Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
One company, two address. How do I handle footer NAP?
-
I have a client with two address that fall under the same brand. One address is in CA and the other is in NY. I have a single domain and will be creating separate landing pages for each location but wanted to know how I should handle the NAP in the footer of the other pages. Should I list both NAPs, one NAP or neither NAPs in the footer?
Thanks in advance for your help.
-
Hi DigitalWorkboots,
Yes, put both complete NAPs in the footer, preferably using Schema markup. Also put them both on the contact us page, as well as having a separate landing page for each office.
-
Think about your visitors! Displaying your NAP isn't just for local SEO. Is it likely, that many of the visits you get to the site are people trying to find out the physical location? Having both the locations displayed on their landing page might just answer their question.
If you've got separate landing pages for each location with good local content, parking instructions, directions opening times etc, then add a link to those too. Those pages are for people too!
-
If there are just two locations, I'd probably list them both on the footer, and indicate if one is the headquarters.
That said, I would probably also designate the main location using RDFa / microtagging technology, so that's machine readable.
Here's how we use this on our site:
Customer Paradigm
5353 Manhattan Circle
Suite 103
Boulder CO, 80303
303.473.4400
888.772.0777Hope this helps!
-- Jeff
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Two websites vs each other owned by same company
My client owns a brand and came to me with two ecommerce websites. One website sells his specific brand product and the other sells general products in his niche (including his branded product). Question is my client wants to rank each website for basically the same set of keywords. We have two choices I'd like feedback on- Choice 1 is to rank both websites for same keyword groupings so even if they are both on page 1 of the serps then they take up more real estate and share of voice. are there any negative possibilities here? Choice 2 is to recommend a shift in the position of the general industry website to bring it further away from the industry niche by focusing on different keywords so they don't compete with each other in the serps. I'm for choice 1, what about you?
Intermediate & Advanced SEO | | Rich_Coffman0 -
Sitelinks to Sister Companies
Hi We have a number of sister companies and link to them via a drop down in the footer - are these links as dangerous as anchor text links?
Intermediate & Advanced SEO | | BeckyKey0 -
Mobile website on a different URL address?
My client has an old eCommerce website that is ranking high in Google. The website is not responsive for mobile devices. The client wants to create a responsive design mobile version of the website and put it on a different URL address. There would be a link on the current page pointing to the external mobile website. Is this approach ok or not? The reason why the client does not want to change the design of the current website is because he does not have the budget to do so and there are a lot of pages that would need to be moved to the new design. Any advice would be appreciated.
Intermediate & Advanced SEO | | andypatalak0 -
Page title and slug as complements to one another?
When creating a page, is it ever worthwhile to ensure that there's minimal duplication in the keywords in the page title vs. the slug? Or is it more like the title is more like a sentence description of the page and the slug is a scannable set of keywords that describes the page, and duplication doesn't really matter.
Intermediate & Advanced SEO | | TheaterMania0 -
Best Practice For Company/Client Logo Endorsement
Article: http://searchengineland.com/homepage-sliders-are-bad-for-seo-usability-163496 I came across the following article and somewhat agree with the authors summary.
Intermediate & Advanced SEO | | Mark_Ch
I find sliders a distraction to B2B users and overall offers no SEO benefits. Scenario
As a service provider, over time I have worked with many high profile blue chip comnpanies. As part of my site redesign, I'm looking to show users my client achievements. My initial thoughts are to carry out the following: On the home page I'm looking to incorporate some high profile company logos (similar to http://www.semrush.com) with a hyperlink "more customers" to the right of logo caption. The link will take the user to a dedicated page (www.mydomain.co.uk/customer) showing a comprehensive list of company logos. Questions
#1 Is the above practice good or bad.
#2 Is there a better way to achieve the above Any other practical advise on user experience, social engagement, website speed, etc would be much appreciated. Thanks Mark0 -
Company name causing Google penalty?
Hi all, Once of my clients has a keyword as part of their company name, and it seems like the website is being given a penalty in the keyword SERP because of the amount of websites linking back using the company name? Is there anything i can do to prevent/balance this out? Thanks, Anthony
Intermediate & Advanced SEO | | AnthonyHall0 -
Two Pages with the Same Name Different URL's
I was hoping someone could give me some insight into a perplexing issue that I am having with my website. I run an 20K product ecommerce website and I am finding it necessary to have two pages for my content: 1 for content category pages about wigets one for shop pages for wigets 1st page would be .com/shop/wiget/ 2nd page would be .com/content/wiget/ The 1st page would be a catalogue of all the products with filters for the customer to narrow down wigets. So ultimately the URL for the shop page could look like this when the customer filters down... .com/shop/wiget/color/shape/ The second page would be content all about the Wigets. This would be types of wigets colors of wigets, how wigets are used, links to articles about wigets etc. Here are my questions. 1. Is it bad to have two pages about wigets on the site, one for shopping and one for information. The issue here is when I combine my content wiget with my shop wiget page, no one buys anything. But I want to be able to provide Google the best experience for rankings. What is the best approach for Google and the customer? 2. Should I rel canonical all of my .com/shop/wiget/ + .com/wiget/color/ etc. pages to the .com/content/wiget/ page? Or, Should I be canonicalizing all of my .com/shop/wiget/color/etc pages to .com/shop/wiget/ page? 3. Ranking issues. As it is right now, I rank #1 for wiget color. This page on my site would be .com/shop/wiget/color/ . If I rel canonicalize all of my pages to .com/content/wiget/ I am going to loose my rankings because all of my shop/wiget/xxx/xxx/ pages will then point to .com/content/wiget/ page. I am just finding with these massive ecommerce sites that there is WAY to much potential for duplicate content, not enough room to allow Google the ability to rank long tail phrases all the while making it completely complicated to offer people pages that promote buying. As I said before, when I combine my content + shop pages together into one page, my sales hit the floor (like 0 - 15 dollars a day), when i just make a shop page my sales are like (1k+ a day). But I have noticed that ever since Penguin and Panda my rankings have fallen from #1 across the board to #15 and lower for a lot of my phrase with the exception of the one mentioned above. This is why I want to make an information page about wigets and a shop page for people to buy wigets. Please advise if you would. Thanks so much for any insight you can give me!
Intermediate & Advanced SEO | | SKP0 -
IP address guideline for 2 sites on same server linking each other.
Hi Guys! I have two websites which link to each other but are on the same server. Both the sites have a great PR and link juice. I want to know what steps shall I take in order to make google feel that both the sites are not owned by me. Like shall i get different IP and different servers for both or something more? Looking forward for you thoughts and help!
Intermediate & Advanced SEO | | HiteshBharucha0