Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to find which keywords bring traffic to a particular page on my website ?
-
I have been using Google Analytics and SEOMoz tools for a while now. I know which are my top landing pages and some of the keywords which bring me traffic. But I don't know which are the top searched keywords for my website as these are "not provided" by Google Analytics.
More importantly, I want to know which keywords are directing traffic to a particular page on my website. Can anyone help ?
-
You can also link your webmaster and analytics accounts together. Hopefully they'll make all the data visible in analytics in an easy to use manner.
-
Hi Eric
I agree with Moosa the days of simply using Google Analytics to see a good picture of keywords is gone.
Have you looked at your Google Webmaster Tool?
In Webmaster tool goto 'Traffic' > 'Search Queries'. Here you will find useful information in terms of search terms, clicks, click through rate and average positions.
Here it is recommended you review the query list for expected keywords. Also compare impressions and CTR to identify how you can improve your content.
On the left hand side of this Webmaster Tool page click 'Search Queries' for more detailed info.
Hope you find it useful
Richard
-
Hi,
Thanks for the prompt reply. Any other tool which might be useful ? I am ready to start using some other service for Keyword Research and analysis.
-
It has been a while that Google stops providing keyword DATA to webmasters so if you want to know the exact terms which drives traffic to the website and provide you conversions then forget about it Google is no more going to provide the data and by the time this %age of “not provided” is going to increase instead of decreasing.
But you can still have a bit of an idea of what keywords people might be coming from by looking in to top visited URLs and then compare it with the keywords that you are targeting on those pages. Check the ranking of the keywords in Google and you will have an idea of which keywords are working for you and which aren’t!
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Log-in page ranking instead of homepage due to high traffic on login page! How to avoid?
Hi all, Our log-in page is ranking in SERP instead of homepage and some times both pages rank for the primary keyword we targeted. We have even dropped. I am looking for a solution for this. Three points here to consider is: Our log-in page is the most visited page and landing page on the website. Even there is the primary keyword in this page or not; same scenario continues Log-in page is the first link bots touch when they crawling any page of our website as log-in page is linked on top navigation menu If we move login page to sub-domain, will it works? I am worrying that we loose so much traffic to our website which will be taken away from log-in page sub domain Please guide with your valuable suggestions. Thanks
Algorithm Updates | | vtmoz0 -
Sitemaps for landing pages
Good morning MOZ Community, We've been doing some re-vamping recently on our primary sitemap, and it's currently being reindexed by the search engines. We have also been developing landing pages, both for SEO and SEM. Specifically for SEO, the pages are focused on specific, long-tail search terms for a number of our niche areas of focus. Should I, or do I need to be considering a separate sitemap for these? Everything I have read about sitemaps simply indicates that if a site has over 50 thousand pages or so, then you need to split a sitemap. Do I need to worry about a sitemap for landing pages? Or simply add them to our primary sitemap? Thanks in advance for your insights and advice.
Algorithm Updates | | bwaller0 -
Meta Keyword Tags
What is the word on Meta Keyword Tags? Are they good to have, or bad? Our biggest competitor seems to have them.
Algorithm Updates | | Essential-Pest0 -
Ecommerce or E-commerce as a Keyword?
I have done a good bit of research but am not sure which word to focus on. I feel that the trend is moving towards no hyphen but I do not have any data to justify that other than google trends. Here is the research I found: Google Trends says ecommerce is more popular
Algorithm Updates | | Manseo
http://www.google.com/trends/explore#q=e-commerce%2C%20ecommerce&cmpt=q Ngram says e-commerce
https://books.google.com/ngrams/graph?content=ecommerce%2Ce-commerce&year_start=1990&year_end=2013&corpus=15&smoothing=3&share=&direct_url=t1%3B%2Cecommerce%3B%2Cc0%3B.t1%3B%2Ce%20-%20commerce%3B%2Cc0 Google Adwords Keyword tool says e-commerce:
e-commerce has 33,100 monthly search volume
ecommerce has 14,800 monthly search volume What do you think, will ecommerce overtake e-commerce in the future monthly search volumes? Ecommerce or E-commerce?0 -
How much link juice does a sites homepage pass to inner pages and influence inner page rankings?
Hi, I have a question regarding the power of internal links and how much link juice they pass, and how they influence search engine ranking positions. If we take the example of an ecommerce store that sells kites. Scenario 1 It can be assumed that it is easier for the kite ecommerce store to earn links to its homepage from writing great content on its blog, as any blogger that will link to the content will likely use the site name, and homepage as anchor text. So if we follow this through, then it can be assumed that there will eventually be a large number of high quality backlinks pointing to the sites homepage from various high authority blogs that love the content being posted on the sites blog. The question is how much link juice does this homepage pass to the category pages, and from the category pages then to the product pages, and what influence does this have on rankings? I ask because I have seen strong ecommerce sites with very strong DA or domain PR but with no backlinks to the product page/category page that are being ranked in the top 10 of search results often, for the respective category and product pages. It therefore leads me to assume that internal links must have a strong determiner on search rankings... Could it therefore also be assumed that a site with a PR of 5 and no links to a specific product page, would rank higher than a site with a PR of 1 but with 100 links pointing to the specific product page? Assuming they were both trying to rank for the same product keyword, and all other factors were equal. Ie. neither of them built spammy links or over optimised anchor text? Scenario 2 Does internal linking work both ways? Whereas in my above example I spoke about the homepage carrying link juice downward to the inner category and product pages. Can a powerful inner page carry link juice upward to category pages and then the homepage. For example, say the blogger who liked the kite stores blog content piece linked directly to the blog content piece from his site and the kite store blog content piece was hosted on www.xxxxxxx.com/blog/blogcontentpiece As authority links are being built to this blog content piece page from other bloggers linking to it, will it then pass link juice up to the main blog category page, and then the kite sites main homepage? And if there is a link with relevant anchor text as part of the blog content piece will this cause the link juice flowing upwards to be stronger? I know the above is quite winded, but I couldn't find anywhere that explains the power of internal linking on SERP's... Look forward to your replies on this....
Algorithm Updates | | sanj50500 -
With regards to SEO is it good or bad to remove all the old events from our website?
Our website sells tickets for various events across the UK, we do have a LOT of old event pages on our website which simply say SOLD OUT. What is the best practice? Should these event pages be removed and a 301 redirect added to redirect to the home page? Or should these pages remain in tact with simply SOLD OUT on the page?
Algorithm Updates | | Alexogilvie0 -
Does Word Order Matter in Local Keywords?
We do a lot of local SEO, and we're wondering if it's better to target "keyword location" or "location keyword"? Does it affect ranking and keyword difficulty if we're trying to rank for "plumbing appleton" or "appleton plumbing"? Any insight would be great.
Algorithm Updates | | optimalwebinc0 -
Stop google indexing CDN pages
Just when I thought I'd seen it all, google hits me with another nasty surprise! I have a CDN to deliver images, js and css to visitors around the world. I have no links to static HTML pages on the site, as far as I can tell, but someone else may have - perhaps a scraper site? Google has decided the static pages they were able to access through the CDN have more value than my real pages, and they seem to be slowly replacing my pages in the index with the static pages. Anyone got an idea on how to stop that? Obviously, I have no access to the static area, because it is in the CDN, so there is no way I know of that I can have a robots file there. It could be that I have to trash the CDN and change it to only allow the image directory, and maybe set up a separate CDN subdomain for content that only contains the JS and CSS? Have you seen this problem and beat it? (Of course the next thing is Roger might look at google results and start crawling them too, LOL) P.S. The reason I am not asking this question in the google forums is that others have asked this question many times and nobody at google has bothered to answer, over the past 5 months, and nobody who did try, gave an answer that was remotely useful. So I'm not really hopeful of anyone here having a solution either, but I expect this is my best bet because you guys are always willing to try.
Algorithm Updates | | loopyal0