Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Duplicate content on Product pages for different product variations.
-
I have multiple colors of the same product, but as a result I'm getting duplicate content warnings. I want to keep these all different products with their own pages, so that the color can be easily identified by browsing the category page. Any suggestions?
-
Hi Robert,
In general I would agree with Moosa, however, in this situation I think a drop-down menu is not the best choice. I think I understand why you want customers to be able to choose from the category page. It's most likely that there are a lot of colors to choose from, which means any drop down menu would be extremely long, and the presentation on the category page is quite attractive.
Yes, the individual product pages are duplicate content, so you have a few options. Since your main content and color choices really live on the category page, you could do as Travis suggested and use the category page URL as your canonical URL for all the separate color product pages. In addition to that, if your preference is really that potential customers find the category page first and foremost, and you really aren't that concerned with them finding a page for an individual color, you could add a rel="follow, noindex" attribute to those pages as well, which would keep them out of the SERPs. However, if you are wanting to rank for longer tail search terms containing individual colors, this may not be the way to go. In that case, simply using the canonical should work. Still, those individual product pages may end up in Google's supplemental index with you category page being the favored result.
All that being said, this scenario is extremely common on eCommerce sites. Keep in mind that there is no such thing as a duplicate content "penalty" per se. There may be negative fallout from situations like this, i.e. the wrong page ranking for a certain term, your crawl bandwidth being eaten up by many pages that are similar, etc. But I would make that secondary to the most important thing: What method will make it fastest and easiest for your customers to find exactly what they want? Do that, and then use some of the techniques mentioned to handle the SERPs.
Hope that helps!
Dana
-
Ok, I believe there are two ways of doing this.
- If you want to keep the URLs separate then use rel=canonical on the pages so that Google can find where the original content is located but in that case you might not see all the URLs in the SERP results.
- Why don’t you include a drop down menu on the product page that asks for a product colors. This way when someone will buy the product, they have to choose the color. In this case you have to have only one URL that asks the person to choose the color of the product before proceed to the next level.
Hope this helps!
-
How would you suggest I do it instead? I'm a little confused on what you mean by a drop down menu. You mean for the different product colors?
-
Yeah, the URL changes. That's duplicate content. Handle it with a drop down menu. You appear to be kind of borked for the category pages, if that's how you're going to approach it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate content, although page has "noindex"
Hello, I had an issue with some pages being listed as duplicate content in my weekly Moz report. I've since discussed it with my web dev team and we decided to stop the pages from being crawled. The web dev team added this coding to the pages <meta name='robots' content='max-image-preview:large, noindex dofollow' />, but the Moz report is still reporting the pages as duplicate content. Note from the developer "So as far as I can see we've added robots to prevent the issue but maybe there is some subtle change that's needed here. You could check in Google Search Console to see how its seeing this content or you could ask Moz why they are still reporting this and see if we've missed something?" Any help much appreciated!
Technical SEO | | rj_dale0 -
Duplicate Content Issues with Pagination
Hi Moz Community, We're an eCommerce site so we have a lot of pagination issues but we were able to fix them using the rel=next and rel=prev tags. However, our pages have an option to view 60 items or 180 items at a time. This is now causing duplicate content problems when for example page 2 of the 180 item view is the same as page 4 of the 60 item view. (URL examples below) Wondering if we should just add a canonical tag going to the the main view all page to every page in the paginated series to get ride of this issue. https://www.example.com/gifts/for-the-couple?view=all&n=180&p=2 https://www.example.com/gifts/for-the-couple?view=all&n=60&p=4 Thoughts, ideas or suggestions are welcome. Thanks
Technical SEO | | znotes0 -
Keyword variations on a single page
I have done the research and have compiled a list of a little over 100 keywords that are highly connected to our industry. I have used the metrics to rank those keywords and have given the top 50 of them a ranking. My intention is to use them on my site and make sure that all of my pages have a keyword focus. In doing this, I am running into some challenges. Any insight would be helpful. 1. There are numerous keywords that have simple variations in them. I am trying to figure out if each variation needs it's own page. I have read articles (here on moz) that say that one page can rank for several keywords, and other articles that say that a simple variation can need it's own page. Not sure what to do here. Below is an example of what I mean. (examples: "my long tail keyword" , "my long tail" , "my long" , "long tail" , "long tail keyword" , "keyword long tail") 2. Will it help to create a page for each one of the 50 or even the full 100? I have the opportunity to use blogs and FAQ's to assist with content creation. 3. Since my brand ranks well and is obviously tied highly into my site, do I worry about including brand terms in my keyword focus or should I just focus on those search terms?
Technical SEO | | Smart_Start0 -
Product Variations (rel=canonical or 301) & Duplicate Product Descriptions
Hi All, Hoping for a bit of advice here please, I’ve been tasked with building an e-commerce store and all is going well so far. We decided to use Wordpress with Woocommerce as our shop plugin. I’ve been testing the CSV import option for uploading all our products and I’m a little concerned on two fronts: - Product Variations Duplicate content within the product descriptions **Product Variations: - ** We are selling furniture that has multiple variations (see list below) and as a result it creates c.50 product variations all with their own URL’s. Facing = Left, Right Leg style = Round, Straight, Queen Ann Leg colour = Black, White, Brown, Wood Matching cushion = Yes, No So my question is should I 301 re-direct the variation URL’s to the main product URL as from a user perspective they aren't used (we don't have images for each variation that would trigger the URL change, simply drop down options for the user to select the variation options) or should I add the rel canonical tag to each variation pointing back to the main product URL. **Duplicate Content: - ** We will be selling similar products e.g. A chair which comes in different fabrics and finishes, but is basically the same product. Most, if not all of the ‘long’ product descriptions are identical with only the ‘short’ product descriptions being unique. The ‘long’ product descriptions contain all the manufacturing information, leg option/colour information, graphics, dimensions, weight etc etc. I’m concerned that by having 300+ products all with identical ‘long’ descriptions its going to be seen negatively by google and effect the sites SEO. My question is will this be viewed as duplicate content? If so, are there any best practices I should be following for handling this, other than writing completely unique descriptions for each product, which would be extremely difficult given its basically the same products re-hashed. Many thanks in advance for any advice.
Technical SEO | | Jon-S0 -
Duplicate content on job sites
Hi, I have a question regarding job boards. Many job advertisers will upload the same job description to multiple websites e.g. monster, gumtree, etc. This would therefore be viewed as duplicate content. What is the best way to handle this if we want to ensure our particular site ranks well? Thanks in advance for the help. H
Technical SEO | | HiteshP0 -
Duplicate Content Issues on Product Pages
Hi guys Just keen to gauge your opinion on a quandary that has been bugging me for a while now. I work on an ecommerce website that sells around 20,000 products. A lot of the product SKUs are exactly the same in terms of how they work and what they offer the customer. Often it is 1 variable that changes. For example, the product may be available in 200 different sizes and 2 colours (therefore 400 SKUs available to purchase). Theese SKUs have been uploaded to the website as individual entires so that the customer can purchase them, with the only difference between the listings likely to be key signifiers such as colour, size, price, part number etc. Moz has flagged these pages up as duplicate content. Now I have worked on websites long enough now to know that duplicate content is never good from an SEO perspective, but I am struggling to work out an effective way in which I can display such a large number of almost identical products without falling foul of the duplicate content issue. If you wouldnt mind sharing any ideas or approaches that have been taken by you guys that would be great!
Technical SEO | | DHS_SH0 -
Is duplicate content ok if its on LinkedIn?
Hey everyone, I am doing a duplicate content check using copyscape, and realized we have used a ton of the same content on LinkedIn as our website. Should we change the LinkedIn company page to be original? Or does it matter? Thank you!
Technical SEO | | jhinchcliffe0 -
Duplicate Content issue
I have been asked to review an old website to an identify opportunities for increasing search engine traffic. Whilst reviewing the site I came across a strange loop. On each page there is a link to printer friendly version: http://www.websitename.co.uk/index.php?pageid=7&printfriendly=yes That page also has a link to a printer friendly version http://www.websitename.co.uk/index.php?pageid=7&printfriendly=yes&printfriendly=yes and so on and so on....... Some of these pages are being included in Google's index. I appreciate that this can't be a good thing, however, I am not 100% sure as to the extent to which it is a bad thing and the priority that should be given to getting it sorted. Just wandering what views people have on the issues this may cause?
Technical SEO | | CPLDistribution0