Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Multiple websites for different service areas/business functions?
-
I'm wondering what the implications are for having multiple domains for different service areas of a company?
I realize having multiple domains for one company can be troublesome because of the possibility of duplicate content, keyword cannibalization, and linkbuilding to multiple domains. But when the domains are for very different service offerings/unique business functions that each serve their own purpose (and have different positionings), is there a downside to having more than one domain?
Any thoughts would be appreciated!
-
If they serve two very different functions I could see the advantage. Does your client already have the the multiple websites? Or are you looking at splitting up their current site?
-
I think it could be easier for a site's design to have them separate if it serves two very different functions. And you could position them as separate which would create less user experience confusion (or more if the sites are designed poorly).
I agree about domain authority - it would be harder to link build to multiple sites and the secondary site(s) would probably have a lower authority.
-
Besides the things you mentioned it seems like one of the biggest downfalls would be creating more work for yourself. Optimizing one site is a lot easier the 2 or more. Seems like having it all on one would also help with domain authority. Is there any upside to having multiple domains?
-
Hi Travis - Actually not referring to local businesses but a national firm with different business functions. An example would be Marketing Profs, who has their main site and then a MarketingProfsU domain. I've also noticed some people separate their blog from the rest of their site on their own domain. Any thoughts there?
-
Are we talking ACME Haberdashery and ACME Cobblers, or is this more of an ACME Plumbing and ACME Drain Cleaning situation? I gather that we're talking about local businesses, which comes with it's own bit of fun. I'm just trying to gauge if the difference in service offerings merit the effort.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does changing content and design of the website gonna affect my all the backlinks i have made till now
i have been working on my link profile for a month now, after learning about 5 step moz methodology i have decided that i would like to change all of the content of my site and taylor it to what my customers need, am i gonna loose all the domain authority if make changes? if it gonna affect, hows that gonna come out
Web Design | | calvinkj0 -
Weird Layout on Initial Website Load?
Whenever I open my site from an uncached source, like google incognito, for a split second it displays purple links and a white background while it loads the rest of the content. I've included a screenshot. Is there any way to fix that.? The site is www.kemprugegreen.com. u8P9q
Web Design | | KempRugeLawGroup1 -
Website rankings drop significantly after moving to new hosting provider
My website - www.isacleanse.co.nz has dropped from being top10 rankings for all of my keywords to not even being in top 50 after just checking now. It used to be hosted on: www.1stdomains.nz
Web Design | | IsaCleanse
It got migrated to Sitground servers about a month ago See attached screenshot - would moving hosting provider cause such a huge drop? Or would there be anything else I should be looking at ? J2ahi0 -
Incorporating Spanish Page/Site
We bought an exact match domain (in Spanish) to incorporate with regular website for a particular keyword. This is our first attempt at this, and while we do have Spanish speaking staff that will translate/create a nice, quality page, we're not going to redo everything in Spanish page. Any advice on how to implement this? Do I need to create a whole other website in Spanish? Will that be duplicate content if I do? Can I just set it up to show the first page in Spanish, but if they click on anything else it redirects to our site? I'm pretty clueless on this, so if anything I've suggested is off-the-wall or a violation, I'm really just spit-balling, trying to figure out how to implement this. Thanks, Ruben
Web Design | | KempRugeLawGroup0 -
Website Home page suddenly disappeared after changing Hosting
HI All, My site was ranking very well and was in 1st page of google for most of my keywords. Last week we did some update to the site and moved it to new hosting and from then onwards I dont see my site home page in Google ranking . My Website Name is : royalevents.com.au. We used to be in 1st of Google for keywords like wedding Mandaps, Indian Wedding Mandaps etc, Would be great if some one helps us to figure out whats gone wrong .. I also did Webmaster Fetch as Google but nothing happened. Thanks
Web Design | | Verve-Innovation0 -
Help with error: Not Found The requested URL /java/backlinker.php was not found on this server.
Hi all, We got this error for almost a month now. Until now we were outsourcing the webdesign and optimization, and now we are doing it in house, and the previous company did not gave us all the information we should know. And we've been trying to find this error and fix it with no result. Have you encounter this issue before? Did anyone found or knows a solution? Also would this affect our website in terms of SEO and in general. Would be very grateful to hear from you. Many thanks. Here is what appears on the bottom of the site( www.manvanlondon.co.uk) Not Found The requested URL /java/backlinker.php was not found on this server. <address>Apache/2.4.7 (Ubuntu) Server at 01adserver.com Port 80</address> <address> </address> <address> </address>
Web Design | | monicapopa0 -
Image with 100% width/height - bad ranking?
Hi, we have some articles like this: http://www.schicksal.com/Orakel/Freitag-13 The main image has a width of 100% and a height of 100%. Today, I've discovered that GWT Instant Preview has some troubles with rendering the page. We have CSS rules to deliver the image with the right dimensions. If a bot like google is not sending any screen height / width we assume the screen size is 2560x1440. Does this harm the ranking of the page? (Content starts below the fold/image) What is a "default" screen size for google? How do they determine if something is "above the fold"? Any tips or ideas? Best wishes, Georg.
Web Design | | GeorgFranz0 -
Need to rebuild client's flash website
I am working with their web designer and need to figure out a way to rebuild their site which is currently all in flash. I was wondering if there was a way to do this without spending a ton of time in completely re-doing the site from scratch.
Web Design | | awalker840