Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is there any benefit of having a .tv tld instead of a .com for a video centric website?
-
We are launching a video dense website. Is there any evidence that having a .tv tld can help with video optimization? We are trying to find proof that Google looks at a .tv tld favorably for video SEO as opposed to a .tv website.
-
Google itself bought the exclusive rights to the .app TLD so there's that in the custom TLD column, but like you and others say here, .tv isn't one like that.
-
I've been well aware for years that Google's stock answer is "no, it won't help."
With the NEW tlds that are out, however, you have to think a bit more. Because yes, .melbourne will help you rank here faster than the same domain .com (it seems to act like an EMD).
I've registered & ranked many new TLDs since their debut. I have tested two with the same domain & different TLDs on more than one occasion and where appropriate some TLDs do rank better than others.
However, .tv is not one of these - .tv is a generic TLD (like .com) and won't affect anything positively or negatively. It's simply "just a domain." TV is ok to use although I agree with the others - .com is best if you can get it or something appropriate.
Hope that clarifies a bit for you and others thinking about the same thing. Some TLDs help (think .clothing) but the majority don't give any help either way.
-
I learned a long time ago in this game that a bad dot com is better than a good dot "anything else" (unless, of course, you are an organization or an educational institution).
The logic there is because, when in doubt, a user is far more likely to assume your site is a dot com when doing a direct visit. My suggestion to you would be to perform a couple searches for the keywords you want to rank for and see if there are any .tv domains ranking for that phrase.
If yes and you can buy a domain that is exact match or partial match to the types of videos you want to showcase, then maybe consider it.
Otherwise, its probably better to find a partial match .com for the types of keywords you want to rank for and build your site on that domain.
Hope this helps.
-
Way back in 2012 Matt Cutts said:
“I read a post by someone offering new top-level domain (TLDs). They made this claim: ‘Will a new TLD web address automatically be favoured by Google over a .com equivalent? Quite simply, yes it will.’
“Sorry, but that's just not true, and as an engineer in the search quality team at Google, I feel the need to debunk this misconception. Google has a lot of experience in returning relevant web pages, regardless of the top-level domain (TLD). Google will attempt to rank new TLDs appropriately, but I don't expect a new TLD to get any kind of initial preference over .com, and I wouldn't bet on that happening in the long-term either. If you want to register an entirely new TLD for other reasons, that's your choice, but you shouldn't register a TLD in the mistaken belief that you'll get some sort of boost in search engine rankings.”
and I have not seen anything to indicate that this is no longer true.
Some people like to get the new tlds because they feel that they will be attractive to the user, that if for instance people see a .tv they would choose it over another page because they would think that a .tv provides a better video experience.
This may be true, but on the other hand, there are plenty of people who no longer think of tv when they think of the video experience...
-
None that I know of. Most of the optimization tools available can be used on any domain. See: https://support.google.com/webmasters/answer/80472.
Video content includes web pages which embed video, URLs to players for video, or the URLs of raw video content hosted on your site. If Google cannot discover video content at the URLs you provide, those records will be ignored by Googlebot.
A .tv won't enhance the ability for Google to find your videos, but proper tagging and sitemapping will. Cheers!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO on dynamic website
Hi. I am hoping you can advise. I have a client in one of my training groups and their site is a golf booking engine where all pages are dynamically created based on parameters used in their website search. They want to know what is the best thing to do for SEO. They have some landing pages that Google can see but there is only a small bit of text at the top and the rest of the page is dynamically created. I have advised that they should create landing pages for each of their locations and clubs and use canonicals to handle what Google indexes.Is this the right advice or should they noindex? Thanks S
Intermediate & Advanced SEO | | bedynamic0 -
.com or other TLD?
Hi, We are in the process of considering our domain url options for a new site. The plan is to migrate other site (bringing their link juice) to an main brand level domain. At the moment our desired .com url is unattainable however from a band perspective another extension e.g (.group) would probably be a better brand fit - however I wanted to know what the implications might be from an SEO perspective. At the moment some of our sub domains are ranking extremely well for desired keywords. Assuming we implement the correct redirect rules to maintain these rankings, would there be any other implication for our rankings (particularly in the UK and US) for not using a .com domain and using an alternatve TLD extension. Thanks
Intermediate & Advanced SEO | | carlsutherland0 -
Should I migrate .co.uk to .com?
I have previously searched the forum and could not find a definitive answer on this subject so would appreciate any guidance. I have just joined a new company, we have a .co.uk site which gets lots of traffic. We have a .com site which is targeting USA and .com/de/ targeting Germany. 'hreflang' is configured on the .com (between the USA and German sites) but not on .co.uk. This means that in the eyes of search engines (and Moz Pro) the 2 domains are competitors (and the .co.uk has much more presence than the .com in the USA). I know how to fix this and I am in the process of doing so. My question is whether it would make sense to migrate the .co.uk site to .com As previously mentioned the .co.uk site already does very well both in the UK and around the world (as our product is well known in our niche). As .co.uk can only primarily be targeted to UK would our global reach increase enough to justify migrating it to .com? We have dealers/distributors in maybe 30 countries and are continuing to expand, we will at point point add additional languages so my suggestion is that we migrate now as the authority of the .co.uk will help the emerging markets as well as increase our visibility in markets that are not currently primary targets. We are also in the process of hiring new staff specifically to focus on Content Marketing. So again this suggests having the 1 domain will make sense in the long run (as any value gained from content marketing success will be seen by all country/language focussed sites). I am also planning to rebuild the sites in the next few months as the current ones are not fit for purpose so the migration would coincide with this (I know this is not ideal). Apologies for the lengthy question, I hope the additional background information will help in providing some feedback to help me make the decision. David
Intermediate & Advanced SEO | | JamesCrossland0 -
Switching from .co to com?
I have a site that does pretty well on a .co domain, but would like to switch to over .com (we own the .com already). If we were to transfer .com and 301 redirect all the .co pages over to their .com version, would we suffer at all? What would you guys recommend?
Intermediate & Advanced SEO | | StickyWebz0 -
If I own a .com url and also have the same url with .net, .info, .org, will I want to point them to the .com IP address?
I have a domain, for example, mydomain.com and I purchased mydomain.net, mydomain.info, and mydomain.org. Should I point the host @ to the IP where the .com is hosted in wpengine? I am not doing anything with the .org, .info, .net domains. I simply purchased them to prevent competitors from buying the domains.
Intermediate & Advanced SEO | | djlittman0 -
Moving Content To Another Website With No Redirect?
I've got a website that has lots of valuable content and tools but it's been hit too hard by both Panda and Penguin. I came to the conclusion that I'd be better off with a new website as this one is going to hell no matter how much time and money I put in it. Had I started a new website the first time it got hit by Penguin, I'd be profitable today. I'd like to move some of that content to this other domain but I don't want to do 301 redirects as I don't want to pass bad link juice. I know I'll lose all links and visitors to the original website but I don't care. My only concern is duplicate content. I was thinking of setting the pages to noindex on the original website and wait until they don't appear in Google's index. Then I'd move them over to the new domain to be indexed again. Do you see any problem with this? Should I rewrite everything instead? I hate spinning content...!
Intermediate & Advanced SEO | | sbrault741 -
Splitting one Website into 2 Different New Websites with 301 redirects, help?
Here's the deal. My website stbands.com does fairly well. The only issue it is facing a long term branding crisis. It sells custom products and sporting goods. We decided that we want to make a sporting goods website for the retail stuff and then a custom site only focusing on the custom stuff. One website transformed and broken into 2 new ones, with two new brand names. The way we are thinking about doing this is doing a lot of 301 redirects, but what do we do with the homepage (stbands.com) and what is the best practice to make sure we don't lose traffic to the categories, etc.? Which new website do we 301 the homepage to? It's rough because for some keywords we rank 3 or 4 times on the first page. Scary times, but something must be done for the long term. Any advise is greatly appreciated. Thank you in advance. We are set for a busy next few months 🙂
Intermediate & Advanced SEO | | Hyrule0 -
Export Website into XML File
Hi, I am having an agency optimize the content on my sites. I need to create XML Schema before I export the content into XML. What is best way to export content including meta tags for an entire site along with the steps on how to?
Intermediate & Advanced SEO | | Melia0
