Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
There was a really awesome Brand Video at Mozcon last year
-
It was a female brand i believe. Does anyone remember which it was or have a link?
Gracias!
-
You are very welcome. Happy Thanksgiving!
-
Thanks Dana!
-
Thanks Ryan. I love storytelling so branding is something that comes naturally to me and I absolutely love it when a brand hits it out of the park. This was a great example.
-
A great reminder for us all. Thanks for sharing Dana. #RCS
-
Yes! It was the Kotex campaign they did on Pinterest. Here's a link to the video: http://youtu.be/UVCoM4ao2Tw Enjoy!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can we use Youtube Videos of google webmaster on blog post?
Is it okay to embed YouTube videos of channel which we don't own? For example, I have written a blog on enabling event search in Google Analytics and Google Webmasters YouTube channel has a video based on those steps. I am looking to add that video in my blog.
Branding | | Ravi_Rana0 -
Organic Brand Clicks/Traffic Drop - Why?
Hi Moz Community, I've been reviewing Search Console and have been noticing that there has been a consistent drop in brand clicks. The overall number of keywords (especially for the top 2 pages) have been increasing, according to SEMRUSH, however, traffic and sales are still in decline. There are no algorithmic and manual penalties, in addition, paid search activity has been increasing in the leadup to Christmas. Has anyone experienced this and potentially advise how to diagnose and resolve this issue?
Branding | | rec1230 -
In the Google search results, the company name (with the drop down arrow) next to the result URL is incorrect. The company being displayed here is a company we acquired many years back. How do I adjust/fix this?
When I search any term for my organization, we are getting good results BUT the company name, next to the results URL is of an orgnization we acquired many years back and not the name of our company. The URL is correct page JUST the company name next to this URL is incorrect on the Google search results page. How do I go about changing so the company name next to the URL ?
Branding | | DigitalNTT0 -
Viral Video :Best use - What to do with it?
So I was told that I have video that should be the next "viral video" in a particular vertical market. (It is an animal) Anyway I have 4 offers from different companies now that want to market it for me. Junkin Media, Rumble.com, Newsflare and Storyful. Junkin wants ownership in perpetuity the other groups want for 1 year to market to news agencies. They are offering 60/40 revenue split with me getting 60. plus an extra $1 per thousand hits on the video. Supposedly they will market it to for me to news agencies etc. Anyway I was wondering if it would work best for me to market it myself and embed my business website link in the video for link juice on my home page. Then I can post the video in various places and the link strength might help my domain or page authority. Any suggestions about viral video use? Boo
Branding | | Boodreaux0 -
Is there Schema Markup for "brand name"?
Hi Mozzers, I've been trying desperately for months to get my domain to rank #1 for its brand name in Google. This is made hard by the fact that the brand name is also a combination of two keywords, one of them being "Hire". I've actioned everything I can think of, setting up and maintaining social networks (including g+), adding the site to lots of high quality business directories, internal and external linking. I even asked right here. The site continuously rises in the ranks until it hits top of page 2 and then starts falling again. When searching [Brand name] +[Town of HQ] we get the open graph info displayed, and the g+ pin, but still only rank 3rd! My Question: Is there a schema.org markup for brand names? and would it make any difference adding this? I feel like I'm clutching at straws now... Oh were in the UK if that helps. I'd also be happy to share the domain via PM if anyone is willing to help!
Branding | | Silkstream0 -
Site Architecture for Sub-Brands
I am working on launching a few industry specific sub-brands for our marketing agency and am trying to figure out the best way to deliver a tailored user experience using subfolders instead of subdomains, if this is indeed the best option... Since I am trying to provide separate experiences, I looking at housing microsites in sub-folders - say /technology or /medical. Each with its own navigation, home page, and industry specific content/blog/portfolio. A couple things I am considering: Will my microsite "home pages" and site pages rank as well in a sub-folder versus if they were actually the primary pages on their own sub-domain? Will separate Wordpress and theme installs and separate primary navigations have any affect on SEO if they are in sub-folders of the same site? Thanks in advance for any input. I really appreciate it!
Branding | | Alaniz0 -
How to improve the quality score (QS) when bidding on competitor brand names in Google Adwords?
Hi, I have researched few sites on this topic and I could see that the competitor keyword should match with the add text relevance, landing page relevance and CTR. Any other factors more to be included to improve the quality score? Reference: http://searchenginewatch.com/article/2285536/Google-Updates-How-AdWords-Quality-Score-is-Reported
Branding | | zco_seo0 -
Brand Name searches: Low Click Through Rates in Google - What are your CTR in the SERPS for your Brandname?
Hello, Checking the Analytics part - Search Engine Optimization/ Queries - I found suprising results for my website: The website is no. 1 for my brand name but only has a 28% CTR on the brandname in the Google SERPS! Please see exactly what I mean here: http://screencast.com/t/GKjwliZ6GTF7 I'm looking for your experience of CTR of other websites in the same situation. Do you have similar low CTR? Some background info; The website is no1 for the brandname. Sitelinks are shown. Google Maps is shown on right. In the period are no adwords advertisments on my brand name as I know. I checked several times. I cant understand where 72% go after searching for my brandname. Thanks for sharing your experience. Best Regards Daria
Branding | | nmedia0