undefined
Skip to content
Moz logo Menu open Menu close
  • Products
    • Moz Pro
    • Moz Pro Home
    • Moz Local
    • Moz Local Home
    • STAT
    • Moz API
    • Moz API Home
    • Compare SEO Products
    • Moz Data
  • Free SEO Tools
    • Domain Analysis
    • Keyword Explorer
    • Link Explorer
    • Competitive Research
    • MozBar
    • More Free SEO Tools
  • Learn SEO
    • Beginner's Guide to SEO
    • SEO Learning Center
    • Moz Academy
    • MozCon
    • Webinars, Whitepapers, & Guides
  • Blog
  • Why Moz
    • Digital Marketers
    • Agency Solutions
    • Enterprise Solutions
    • Small Business Solutions
    • The Moz Story
    • New Releases
  • Log in
  • Log out
  • Products
    • Moz Pro

      Your all-in-one suite of SEO essentials.

    • Moz Local

      Raise your local SEO visibility with complete local SEO management.

    • STAT

      SERP tracking and analytics for enterprise SEO experts.

    • Moz API

      Power your SEO with our index of over 44 trillion links.

    • Compare SEO Products

      See which Moz SEO solution best meets your business needs.

    • Moz Data

      Power your SEO strategy & AI models with custom data solutions.

    Track AI Overviews in Keyword Research
    Moz Pro

    Track AI Overviews in Keyword Research

    Try it free!
  • Free SEO Tools
    • Domain Analysis

      Get top competitive SEO metrics like DA, top pages and more.

    • Keyword Explorer

      Find traffic-driving keywords with our 1.25 billion+ keyword index.

    • Link Explorer

      Explore over 40 trillion links for powerful backlink data.

    • Competitive Research

      Uncover valuable insights on your organic search competitors.

    • MozBar

      See top SEO metrics for free as you browse the web.

    • More Free SEO Tools

      Explore all the free SEO tools Moz has to offer.

    NEW Keyword Suggestions by Topic
    Moz Pro

    NEW Keyword Suggestions by Topic

    Learn more
  • Learn SEO
    • Beginner's Guide to SEO

      The #1 most popular introduction to SEO, trusted by millions.

    • SEO Learning Center

      Broaden your knowledge with SEO resources for all skill levels.

    • On-Demand Webinars

      Learn modern SEO best practices from industry experts.

    • How-To Guides

      Step-by-step guides to search success from the authority on SEO.

    • Moz Academy

      Upskill and get certified with on-demand courses & certifications.

    • MozCon

      Save on Early Bird tickets and join us in London or New York City

    Unlock flexible pricing & new endpoints
    Moz API

    Unlock flexible pricing & new endpoints

    Find your plan
  • Blog
  • Why Moz
    • Digital Marketers

      Simplify SEO tasks to save time and grow your traffic.

    • Small Business Solutions

      Uncover insights to make smarter marketing decisions in less time.

    • Agency Solutions

      Earn & keep valuable clients with unparalleled data & insights.

    • Enterprise Solutions

      Gain a competitive edge in the ever-changing world of search.

    • The Moz Story

      Moz was the first & remains the most trusted SEO company.

    • New Releases

      Get the scoop on the latest and greatest from Moz.

    Surface actionable competitive intel
    New Feature

    Surface actionable competitive intel

    Learn More
  • Log in
    • Moz Pro
    • Moz Local
    • Moz Local Dashboard
    • Moz API
    • Moz API Dashboard
    • Moz Academy
  • Avatar
    • Moz Home
    • Notifications
    • Account & Billing
    • Manage Users
    • Community Profile
    • My Q&A
    • My Videos
    • Log Out

The Moz Q&A Forum

  • Forum
  • Questions
  • Users
  • Ask the Community

Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

  1. Home
  2. SEO Tactics
  3. Intermediate & Advanced SEO
  4. Home Page Copy Ideal Length

Moz Q&A is closed.

After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

Home Page Copy Ideal Length

Intermediate & Advanced SEO
3
3
1.1k
Loading More Posts
  • Oldest to Newest
  • Newest to Oldest
  • Most Votes
Reply
  • Reply as question
Log in to reply
This topic has been deleted. Only users with question management privileges can see it.
  • oomdomarketing
    oomdomarketing last edited by May 16, 2014, 8:14 PM

    Hi Guys,

    I'm currently trying to turn around the organic performance of a website I have been working on. I have been reading that content for home pages should be particularly long.

    What is the ideal length of the copy on a home page?

    500 words, 1000 words, 1500 words?

    The current work is kind of short in my opinion, and I would like to know if it would be a worth while effort to make it longer since this thing is getting clobbered organically.

    Thanks!

    1 Reply Last reply Reply Quote 1
    • benjaminmarcinc
      benjaminmarcinc last edited by May 18, 2014, 1:46 PM May 18, 2014, 1:46 PM

      Hey,

      I struggle with adding content too, to me graphic on a web page look better than words, I try to add intriguing content and usually keep my wording to 400 words or more. Please seem to like looking at pictures rather than reading so maybe filter in some pictures or graphics within the copy.

      1 Reply Last reply Reply Quote 0
      • AlanMosley
        AlanMosley last edited by May 18, 2014, 12:00 PM May 18, 2014, 12:00 PM

        There is no ideal length, its more like writing a play, its not the length of the play that makes it a success, its how well you portray the story, how you set the stage how you identify the charatures

        1 Reply Last reply Reply Quote 3
        • 1 / 1
        1 out of 3
        • First post
          1/3
          Last post

        Got a burning SEO question?

        Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


        Start my free trial


        Browse Questions

        Explore more categories

        • Moz Tools

          Chat with the community about the Moz tools.

        • SEO Tactics

          Discuss the SEO process with fellow marketers

        • Community

          Discuss industry events, jobs, and news!

        • Digital Marketing

          Chat about tactics outside of SEO

        • Research & Trends

          Dive into research and trends in the search industry.

        • Support

          Connect on product support and feature requests.

        • See all categories

        Related Questions

        • yaelslater

          Images on their own page?

          Hi Mozers, We have images on their own separate pages that are then pulled onto content pages. Should the standalone pages be indexable? On the one hand, it seems good to have an image on it's own page, with it's own title. On the other hand, it may be better SEO for crawler to find the image on a content page dedicated to that topic. Unsure. Would appreciate any guidance! Yael

          Intermediate & Advanced SEO | Oct 8, 2019, 10:39 AM | yaelslater
          1
        • Wizkids964

          Company Name in Home Page Title? If and Where?

          My guess is you want to do the  {title} | {company name} format as I would suspect Google gives slightly more weight to the words at the beginning of the title?   (This is assuming your company name isn't a generic word or you are specifically trying to rank your home page for your company name when it isn't ranking well already) But what about cases where you have like 5 or 6 keywords that are really important and used in the title gives you like 50 characters and your company name pushed it up to like 65 increasing the chance Google will use some other source to list the name of your home page in the search results? Obviously one can experiment, but wondering what the general consensus is - long keyword title, or longer title with company name?  The company name can be included in the meta description and the domain name of the url displayed also gives the indication to the company.  But maybe the algo "respects" long itles that have company name more than ones without as then it looks more like a keyword stuffing title?  So many factors to consider.  Yes - on page SEO isn't just about the title, but for this thread I'm just talking home page title.

          Intermediate & Advanced SEO | Mar 15, 2018, 7:21 PM | Wizkids964
          1
        • Alexcox6

          Category Page as Shopping Aggregator Page

          Hi, I have been reviewing the info from Google on structured data for products and started to ponder. 
          https://developers.google.com/search/docs/data-types/products Here is the scenario.
          You have a Category Page and it lists 8 products, each products shows an image, price and review rating. As the individual products pages are already marked up they display Rich Snippets in the serps. 
          I wonder how do we get the rich snippets for the category page. Now Google suggest a markup for shopping aggregator pages that lists a single product, along with information about different sellers offering that product but nothing for categories. My ponder is this, Can we use the shopping aggregator markup for category pages to achieve the coveted rich results (from and to price, average reviews)? Keen to hear from anyone who has had any thoughts on the matter or had already tried this.

          Intermediate & Advanced SEO | Oct 25, 2017, 6:39 AM | Alexcox6
          0
        • seoanalytics

          Fresh page versus old page climbing up the rankings.

          Hello, I have noticed that if publishe a webpage that google has never seen it ranks right away and usually in a descend position to start with (not great but descend). Usually top 30 to 50 and then over the months it slowly climbs up the rankings. However, if my page has been existing for let's say 3 years and I make changes to it, it takes much longer to climb up the rankings Has someone noticed that too ? and why is that ?

          Intermediate & Advanced SEO | Sep 2, 2021, 12:48 PM | seoanalytics
          0
        • Caro-O

          Using hreflang for international pages - is this how you do it?

          My client is trying to achieve a global presence in select countries, and then track traffic from their international pages in Google Analytics. The content for the international pages is pretty much the same as for USA pages, but the form and a few other details are different due to how product licensing has to be set up. I don’t want to risk losing ranking for existing USA pages due to issues like duplicate content etc. What is the best way to approach this? This is my first foray into this and I’ve been scanning the MOZ topics but a number of the conversations are going over my head,so suggestions will need to be pretty simple 🙂 Is it a case of adding hreflang code to each page and creating different URLs for tracking. For example:
          URL for USA: https://company.com/en-US/products/product-name/
          URL for Canada: https://company.com/en-ca/products/product-name /
          URL for German Language Content: https://company.com/de/products/product-name /
          URL for rest of the world: https://company.com/en/products/product-name /

          Intermediate & Advanced SEO | Sep 14, 2016, 12:35 PM | Caro-O
          1
        • Inevo

          Why does Google rank a product page rather than a category page?

          Hi, everybody In the Moz ranking tool for one of our client's (the client sells sport equipment) account, there is a trend where more and more of their landing pages are product pages instead of category pages. The optimal landing page for the term "sleeping bag" is of course the sleeping bag category page, but Google is sending them to a product page for a specific sleeping bag.. What could be the critical factors that makes the product page more relevant than the category page as the landing page?

          Intermediate & Advanced SEO | May 20, 2016, 3:10 PM | Inevo
          0
        • fabioricotta-84038

          How long takes to a page show up in Google results after removing noindex from a page?

          Hi folks, A client of mine created a new page and used meta robots noindex to not show the page while they are not ready to launch it. The problem is that somehow Google "crawled" the page and now, after removing the meta robots noindex, the page does not show up in the results. We've tried to crawl it using Fetch as Googlebot, and then submit it using the button that appears. We've included the page in sitemap.xml and also used the old Google submit new page URL https://www.google.com/webmasters/tools/submit-url Does anyone know how long will it take for Google to show the page AFTER removing meta robots noindex from the page? Any reliable references of the statement? I did not find any Google video/post  about this. I know that in some days it will appear but I'd like to have a good reference for the future. Thanks.

          Intermediate & Advanced SEO | Mar 9, 2014, 8:06 PM | fabioricotta-84038
          0
        • bjs2010

          How to find all indexed pages in Google?

          Hi, We have an ecommerce site with around 4000 real pages. But our index count is at 47,000 pages in Google Webmaster Tools. How can I get a list of all pages indexed of our domain? trying to locate the duplicate content. Doing a "site:www.mydomain.com" only returns up to 676 results... Any ideas? Thanks, Ben

          Intermediate & Advanced SEO | May 28, 2013, 11:37 AM | bjs2010
          0

        Get started with Moz Pro!

        Unlock the power of advanced SEO tools and data-driven insights.

        Start my free trial
        Products
        • Moz Pro
        • Moz Local
        • Moz API
        • Moz Data
        • STAT
        • Product Updates
        Moz Solutions
        • SMB Solutions
        • Agency Solutions
        • Enterprise Solutions
        • Digital Marketers
        Free SEO Tools
        • Domain Authority Checker
        • Link Explorer
        • Keyword Explorer
        • Competitive Research
        • Brand Authority Checker
        • Local Citation Checker
        • MozBar Extension
        • MozCast
        Resources
        • Blog
        • SEO Learning Center
        • Help Hub
        • Beginner's Guide to SEO
        • How-to Guides
        • Moz Academy
        • API Docs
        About Moz
        • About
        • Team
        • Careers
        • Contact
        Why Moz
        • Case Studies
        • Testimonials
        Get Involved
        • Become an Affiliate
        • MozCon
        • Webinars
        • Practical Marketer Series
        • MozPod
        Connect with us

        Contact the Help team

        Join our newsletter
        Moz logo
        © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
        • Accessibility
        • Terms of Use
        • Privacy

        Looks like your connection to Moz was lost, please wait while we try to reconnect.