ECommerce syndication & duplicate content
-
We have an eCommerce website with original software products. We want to syndicate our content to partner and affiliate websites, but are worried about the effect of duplicate content all over the web.
Note that this is a relatively high profile project, where thousands of sites will be listing hundreds of our products, with the exact same name, description, tags, etc.
We read the wonderful and relevant post by Kate Morris on this topic (here: http://mz.cm/nXho02) and we realize the duplicate content is never the best option.
Some concrete questions we're trying to figure out:
1. Are we risking penalties of any sort?
2. We can potentially get tens of thousands of links from this concept, all with duplicate content around them, but from PR3-6 sites, some with lots of authority. What will affect our site more - the quantity of mediocre links (good) or the duplicate content around them (bad)?
3. Should we sacrifice SEO for a good business idea?
-
Good points, Greg. From this it sounds like a viable business plan, I think we'll give it a go then. Much appreciated!
-
1.) The only ones at risk are your affiliates. The content was indexed on your site first, If someone has the same content without linking back, they get the dupe content flag.
2.) There are many factors on what a "good" link is. In your case i wouldn't worry about the dupe content. They great thing with your business model is the amount of linking route domains and C class IP's which makes up for the low value link.
3.) This is NA, as long as you make sure these pages link back to you (original source), your partner sites will be fine. If not, they will get a knock and not you.
GREG
-
I didn't really answer my own question, since I can't tell what the penalties are for the duplicate content, if any. Also, I couldn't really gather from your answer if you support this method or not. Is it a good idea or not to syndicate our content and create multiple duplicates of it all over the net?
-
3. Should we sacrifice SEO for a good business idea?
Note that this is a relatively high profile project, where thousands of sites will be listing hundreds of our products
I think that you just answered your own question.
Also, what is to prevent you from writing your own content for these products or developing very generous "help" information that everyone everywhere will link to.
You are in the driver's seat both ways if you are willing to do some work and play your cards intelligently.
You are the gurus for this product, right?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Cross Domain duplicate content...
Does anyone have any experience with this situation? We have 2 ecommerce websites that carry 90% of the same products, with mostly duplicate product descriptions across domains. We will be running some tests shortly. Question 1: If we deindex a group of product pages on Site A, should we see an increase in ranking for the same products on Site B? I know nothing is certain, just curious to hear your input. The same 2 domains have different niche authorities. One is healthcare products, the other is general merchandise. We've seen this because different products rank higher on 1 domain or the other. Both sites have the same Moz Domain Authority (42, go figure). We are strongly considering cross domain canonicals. Question 2 Does niche authority transfer with a cross domain canonical? In other words, for a particular product, will it rank the same on both domains regardless of which direction we canonical? Ex: Site A: Healthcare Products, Site B: General Merchandise. I have a health product that ranks #15 on site A, and #30 on site B. If I use rel=canonical for this product on site B pointing at the same product on Site A, will the ranking be the same if I use Rel=canonical from Site A to Site B? Again, best guess is fine. Question 3: These domains have similar category page structures, URLs, etc, but feature different products for a particular category. Since the pages are different, will cross domain canonicals be honored by Google?
Intermediate & Advanced SEO | | AMHC1 -
Duplicate Content Issues :(
I am wondering how we can solve our duplicate content issues. Here is the thing: There are so many ways you can write a description about a used watch. http://beckertime.com/product/mens-rolex-air-king-no-date-stainless-steel-watch-wsilver-dial-5500/ http://beckertime.com/product/mens-rolex-air-king-stainless-steel-date-watch-wblue-dial-5500/ Whats different between these two? The dial color. We have a lot of the same model numbers but with different conditions, dial colors, and bands.. What ideas do you have?
Intermediate & Advanced SEO | | KingRosales0 -
If a website trades internationally and simply translates its online content from English to French, German, etc how can we ensure no duplicate content penalisations and still maintain SEO performance in each territory?
Most of the international sites are as below: example.com example.de example.fr But some countries are on unique domains such example123.rsa
Intermediate & Advanced SEO | | Dave_Schulhof0 -
Duplicate Content From Indexing of non- File Extension Page
Google somehow has indexed a page of mine without the .html extension. so they indexed www.samplepage.com/page, so I am showing duplicate content because Google also see's www.samplepage.com/page.html How can I force google or bing or whoever to only index and see the page including the .html extension? I know people are saying not to use the file extension on pages, but I want to, so please anybody...HELP!!!
Intermediate & Advanced SEO | | WebbyNabler0 -
Does having a page that ends with ? cause duplicate content?
I am working on a site that has lots of dynamic parameters. So lets say we have www.example.com/page?parameter=1 When the page has no parameters you can still end up at www.example.com/page? Should I redirect this to www.example.com/page/ ? Im not sure if Google ignores this, or if these pages need to be dealt with. Thanks
Intermediate & Advanced SEO | | MarloSchneider0 -
How can I remove duplicate content & titles from my site?
Without knowing I created multiple URLs to the same page destinations on my website. My ranking is poor and I need to fix this problem quickly. My web host doesn't understand the problem!!! How can I use canonical tags? Can somebody help, please.
Intermediate & Advanced SEO | | ZoeAlexander0 -
Wordpress Duplicate Content Due To Allocating Two Post Categories
It looks like google has done a pretty deep crawl of my site and is now showing around 40 duplicate content issues for posts that I have tagged in two seperate categories for example: http://www.musicliveuk.com/latest-news/live-music-boosts-australian-economy http://www.musicliveuk.com/live-music/live-music-boosts-australian-economy I use the all in one SEO pack and have checked the no index for categories, archive, and tag archive boxes so google shouldn't even crawl this content should it? . I guess the obvious answer is to only put each post in one category but I shouldn't have to should I? Some posts are relevant in more than once category.
Intermediate & Advanced SEO | | SamCUK0 -
Does duplicate content on a sub-domain affect the rankings of root domain?
We recently moved a community website that we own to our main domain. It now lives on our website as a sub-domain. This new sub-domain has a lot of duplicate page titles. We are going to clean it up but it's huge project. (We had tried to clean it even before migrating the community website) I am wondering if this duplicate content on the new sub-domain could be hurting rankings of our root domain? How does Google treat it? From SEO best practices, I know duplicate content within site is always bad. How severe is it given the fact that it is present on a different sub-domain?
Intermediate & Advanced SEO | | Amjath0