-
Well, check analytics to look for when the drop happened and then look here on MOZ to see if it has coincided with anything.
-Andy
-
I truly understand but its a demand of website to have short articles. Because are writing product descriptions. So to make sure we at least have 300 words of goof content written on each page.
-
Hi Jawahar,
The best way to spot a penalty is to look at your analytics and see if any drops coincide with any algorithm updates.
I would echo a point that EGOL made earlier on another post, that daily content in this manner is probably not as beneficial as posting one very high quality article once a week. Of course, it depends what you are writing about, but shorter articles like this wouldn't generally do as much for you.
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog with all copied content, should it be rewritten?
Hi, I am auditing a blog where their goal is to get approved to on ad networks but the whole blog has copied content from different sources, so no ad network is approving them. Surprisingly (at least to me), is that the blog ranks really well for a few keywords (#1's and rich snippets ), has a few hundred of natural backlinks, DA is high, has never been penalized (they have always used canonical tags to the original content), traffic is a few thousand sessions a month with mostly 85% organic search, etc. overall Google likes it enough to show them high on search. So now the owner wants to monetize it. I suggested that the best approach was to rewrite their most visited articles and deleted the rest with 301 redirects to the posts that stay. But I actually haven't worked on a similar project before and can't find precise information online so I'm looking to know if anyone has a similar experience to this. A few of my questions are: If they rewrite most of the pages and delete the rest so there is no repeated/copied content, would ad networks (eg. adsense) approve them? Assuming the new articles are at least as good quality as the current ones but with original content, is there a risk on losing DA? since pretty much it will look like a new site once they are done They have thousands of articles but only about 200 hundred get most visits, which would be the ones getting rewritten, so it should be fine to redirect the deleted ones to the remaining? Thanks for any suggestions and/or tips on this 🙂
Intermediate & Advanced SEO | | ArturoES0 -
Shall we add engaging and useful FAQ content in all our pages or rather not because of duplication and reduction of unique content?
We are considering to add at the end of alll our 1500 product pages answers to the 9 most frequently asked questions. These questions and answers will be 90% identical for all our products and personalizing them more is not an option and not so necessary since most questions are related to the process of reserving the product. We are convinced this will increase engagement of users with the page, time on page and it will be genuinely useful for the visitor as most visitors will not visit the seperate FAQ page. Also it will add more related keywords/topics to the page.
Intermediate & Advanced SEO | | lcourse
On the downside it will reduce the percentage of unique content per page and adds duplication. Any thoughts about wether in terms of google rankings we should go ahead and benefits in form of engagement may outweight downside of duplication of content?0 -
Thin Content to Quality Content
How should i modify content from thin to high quality content. Somehow i realized that my pages where targetted keywords didn't had the keyword density lost a massive ranking after the last update whereas all pages which had the keyword density are ranking good. But my concern is all pages which are ranking good had all the keyword in a single statement like. Get ABC pens, ABC pencils, ABC colors, etc. at the end of a 300 word content describing ABC. Whereas the pages which dropped the rankings had a single keyword repeated just twice in a 500 word article. Can this be the reason for a massive drop. Should i add the single statement like the one which is there on pages ranking good? Is it good to add just a single line once the page is indexed or do i need to get a fresh content once again along with a sentence of keyword i mentioned above?
Intermediate & Advanced SEO | | welcomecure1 -
Where to learn how best to promote content?
So now I created some really good content (with help of Egol and Peter here on moz.com) and now I need to promote it. To get it in front of authoritative sites so they hopefully will write about and link to it. I erroneously figured it would be fairly easy. I contacted two writers of a high level industry blog/magazine that previously had mentioned us in press, sent them an email with an invitation to check it out and please let me know what they thought. NO response. They probably get deluged. Anyway, I can't afford to pay a marketing company to promote it. Where can I learn how to best do this myself? The content isn't going to help anyone if no one sees it.... Thanks for any leads! Ron
Intermediate & Advanced SEO | | yatesandcojewelers1 -
Wordpress and duplicate content
Hi, I have recently installed wordpress and started a blog but now loads of duplicate pages are cropping up for tags and authors and dates etc. How do I do the canonical thing in wordpress? Thanks Ian
Intermediate & Advanced SEO | | jwdl0 -
Optimize the category page or a content page?
Hi, We wish to start ranking on a specific keyword ("log house prices" in italian). We have two options on what pages we should optimize for this keyword: A long content page (1000+ words with images) Log houses category page, optimized for the keyword (we have 50+ houses on this page, together with a short price summary). I would think that we have better chances with ranking with option nr.2 , but then we can't use that page for ranking with a more short-tail keyword (like "log houses"). What would you suggest? Is there maybe a third option for this?
Intermediate & Advanced SEO | | JohanMattisson0 -
Does Google bot read embedded content?
Is embedded content "really" on my page? There are many addons nowadays that are used by embedded code and they bring the texts after the page is loaded. For example - embedded surveys. Are these read by the Google bot or do they in fact act like iframes and are not physically on my page? Thanks
Intermediate & Advanced SEO | | BeytzNet0 -
Duplicate Content
Hi everyone, I have a TLD in the UK with a .co.uk and also the same site in Ireland (.ie). The only differences are the prices and different banners maybe. The .ie site pulls all of the content from the .co.uk domain. Is this classed as content duplication? I've had problems in the past in which Google struggles to index the website. At the moment the site appears completely fine in the UK SERPs but for Ireland I just have the Title and domain appearing in the SERPs, with no extended title or description because of the confusion I caused Google last time. Does anybody know a fix for this? Thanks
Intermediate & Advanced SEO | | royb0