Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Unique Domains vs. Total Links?
-
At what point is there diminishing returns from getting multiple links from one website?
Edit: To clarify, when doing competitor research I come across lots of sites that have say 500 linking domains with 5000 total links. When setting goals and calculating the types of links I should go after, I'm not certain which number is the one actually helping the site to rank.
-
I'd agree with EGOL. Our goal is always to get more domains.
I would argue that having a domain is like having 1 fan. Having multiple links from the same domain is like that same fan saying different things about you. The first complement is usually the best, but after that, you know s/he's a fan and so you listen to the 2nd, 3rd and additional complements less so.
-
That is a good point!
On that though, what would the more preferable placements be for a multiple link situation? I would say it would be better to have multiple links in the content area as opposed to multiple links in the footer. Or, do you think a distribution of links would be better...for example, one link in the content and another in the footer?
-
To add, is the link in the first couple of paragraphs, the middle, or the end of a document? Or is it in the sidebar, footer, or top menu bar of a site? Common sense can tell you which of these have more impact.
-
I would say it depends on what the website is and the nature of the links.
Are the multiple links all on the same page or are they on several different pages of the site? Getting links on many different pages of a website would be more beneficial than getting multiple links on the same page.
What about the placement of the link to your website? Is it just a link in the directory or is the link part of a highly relevant blog post? Multiple links inside a relevant blog post can continue to add value if those links go to different pages of your website.
Also, it is worth considering if it is a high authority or low authority website. If it is a high authority site, then multiple links would be worth pursuing. If it is a low authority website, there wouldn't be much value to multiple links from that kind of website.
-
Nobody knows for sure but I am betting that diminishing returns begin at about the second link.
However, if you are getting links from the Pope's site then you can probably get an awful lot of them before the value depletes to a really low level.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When conducting a link building strategy does it matter the country the link is from?
We are a UK business and if we have links mostly from US based blogs and websites does this penalise us. The links are from relevant websites and topics. Should we be focusing on .co.uk sites
Link Building | | Caffeine_Marketing1 -
Xyz links
I have a lot of backlinks ending with .xyz, around 20%, and they look very suspicious. Should I disavow these? Here are a few: yourrelicsbargains.xyz fantasticsiteinfo.xyz yourvintagelifestyle.xyz usefuldiscount4u.xyz bestdealsaction.xyz bestmemorabilialifestyle.xyz 59177.net lovecollectorsbargains.xyz
Link Building | | moon-boots0 -
Internal Linking - Post links vs Side Bar Links behaving differently
Hi, I have a question regarding the internal linking behavior. My website is www.hindimeaning.com which is approx 3 years old. I have approx 450 posts. Now i have a widget on right sidebar "Popular posts". A widget below my posts "Related Posts". And a simple html CSS menu above the posts (I removed menu around 6 month before so currently it will not show.) I crawled my site with moz crawler (same are the result from google crawler as well) and it shows menus links as internal links. While sidebar widget "Popular posts" and "Related Posts" are not showing as internal links. If we talk theoretically what i learn till now is "every link on a page behaves as internal link". Then why the widget links are not showing as internal links. Thanks, Mahesh Kumar
Link Building | | chaudhary04890 -
Do footer links pass less link juice?
One of my best inbound links for PA and DA happens to be a footer link, curious if it's less valuable or has any value at all.
Link Building | | Theskimonster0 -
What's more important page authority Vs domain authority?
Hello everyone, I am fairly new to SEO so I'm still trying to get my head round everything, I am currently looking into some back links .. well looking at competitor's back links to copy. I was just wondering what's more important page authority or domain authority? So for example if a page has a page authority of 50 and a domain authority of 10 is that better than if a page have page authority 10 and a domain authority of 50. Thanks so much in advance!
Link Building | | vanplus1 -
Footer Links And Link Juice
I'm starting to learn about link juice and notice in GWMT > Traffic > Internal Links, that the list is in this order by the links counted on each page. Some are in the footer and some are in the header, with some being more important than others commercially i.e. /register /privacy /terms /search /sitemap /disclaimer /blog /register So I am wondering if I should add a 'no-follow' attribute to the footer links i.e. privacy, terms, disclaimer and leave the others as they are? Does this help retain link juice on each page where the links appear? Or am I missing the point all together? This is my website: http://goo.gl/CN0e5
Link Building | | Ubique0 -
Does the ratio of external nofollow links to external "do follow" links matter in terms of SERPs ranking?
My site has an external link nofollow:dofollow ratio of approximately 1:1 That is, there are about as many nofollow external links as "do follow" external links. I have an impression that the ratio of no-follow to "do follow" links is a factor in the way that our website shows up in SERPs. I have the impression from reading a variety of sources, and from looking at Seomoz, that calculate "trust" factors as if they mattered (in SERPs), that seem to value a relatively low nofollow:dofollow ratio. Am I correct about that? Thanks,
Link Building | | tcolling
Tim PS - I don't know whether or not this matters, but our website is at: www.trustworthycare.com - Tim0 -
Domain Authority and nofollow links?
Hello, I'm wondering, are 'nofollow' links from websites with high domain authority beneficial? Would they boost our own DA? In essence, I'm wondering if there is added value (other than visitors clicking the link) to being linked to by a 'nofollow' link. Thanks!
Link Building | | yacpro130