We are moving to HTTPS and wanted to know if our link building efforts were in vain or will the link juice pass to HTTPS?
-
We are switching to HTTPS and want to make sure the links we've gotten in the past will still transfer since they are pointing to HTTP? I'd hate to go back through and ask people to please add an s to the link.
-
To echo the previous responses, rely on redirects to successfully migrate your site to HTTPS without any hitches. Afterall, security has been a top priority for Google and since they've called for HTTPS everywhere across the web, they're likely to reward those who stay up with the trends. Read more about it here: https://webmasters.googleblog.com/2014/08/https-as-ranking-signal.html
-
Yes, indeed. HTTPS does carry a minor ranking signal. A nice article on this (and the other benefits of migrating from HTTP to HTTPS, here: http://searchengineland.com/http-https-seos-guide-securing-website-246940
-
If i'm correct, i'm sure Google use https:// as a minor SEO ranking factor now so it should only improve your SEO and as Hurf mentioned you need to push your traffic from the old http:// to the https://.
You'll also need to reconfigure your webmaster console to work with https://yoursite.com, then select this as the default URL appearance.
Hope this helps!
Adam
-
You'd want to create a redirect (usually within .htaccess - assuming you are using a Linux & Apache setup) which will automatically redirect from HTTP to HTTPS:
RewriteEngine On RewriteCond %{HTTPS} off RewriteRule ^(.*)$ https://%{HTTP_HOST}%{REQUEST_URI} [L,R=301]
Your web host will likely have information about this in their support section or simply Google "301 redirect from http to https" More useful 301 reading: [https://moz.com/learn/seo/redirection](https://moz.com/learn/seo/redirection) and, if you're still hungry for more: [https://moz.com/blog/301-redirection-rules-for-seo](https://moz.com/blog/301-redirection-rules-for-seo) This guide on migrating from HTTP to HTTPS might be useful reading for you, too: [https://www.keycdn.com/blog/http-to-https](https://www.keycdn.com/blog/http-to-https/) I hope that helps. Good Luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link Building Cost
Can anyone share typically what a US Based SEO Agency should or would charge for creating good quality backlinks? All of the pages we are targeting have been optimized with quality content and are ranking half decent. The keywords we are targeting are med-high competition keywords. We've located a few offshore agencies with prices in the 100$ range for 10 keywords but are leery of moving forward, currently it's the cost we are paying for 1 Keyword here in the US. Thank You!
Link Building | | TP_Marketing1 -
Switching CMS and want to redirect links
Hi guys, I have a site that I run which has been around for a little while. It is actually in phpnuke, it also has a phpbb forum.. The site is so customized that I need to move it to something newer. So I am moving it to Joomla. I created a new domain just to get the joomla site created so I can move it to the main domain. My question is this. How should I go about switching from phpnuke to joomla without losing the links that are going to my site. Also, where can I find the links that are pointing to my site? Thanks for looking.
Link Building | | trumpfinc0 -
Out-of-season link building
Hi all, We have a couple of seasonal websites (Artificial Christmas trees). Now, its fairly easy to develop good content that people are interested in when the season is approaching, and even easier mid season. However, this somewhat stalls when everyone has had their fill of Christmas, between Jan and Sept. So, my question is, how would you suggest an approach to link building for a seasonal ecommerce site such as this? Obviously my aim is to develop links now, so when September comes, the site is up there. Thank you 🙂
Link Building | | Webrevolve0 -
Link Building
I noticed another SEO builds backlinks (tons) on a social media profile that then has a link to his client's site. Another site he builds backlinks are a bitly account that 301's to the clients account. Why would you do this? Is it that you can build links indiscriminately to build a page up in PR to 3-4-5 PR, then pass that higher PR to your site (safe). Is that PR building method better than placing 100's of smaller PR links on your site? It seems logical that if you passed in a tremendous amount of juice to juice a site up to PR4, you won't make your main site PR4 by JUST that link. You would need to build a lot of PR4 sites to make your site PR4. Why not just put all the backlinks on the main page instead of building up secondary social profiles etc... Please reveal this secret. I know a lot of SEOs are using this method. Help 🙂
Link Building | | JML11790 -
Link building
I am just starting out on building dome links for my site and a lot of the sites i am requesting to link to are requesting i put a link on my home page is this normal as i can imagine it would look quite messy,or is there a way to put it on but hide it or should i create a links page i am using a wordpress website using elegant themes i am a total newbie so not sure what i should do any feed back would be appreciated . thanks alan
Link Building | | Elfranco0 -
Recommended Link Building Companies UK and Europe
Before everyones pounces on this question and says "You should do your link builidng yourself" please bear in mind there are two people in my team (including myself) to manage multiple websites in 23 countries! Does anyone have any recommendations for quality link building companies in UK or in France, Italy, Germany and Spain? Only quality companies please! SEO agencies will be considered!
Link Building | | TWDCEMEASEO0 -
Can Referral Programs pass Link Juice?
Does using referral programs, such as by using index.php?referral_id=0001 pass any link juice back to the page index.php? I'm creating a web app that ideally I'd like people to be able to link to and bookmark - so that they can pull up their own settings. Is there any way that I can solve both of these at once? The use of PHP GET and the use of SEO. I'd really like to get a solution as I'm developing my new website! Any help would be appreciated!
Link Building | | tomcraig860 -
April Fool's for Link Building
Is there a better day for link baiting than April 1st? The time has come for everyone to share their April Fool's Day link building campaigns! This is our second attempt at capitalizing on April Fools with the first attempt (2010) falling flat. http://bigfi.sh/aFd2011
Link Building | | RyanOD0