Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
News sites & Duplicate content
-
Hi SEOMoz
I would like to know, in your opinion and according to 'industry' best practice, how do you get around duplicate content on a news site if all news sites buy their "news" from a central place in the world?
Let me give you some more insight to what I am talking about. My client has a website that is purely focuses on news. Local news in one of the African Countries to be specific.
Now, what we noticed the past few months is that the site is not ranking to it's full potential. We investigated, checked our keyword research, our site structure, interlinking, site speed, code to html ratio you name it we checked it. What we did pic up when looking at duplicate content is that the site is flagged by Google as duplicated, BUT so is most of the news sites because they all get their content from the same place.
News get sold by big companies in the US (no I'm not from the US so cant say specifically where it is from) and they usually have disclaimers with these content pieces that you can't change the headline and story significantly, so we do have quite a few journalists that rewrites the news stories, they try and keep it as close to the original as possible but they still change it to fit our targeted audience - where my second point comes in. Even though the content has been duplicated, our site is more relevant to what our users are searching for than the bigger news related websites in the world because we do hyper local everything. news, jobs, property etc.
All we need to do is get off this duplicate content issue, in general we rewrite the content completely to be unique if a site has duplication problems, but on a media site, im a little bit lost. Because I haven't had something like this before. Would like to hear some thoughts on this.
Thanks,
Chris Captivate -
Ditto on what Donnie said. Purple Cow, if you want that site to be an authority, it needs to be authoritative. Why would anyone buy the Washington Post if it just copied all its articles from the New York times? Get a few staff writers to combine and tweak articles as Donnie mentioned or to write original content.
Good luck!
-
Well if you are going to duplicate someones article they deserve the credit. I would recommend combining two or three article sand adding some personal value to it. Create something unique that your audience will like. Also linking to a reputable source shows Google that you are relevant to something. If you run an SEOmoz report card they recommend an external link to a relavent source.
-
Problem is this way I still give authority to another news source that I am competing against. I will be devaluing my pages.
-
You must trackback(link back) to the original content. Otherwise Google looks at your content as duplicate. As as you give the original content credit you can avoid duplicate content.
However If you don't want this content to appear in your sites index but you do want it to appear on your site for your users do: noindex, follow -
Or you could use a rel=canonical tag and call out the original post as the canonical post.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEM Rush & Duplicate content
Hi SEMRush is flagging these pages as having duplicate content, but we have rel = next etc implemented: https://www.key.co.uk/en/key/brand/bott https://www.key.co.uk/en/key/brand/bott?page=2 Or is it being flagged as they're just really similar pages?
Intermediate & Advanced SEO | | BeckyKey0 -
Same content, different languages. Duplicate content issue? | international SEO
Hi, If the "content" is the same, but is written in different languages, will Google see the articles as duplicate content?
Intermediate & Advanced SEO | | chalet
If google won't see it as duplicate content. What is the profit of implementing the alternate lang tag?Kind regards,Jeroen0 -
Same product in different categories and duplicate content issues
Hi,I have some questions related to duplicate content on e-commerce websites. 1)If a single product goes to multiple categories (eg. A black elegant dress could be listed in two categories like "black dresses" and "elegant dresses") is it considered duplicate content even if the product url is unique? e.g www.website.com/black-dresses/black-elegant-dress duplicated> same content from two different paths www.website.com/elegant-dresses/black-elegant-dress duplicated> same content from two different paths www.website.com/black-elegant-dress unique url > this is the way my products urls look like Does google perceive this as duplicated content? The path to the content is only one, so it shouldn't be seen as duplicated content, though the product is repeated in different categories.This is the most important concern I actually have. It is a small thing but if I set this wrong all website would be affected and thus penalised, so I need to know how I can handle it. 2- I am using wordpress + woocommerce. The website is built with categories and subcategories. When I create a product in the product page backend is it advisable to select just the lowest subcategory or is it better to select both main category and subcategory in which the product belongs? I usually select the subcategory alone. Looking forward to your reply and suggestions. thanks
Intermediate & Advanced SEO | | cinzia091 -
Paragraphs/Tables for Content & SEO
Hi Does anyone know if Google prefers paragraphs over content in a table, or doesn't it make much difference?
Intermediate & Advanced SEO | | BeckyKey0 -
Ecommerce Site - Duplicate product descriptions & SKU pages
Hi I have a couple of questions regarding the best way to optimise SKU pages on a large ecommerce site. At the moment we have 2 landing pages per product - one is the primary landing page with no SKU, the other includes the SKU in the URL so our sales people & customers can find it when using the search facility on the site. The SKU landing page has a canonical pointing to the primary page as they're duplicates. Is this the best way? Or is it better to have the one page with the SKU in the URL? Also, we have loads of products with the very similar product descriptions, I am working on trying to include a unique paragraph or few sentences on these to improve the content - how dangerous is the duplicate content within your own site? I know its best to have totally unique content, but it won't be possible on a site with thousands of products and a small team. At the moment I am trying to prioritise the products to update. Thank you 🙂
Intermediate & Advanced SEO | | BeckyKey0 -
Problems with ecommerce filters causing duplicate content.
We have an ecommerce website with 700 pages. Due to the implementation of filters, we are seeing upto 11,000 pages being indexed where the filter tag is apphended to the URL. This is causing duplicate content issues across the site. We tried adding "nofollow" to all the filters, we have also tried adding canonical tags, which it seems are being ignored. So how can we fix this? We are now toying with 2 other ideas to fix this issue; adding "no index" to all filtered pages making the filters uncrawble using javascript Has anyone else encountered this issue? If so what did you do to combat this and was it successful?
Intermediate & Advanced SEO | | Silkstream0 -
Duplicate content on subdomains.
Hi Mozer's, I have a site www.xyz.com and also geo targeted sub domains www.uk.xyz.com, www.india.xyz.com and so on. All the sub domains have the content which is same as the content on the main domain that is www.xyz.com. So, I want to know how can i avoid content duplication. Many Thanks!
Intermediate & Advanced SEO | | HiteshBharucha0 -
Duplicate Content on Wordpress b/c of Pagination
On my recent crawl, there were a great many duplicate content penalties. The site is http://dailyfantasybaseball.org. The issue is: There's only one post per page. Therefore, because of wordpress's (or genesis's) pagination, a page gets created for every post, thereby leaving basically every piece of content i write as a duplicate. I feel like the engines should be smart enough to figure out what's going on, but if not, I will get hammered. What should I do moving forward? Thanks!
Intermediate & Advanced SEO | | Byron_W0