Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Save 36% now!
      Moz Pro

      Save 36% now!

      Sign up
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Save 36% now!
      Moz Pro

      Save 36% now!

      Sign up
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Number of Indexed Pages are Continuously Going Down

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Number of Indexed Pages are Continuously Going Down

    Intermediate & Advanced SEO
    3
    4
    3387
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • CommercePundit
      CommercePundit last edited by

      I am working on online retail stores. Initially, Google have indexed 10K+ pages of my website. I have checked number of indexed page before one week and pages were 8K+. Today, number of indexed pages are 7680.

      I can't understand why should it happen and How can fix it? I want to index maximum pages of my website.

      1 Reply Last reply Reply Quote 0
      • EricaMcGillivray
        EricaMcGillivray @CommercePundit last edited by

        Not to speak for Casey, but both those comments are definitely linked together. If Google thinks your content is thin or too similar to other content, it's going to index what it deems worthy or interesting to searchers. Retail sites often have this problem due to the conundrum of "how much can you really write about a table lamp" and that category and product pages often have similar content.

        I'd focus on making your content on the pages more robust so Google seems it as awesome and indexs it.

        1 Reply Last reply Reply Quote 0
        • CommercePundit
          CommercePundit @mediawyse last edited by

          My domain is active since 1 year. I want to know more about following two statement.

          Most likely, all your pages aren't "worthy" of current indexing by Google

          Make sure as well to REMOVE any questionable or thin content.

          BTW: Thanks for your wish!

          EricaMcGillivray 1 Reply Last reply Reply Quote 0
          • mediawyse
            mediawyse last edited by

            How new is the online retail store you are working with? I ask because what you have described is VERY common with new sites. It's normal to see indexed URL fluctuation counts, even large fluctuation counts, occur in the first few months of a site as Google works to index the URLs "appropriately."

            It's also worth noting that in a post-Panda world Google has really TIGHTENED UP what they choose to index. If a majority of these URLs lack unique compelling content, are just aggregated content from other sources, or suffer duplicate content issues, that will certainly impact Google's decision to include them accordingly.

            Unfortunately, what YOU value as good content doesn't matter much if Google doesn't share that opinion. I'd strongly recommend you review the pages that Google is NOT indexing and note similarities. Most likely, all your pages aren't "worthy" of current indexing by Google and as it slowly shifts down deeper into your pages it's making the determination as to which of your pages deserve listing consideration and which do not.

            As to how to combat this...work to create QUALITY content that sets you specifically apart from your retail competitors. Make sure as well to REMOVE any questionable or thin content. This type of content can bring down an entire domain post-Panda.

            Sorry I don't have better advice. Good luck with your retail site this holiday season!

            CommercePundit 1 Reply Last reply Reply Quote 1
            • 1 / 1
            • First post
              Last post

            Got a burning SEO question?

            Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


            Start my free trial


            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • amag

              Would You Redirect a Page if the Parent Page was Redirected?

              Hi everyone! Let's use this as an example URL: https://www.example.com/marvel/avengers/hulk/ We have done a 301 redirect for the "Avengers" page to another page on the site. Sibling pages of the "Hulk" page live off "marvel" now (ex: /marvel/thor/ and /marvel/iron-man/). Is there any benefit in doing a 301 for the "Hulk" page to live at /marvel/hulk/ like it's sibling pages? Is there any harm long-term in leaving the "Hulk" page under a permanently redirected page? Thank you! Matt

              Intermediate & Advanced SEO | | amag
              0
            • Alexcox6

              Category Page as Shopping Aggregator Page

              Hi, I have been reviewing the info from Google on structured data for products and started to ponder. 
              https://developers.google.com/search/docs/data-types/products Here is the scenario.
              You have a Category Page and it lists 8 products, each products shows an image, price and review rating. As the individual products pages are already marked up they display Rich Snippets in the serps. 
              I wonder how do we get the rich snippets for the category page. Now Google suggest a markup for shopping aggregator pages that lists a single product, along with information about different sellers offering that product but nothing for categories. My ponder is this, Can we use the shopping aggregator markup for category pages to achieve the coveted rich results (from and to price, average reviews)? Keen to hear from anyone who has had any thoughts on the matter or had already tried this.

              Intermediate & Advanced SEO | | Alexcox6
              0
            • gozmoz

              Moving html site to wordpress and 301 redirect from index.htm to index.php or just www.example.com

              I found page duplicate content when using Moz crawl tool, see below. http://www.example.com
              Page Authority 40
              Linking Root Domains 31
              External Link Count 138
              Internal Link Count 18
              Status Code 200
              1 duplicate http://www.example.com/index.htm
              Page Authority 19
              Linking Root Domains 1
              External Link Count 0
              Internal Link Count 15
              Status Code 200
              1 duplicate I have recently transfered my old html site to wordpress.
              To keep the urls the same I am using a plugin which appends .htm at the end of each page. My old site home page was index.htm. I have created index.htm in wordpress as well but now there is a conflict of duplicate content. I am using latest post as my home page which is index.php Question 1.
              Should I also use redirect 301 im htaccess file to transfer index.htm page authority (19) to www.example.com If yes, do I use
              Redirect 301 /index.htm http://www.example.com/index.php
              or
              Redirect 301 /index.htm http://www.example.com Question 2
              Should I change my "Home" menu link to http://www.example.com instead of http://www.example.com/index.htm that would fix the duplicate content, as indx.htm does not exist anymore. Is there a better option? Thanks

              Intermediate & Advanced SEO | | gozmoz
              0
            • Andy.Drinkwater

              How long to re-index a page after being blocked

              Morning all! I am doing some research at the moment and am trying to find out, just roughly, how long you have ever had to wait to have a page re-indexed by Google. For this purpose, say you had blocked a page via meta noindex or disallowed access by robots.txt, and then opened it back up. No right or wrong answers, just after a few numbers 🙂 Cheers, -Andy

              Intermediate & Advanced SEO | | Andy.Drinkwater
              0
            • Chemometec

              Do I need to re-index the page after editing URL?

              Hi, I had to edit some of the URLs. But, google is still showing my old URL in search results for certain keywords, which ofc get 404. By crawling with ScremingFrog it gets me 301 'page not found' and still giving old URLs. Why is that? And do I need to re-index pages with new URLs? Is 'fetch as Google' enough to do that or any other advice? Thanks a lot, hope the topic will help to someone else too. Dusan

              Intermediate & Advanced SEO | | Chemometec
              0
            • Kingalan1

              Effect of Removing Footer Links In all Pages Except Home Page

              Dear MOZ Community: In an effort to improve the user interface of our business website (a New York CIty commercial real estate agency) my designer eliminated a standardized footer containing links to about 20 pages. The new design maintains this footer on the home page, but all other pages (about 600 eliminate the footer). The new design does a very good job eliminating non essential items. Most of the changes remove or reduce the size of unnecessary design elements. The footer removal is the only change really effect the link structure. The new design is not launched yet. Hoping to receive some good advice from the MOZ community before proceeding My concern is that removing these links could have an adverse or unpredictable effect on ranking. Last Summer we launched a completely redesigned version of the site and our ranking collapsed for 3 months. However unlike the previous upgrade this modifications does not URL names, tags, text or any major element. Only major change is the footer removal. Some of the footer pages provide good (not critical) info for visitors. Note the footer will still appear on the home page but will be removed on the interior pages. Are we risking any detrimental ranking effect by removing this footer? Can we compensate by adding text links to these pages if the links from the footer are removed? Seems irregular to have a home page footer but no footer on the other pages. Are we inviting any downgrade, penalty, adverse SEO effect by implementing this? I very much like the new design but do not want to risk a fall in rank and traffic. Thanks for your input!!!
              Alan

              Intermediate & Advanced SEO | | Kingalan1
              0
            • richardo24hr

              Best possible linking on site with 100K indexed pages

              Hello All, First of all I would like to thank everybody here for sharing such great knowledge with such amazing and heartfelt passion.It really is good to see. Thank you. My story / question: I recently sold a site with more than 100k pages indexed in Google. I was allowed to keep links on the site.These links being actual anchor text links on both the home page as well on the 100k news articles. On top of that, my site syndicates its rss feed (Just links and titles, no content) to this page. However, the new owner made a mess, and now the site could possibly be seen as bad linking to my site. Google tells me within webmasters that this particular site gives me more than 400K backlinks. I have NEVER received one single notice from Google that I have bad links. That first. But, I was worried that this page could have been the reason why MY site tanked as bad as it did. It's the only source linking so massive to me. Just a few days ago, I got in contact with the new site owner. And he has taken my offer to help him 'better' his site. Although getting the site up to date for him is my main purpose, since I am there, I will also put effort in to optimizing the links back to my site. My question: What would be the best to do for my 'most SEO gain' out of this? The site is a news paper type of site, catering for news within the exact niche my site is trying to rank. Difference being, his is a news site, mine is not. It is commercial. Once I fix his site, there will be regular news updates all within the niche we both are in. Regularly as in several times per day. It's news. In the niche. Should I leave my rss feed in the side bars of all the content? Should I leave an achor text link on the sidebar (on all news etc.) If so: there can be just one keyword... 407K pages linking with just 1 kw?? Should I keep it to just one link on the home page? I would love to hear what you guys think. (My domain is from 2001. Like a quality wine. However, still tanked like a submarine.) ALL SEO reports I got here are now Grade A. The site is finally fully optimized. Truly nice to have that confirmation. Now I hope someone will be able to tell me what is best to do, in order to get the most SEO gain out of this for my site. Thank you.

              Intermediate & Advanced SEO | | richardo24hr
              0
            • cre8

              How important is the number of indexed pages?

              I'm considering making a change to using AJAX filtered navigation on my e-commerce site.  If I do this, the user experience will be significantly improved but the number of pages that Google finds on my site will go down significantly (in the 10,000's). It feels to me like our filtered navigation has grown out of control and we spend too much time worrying about the url structure of it - in some ways it's paralyzing us.  I'd like to be able to focus on pages that matter (explicit Category and Sub-Category) pages and then just let ajax take care of filtering products below these levels. For customer usability this is smart.  From the perspective of manageable code and long term design this also seems very smart -we can't continue to worry so much about filtered navigation. My concern is that losing so many indexed pages will have a large negative effect (however, we will reduce duplicate content and be able provide much better category and sub-category pages). We probably should have thought about this a year ago before Google indexed everything :-).  Does anybody have any experience with this or insight on what to do? Thanks, -Jason

              Intermediate & Advanced SEO | | cre8
              0

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.