Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Credit Links on Client Websites
-
I know there have been several people who have asked this but a lot of them were back in 2012 before many of the google changes. My question is the same though.
With all the changes with Google's algorithm. Is it okay to put your link on the bottom of your clients website. Like Web Design by, etc. Part of the reason is to drive traffic but also if someone is actually interested who designed the website, they will click it. But now reading about how bad links can hurt you tremendously, it makes me second guess if this is ok. My gut feeling says, no.
-
I would look more for a site that has a squeaky-clean profile of its own (both in terms of its inbound and outbound links), has an appropriate page to link to you from and (for extra credit) is perhaps marginally related to your business (also in tech, for instance), rather than go on its numbers and try to shoe-horn a link in there, if that makes sense.
-
Thanks Jane! Out of curiosity, what do you consider a strong domain/page authority in order to get a link from it?
-
Given how strict Google is about footer links (with fairly good reason; they have been abused badly so often that footer links with good intentions get swept up in the mix), I would nofollow those links if you wish to keep them because they've brought you qualified traffic.
If the client site is otherwise quite strong, consider looking for another location to link from in a way that seems editorially-chosen and "natural". It's unfortunate that footer links have become so "poisonous", but they truly are best avoided or nofollowed.
-
Yeah makes sense. I guess the answer is to take them off all together! Or put them on the homepage with nofollow and only on the homepage.
-
then you could always be cheeky and if you still have writes to edit the website remove the "nofollow", but as Moz said in there Whiteboard Friday, these are seen as spammy links in the footer - not great SEO tactics.
I guess its a debate about getting footer links and ranking in google in the short term to long term benefits of creating more natural links.
Also they said Sitewide links as not great SEO and a link in the footer is usually site wide - so its 2/5 of the bad SEO steps. My gut feeling would be not to do them in the long term you will probably be peanlised, but in the short term you need to make a living.
If this is part of a larger SEO plan maybe include a few links in certain website footers, but with the long term plan of doing none and work on writing interesting, exciting content people naturally link to, but make sure its not the only way you are getting links to your site as you risk losing all your natural rankings.
-
What if the client has awesome SEO themselves and a high domain authority etc.
-
If you watch the whiteboard Friday from last week:
http://moz.com/blog/the-rules-of-link-building-whiteboard-friday
rule number 4 is don't link to external links in the footer. Hence linking to your website is external link building - but that said sometimes it is useful to find out who built the website.
My advice would be to put the link in - but as "nofollow" link - therefore you can still hopefully generate any sales from people who liked your site build skills, but avoid getting your own site penalised in Google.
Plus if the site you designed did any bad SEO tricks and get themselves penalised you don't suffer - I guess once you have built the site you have very little control over there SEO tricks and they might go for quick win black hat SEO tricks and you wouldn't want to get down ranked for something that is out of your control - nofollow would resolve all the potential issues, but wouldn't affect sales
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link juice through URL parameters
Hi guys, hope you had a fantastic bank holiday weekend. Quick question re URL parameters, I understand that links which pass through an affiliate URL parameter aren't taken into consideration when passing link juice through one site to another. However, when a link contains a tracking URL parameter (let's say gclid=), does link juice get passed through? We have a number of external links pointing to our main site, however, they are linking directly to a unique tracking parameter. I'm just curious to know about this. Thanks, Brett
Intermediate & Advanced SEO | | Brett-S0 -
Do I have to many internal links which is diluting link juice to less important pages
Hello Mozzers, I was looking at my homepage and subsequent category landing pages on my on my eCommerce site and wondered whether I have to many internal links which could in effect be diluting link juice to much of the pages I need it to flow. My homepage has 266 links of which 114 (43%) are duplicate links which seems a bit to much to me. One of my major competitors who is a national company has just launched a new site design and they are only showing popular categories on their home page although all categories are accessible from the menu navigation. They only have 123 links on their home page. I am wondering whether If I was to not show every category on my homepage as some of them we don't really have any sales from and only concerntrate on popular ones there like my competitors , then the link juice flowing downwards in the site would be concerntated as I would have less links for them to flow ?... Is that basically how it works ? Is there any negatives with regards to duplicate links on either home or category landing page. We are showing both the categories as visual boxes to select and they are also as selectable links on the left of a page ? Just wondered how duplicate links would be treated? Any thoughts greatly appreciated thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
Moving half my website to a new website: 301?
Good Morning! We currently have two websites which are driving all of our traffic. Our end goal is to combine the two and fold them into each other. Can I redirect the duplicate content from one domain to our main domain even though the URL's are different. Ill give an example below. (The domains are not the real domains). The CEO does not want to remove the other website entirely yet, but is willing to begin some sort of consolidation process. ABCaddiction.com is the main domain which covers everything from drug addiction to dual diagnosis treatment. ABCdualdiagnosis.com is our secondary website which covers everything as well. Can I redirect the entire drug addiction half of the website to ABCaddiction.com? With the eventual goal of moving everything together.
Intermediate & Advanced SEO | | HashtagHustler0 -
How important is the optional <priority>tag in an XML sitemap of your website? Can this help search engines understand the hierarchy of a website?</priority>
Can the <priority>tag be used to tell search engines the hierarchy of a site or should it be used to let search engines know which priority to we want pages to be indexed in?</priority>
Intermediate & Advanced SEO | | mycity4kids0 -
How to structure articles on a website.
Hi All, Key to a successful website is quality content - so the Gods of Google tell me. Embrace your audience with quality feature rich articles on your products or services, hints and tips, how to, etc. So you build your article page with all the correct criteria; Long Tail Keyword or phrases hitting the URL, heading, 1st sentance, etc. My question is this
Intermediate & Advanced SEO | | Mark_Ch
Let's say you have 30 articles, where would you place the 30 articles for SEO purposes and user experiences. My thought are:
1] on the home page create a column with a clear heading "Useful articles" and populate the column with links to all 30 articles.
or
2] throughout your website create link references to the articles as part of natural information flow.
or
3] Create a banner or impact logo on the all pages to entice your audience to click and land on dedicated "articles page" Thanks Mark0 -
Outbound link to PDF vs outbound link to page
If you're trying to create a site which is an information hub, obviously linking out to authoritative sites is a good idea. However, does linking to a PDF have the same effect? e.g Linking to Google's SEO starter guide PDF, as opposed to linking to a google article on SEO. Thanks!
Intermediate & Advanced SEO | | underscorelive0 -
Links from new sites with no link juice
Hi Guys, Do backlinks from a bunch of new sites pass any value to our site? I've heard a lot from some "SEO experts" say that it is an effective link building strategy to build a bunch of new sites and link them to our main site. I highly doubt that... To me, a new site is a new site, which means it won't have any backlinks in the beginning (most likely), so a backlink from this site won't pass too much link juice. Right? In my humble opinion this is not a good strategy any more...if you build new sites for the sake of getting links. This is just wrong. But, if you do have some unique content and you want to share with others on that particular topic, then you can definitely create a blog and write content and start getting links. And over time, the domain authority will increase, then a backlink from this site will become more valuable? I am not a SEO expert myself, so I am eager to hear your thoughts. Thanks.
Intermediate & Advanced SEO | | witmartmarketing0 -
Where to link to HTML Sitemap?
After searching this morning and finding unclear answers I decided to ask my SEOmoz friends a few questions. Should you have an HTML sitemap? If so, where should you link to the HTML sitemap from? Should you use a noindex, follow tag? Thank you
Intermediate & Advanced SEO | | cprodigy290