Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to increase your Domain Authority
-
Hi Guys,
Can someone please provide some pointers on how to best increase your Domain Authority??
Thanks
Gareth
-
Great answer - thank you justin!
-
Great thank you
-
Domain authority is one of the most difficult metrics to influence.
Good quality inbound links from sites with good domain authority and mozTrust is one of the biggest factors in increasing domain auth, therefore you should consider the following....
1. Build good content, i'm sure you have read it a thousand times before on here and many other forums, but good quality content and being active through social channels is by far the best and most sustainable way of building inbound links and ultimately influencing domain auth.
2. Ensure you are listed with the "good" directories such as DMoz, Yelp, Yahoo etc, these are no where near as powerful in terms of link juice as they once were, but you should still be on them.
3. Embark on a traditional link building strategy, but ensuring you don't build spammy links and ensure you have anchor text diversity (ie don't try and keyword stuff anchor text)
4. Use tools such as SEOmoz's newly acquired followerwonk to find influencers in your industry who are likely to be interested in your site and connect and interact with them to see if you can get them to link/retweet your content.
Of the above the biggest gain for the least amount of work is likely to be item 2, registering with directories, but sadly there is no magic bullet for increasing domain auth, but then again, if there was, everyone would be doing it!!
You may also want to check out the SEOmoz explanation of "what is domain authority?" for an indepth explanation of how domain auth is calculated.
http://www.seomoz.org/learn-seo/domain-authorityHope that helps
Justin
-
Domain authority is slightly like an average page rank on your whole site try to build up quality backlinks on pages that have a low page authority as well as continue to build domain popularity on social sites
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain Authority dropped 10 points and I don't know why
In my latest site crawl, the domain authority dropped 10 points for no apparent reason. There have been no changes to the site. The only change I have made this month is to block referral spam to the site. My competitors' DAs have stayed the same too. website name: https://knowledgefront.co.uk/ Any ideas?
Technical SEO | | LisaBabblebird0 -
Spammers created bad links to old hacked domain, now redirected to our new domain. Advice?
My client had an old site hacked (let's call it "myolddomain.com") and the hackers created many links in other hacked sites with links such as http://myolddomain.com/styless.asp?jordan-12-taxi-kids-cheap-T8927.html The old myolddomain.com site was redirected to a different new site since then, but we still see over a thousand spam links showing up in the new site's Search Console 404 crawl errors report. Also, using the links: operator in google search, we see many results of spam links. Should we be worried about these bad links pointing to our old site and redirecting to 404s on the new site? What is the best recommendation to clean them up? Ignore? 410s? Other? I'm seeing conflicting advice out there. The old site is hosted by the client's previous web developer who doesn't want to clean anything up on their end without an ongoing hosting contract. So beyond turning redirects on or off, the client doesn't want to pay for any additional hosting. So we don't have much control over anything related to "myolddomain.com". 😞 Thanks in advance for any assistance!
Technical SEO | | usDragons0 -
Tool to Generate All the URLs on a Domain
Hi all, I've been using xml-sitemaps.com for a while to generate a list of all the URLs that exist on a domain. However, this tool only works for websites with under 500 URLs on a domain. The paid tool doesn't offer what we are looking for either. I'm hoping someone can help with a recommendation. We're looking for a tool that can: Crawl, and list, all the indexed URLs on a domain, including .pdf and .doc files (ideally in a .xls or .txt file) Crawl multiple domains with unlimited URLs (we have 5 websites with 500+ URLs on them) Seems pretty simple, but we haven't been able to find something that isn't tailored toward management of a single domain or that can crawl a huge volume of content.
Technical SEO | | timfrick0 -
Block Domain in robots.txt
Hi. We had some URLs that were indexed in Google from a www1-subdomain. We have now disabled the URLs (returning a 404 - for other reasons we cannot do a redirect from www1 to www) and blocked via robots.txt. But the amount of indexed pages keeps increasing (for 2 weeks now). Unfortunately, I cannot install Webmaster Tools for this subdomain to tell Google to back off... Any ideas why this could be and whether it's normal? I can send you more domain infos by personal message if you want to have a look at it.
Technical SEO | | zeepartner0 -
Correct linking to the /index of a site and subfolders: what's the best practice? link to: domain.com/ or domain.com/index.html ?
Dear all, starting with my .htaccess file: RewriteEngine On
Technical SEO | | inlinear
RewriteCond %{HTTP_HOST} ^www.inlinear.com$ [NC]
RewriteRule ^(.*)$ http://inlinear.com/$1 [R=301,L] RewriteCond %{THE_REQUEST} ^./index.html
RewriteRule ^(.)index.html$ http://inlinear.com/ [R=301,L] 1. I redirect all URL-requests with www. to the non www-version...
2. all requests with "index.html" will be redirected to "domain.com/" My questions are: A) When linking from a page to my frontpage (home) the best practice is?: "http://domain.com/" the best and NOT: "http://domain.com/index.php" B) When linking to the index of a subfolder "http://domain.com/products/index.php" I should link also to: "http://domain.com/products/" and not put also the index.php..., right? C) When I define the canonical ULR, should I also define it just: "http://domain.com/products/" or in this case I should link to the definite file: "http://domain.com/products**/index.php**" Is A) B) the best practice? and C) ? Thanks for all replies! 🙂
Holger0 -
Transfer a Main Domain to a Sub-Domain
My IT department tells me they want to transfer my main site domain, which has been in existence since 1999 as an e-commerce site (maindomain.com) to a sub-domain (www2.maindomain.com) or a completely new domain (newdomain.net). This is because we are launching a new website and B2C e-commerce engine, but we still have to maintain the legacy B2B e-commerce engine which contains hard-coded URLs, and both systems can't use the same domain. I've been researching the issue across SEOmoz, but I haven't come across this exact type of scenario (mostly I've seen a sub-domain to new domain). I see major problems with their proposal, including negative SEO impact, loss of domain authority/ranking and issues with branding. Does anyone know the exact type of impact I can expect to see in this scenario and specific steps I should go about to minimize the impact? Btw, I will be using Danny Dover's guide on properly moving domains where appropriate. Thanks!
Technical SEO | | AscendLearning0 -
Domains
My questions is what to do with old domains we own from a past business. Is it advantages to direct them to the new domain/company or is that going to cause a problem for the new company. They are not in the same industry.
Technical SEO | | KeylimeSocial0 -
Using hyphenated sub-domains or non-hyphenated sub-domains? What is the question! I Any takers?
For our corporate business level domain, we are exploring using a hyphenated sub-domain foir a project. Something like www.go-figure.extreme.com I thought from a user perspective it seems cluttered. The domain length might also be an issue with the new Algorithm big G has launched in recent past. I know with past experience, hyphenated domains usually take longer to index, as they are used by spammers more frequently and can take longer to get out of the supplementary index. Our company site has over 90 million viewers / year, so our brand is well established and traffic isn't an issue. This is for a corporate level project and I didn't have the answer! Will this work? anyone have any experience testing this. Any thoughts will help! Thanks, Rob
Technical SEO | | RobMay0
