Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Remove geographic modifiers from keyword list
-
I just pulled a search term report for all of 2013 from my PPC account. What I got was 673,000 rows of terms that have garnered at least 1 impression in 2013. This is exactly what I was looking for.
My issue is that the vast majority of terms are geo-modified to include the city, the city and state or the zip code. I am trying to remove the geographic information to get to a list of root words people are interested in based on their search query patterns.
Does anyone know how to remove all city, state and zip codes quickly without having to do a find and replace for each geo-modifier in excel?
for example, if i could get a list of all city and state combinations in the US and a list of all zip codes, and put that list on a separate tab and then have a macro find and remove from the original tab any instances of anything from the second tab, that would probably do the trick. Then I could remove duplicates and have my list of root words.
-
If you filter and show only cells that have been formatted a particular way, say red, all you should have to do is copy and paste the results into a new column. Then you should be able to find and replace the city state with nothing once. That should yield your root keyword list.
Just make a copy and delete the other columns if they're presenting an issue.
-
I believe this will only solve half of my problem. I would still have to do a find and replace (with nothing) one by one. The only difference is that my working list would be smaller. Right?
What I need is a way to do a bulk find and replace for partial matches. So, if my working list of exported search queries is in column A and my list of city and state and zip code combinations are in column C, I need some function that will take the full list of column C and find those as partial matches in column A. If found, it should remove that part of the query.
for example, if I have the query "hamburgers phoenix az" in column A and in column C i have "detroit michigan", "phoenix az", "des moines ia", because "phoenix az" is an option from column C and partial matches the query in column A, the net result should be "hamburgers"
Hope this makes sense
-
This is going to be something of a hack, but likely a time saver. Apply conditional formatting based upon a partial match, likely city state zip. Enter chosen city state zip into column B. The link should walk you through the specifics.
Next, show only conditional formatted cells. I'm pretty sure you can do this with a filter. I haven't used Excel in a while. I like Sheets now.
Select all formatted cells, which should just be a shift+down input. Once you've copied and pasted it into another workbook, you can do a find and replace (with nothing) for the city state and zip. If it works like I remember, you should have your root keywords.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Link Tracking List Error
"I have been maintaining 5 directories of backlinks in the 'Link Tracking List' section for several months. However, I am unable to locate any of these links at this time. Additionally, the link from my MOZ profile is currently broken and redirects to an error page, no to Elche Se Mueve. Given the premium pricing of MOZ's services, these persistent errors are unacceptable."
Moz Pro | | Alberto D.0 -
Whether or not to remove a link from a website with high spam score on Open Site Explorer
Hello Moz! I just subscribed for your Moz Pro program. Amazing stuff! On open site explorer, I found a number of links to my site from a page called with a very high page authority and high domain authority, but also a high spam score (8 or 9, one with a 10). I say multiple spam scores, because it's strange, there are what appears variations of the same url, and each one is considered a link. For instance, there's an abc.linkstomysite.com and xyz.linktomysite.com, and 123.linktomysite.com... there are about 15 of these (all with the spam scores mentioned above)! This must have been some old SEO work done I payed for back in the prehistoric SEO days. However, my fear is the following: Removing these links, and then losing some potentially strong link juice. I don't have many high DA or PA links to my site, and these are some major ones. The domain in question "linktomysite.com", when entered into OSE, only has a spam score of 4, and it has a domain authority of 45 and page authority of 37. My site has a spam score of 2 and no messages from google regarding a penalty, but an overall reduction in google traffic over the years (just keeps slowly dropping... as if a weight is pulling me down?) What do you think, should I leave, or remove? The linkstomysite page is just a LONG page full of links, with short descriptions, nothing of value, but with a an old domain age (relatively). Most important for me is keeping at least some ranking/visibility, while I personally work on building quality links and helpful content. thanks!
Moz Pro | | DavidC.0 -
How to remove broken links from our wordpress site?
Hello! How are you? We just signed up to Moz.com. Moz link tool. It gave us many broken links with 404's and 302's. Could you please help me with deleting the links? Thanks!
Moz Pro | | hsma0 -
Checking multiple keywords in Rank tracking
Besides the rankings in the campaigns i want to check 100+ keywords at once in rank tracking. Is this possible and if not why? It says i can check 400 keywords a day but manually entering them is time consuming and that's exactly why i use SEOMOZ, to save time.
Moz Pro | | FindFactory1 -
Any Other PAID Keyword Difficulty Tool?
Why is The Keyword Difficulty Tool so unreliable? Anyone know of another PAID Keyword Difficulty Tool? Right now I feel like I am getting ripped off for $99 a month for a tool that I have no confidence in...PLEASE HELP ANYONE
Moz Pro | | Local-Interactive0 -
How to track all domain keywords?
Hello, lets say I have domain www.example.com I want to track rankings of www.example.com/product and www.example.com/anotherproduct with different keywords, so do I have to set up 2 different campaigns? Or is it possilble to track whole root domain with paths? Thanks!
Moz Pro | | Rokas0 -
Batch lookup domain authority on list of URL's?
I found this site the describes how to use excel to batch lookup url's using seomoz api. The only problem is the seomoz api times out and returns 1 if I try dragging the formula down the cells which leaves me copying, waiting 5 seconds and copying again. This is basically as slow as manually looking up each url. Does anyone know a workaround?
Moz Pro | | SirSud1 -
Meta keywords no longer in use
Can someone point me to the official article explaining why meta keywords are no longer taken into account by search engines please? I know Moz has indicated that search engines ignore them, but I would like to read a bit more about it - what was the reason behind it and since when.
Moz Pro | | coremediadesign0