Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Sizes and numbers in friendly urls - syntax
-
Ok, I'm trying to establish some business rules of syntax for SEO friendly URLS.
I'm doing this for an OpenCart online store which uses a SEO-url field to construct the "friendly URL's". The good news of that is I have total control over the urls' the bad news is I had to do some tricky Excel work to populate them.
That all said, I have a problem with items that have sizes. This is a crafts store so many of the items are differentiated by size. Examples:
Sleigh Bells, come in 1/2", 3/4", 1", 1 1/2" etc.
So far Ive tried to stay away from inch mark " by spelling it out. Right now its inch but could be in.
The numbers, fractions, sizes etc. create some ghastly friendly URL's. Is there any wisdom or syntax standards out there that would help me. I'm trying to avoid this:
www.mysite.com//index.php?route=craft-accessories/bells/sleigh-bells/sleigh-bells-1-one-half-inch-with-loop
I realize that the category (sleigh-bells) is repeated in the product name but there are several 1 1/2" items in the store.
Any thoughts would be useful, even if it's links to good SEO sites that have mastered the myriad of issues with dimensions in the urls.
thanks
-
I'll have to dig deeper than my local big-box retail store. This is a url from a random screw at Home Depot:
This product exhibits the issue. Product name, size (8 x 2 1/2), style (Phillips, Bugle Head), Thread (Coarse), Point (sharp), Coating etc.
-
This is a good question and harkens back to original data modeling. Each size item is a different sku. There are modules for OpenCart that will make a "series" record to mask via interface that they are all different records (think click on different color) but in our case they have different sku's, can be out of stock, can even have different prices. The nature of the crafts store is American Indian supplies. So just in seed beads there are five common sizes, up to 200 different colors per size and some of those can have faceted beads or non-faceted (we call them cuts). Add all that up and there are a ton of products that come in and out of stock etc.
That's it generally. My comment about sizes is that there are many many things across the materials (bells, silver broaches, etc.) that are chosen by the buyer by material (brass vs silver) but then by size (1", 1.5" etc.) The size is a key component so since each one is a different "product record" it will naturally have its own URL. All these inches, millimeters, fractions and odd sizes (thread come D, O, OO, YO etc.) it's enough to make one bonkers. I have an SEO url for each product and am looking for input from others thougths before I go medieval on shortening them.
Hope that answers your question.
-
Some very powerful resources shared by Patrick as always but while I was reading the question several ideas were popping up in my mind.
You are saying you have several different products that are in different sizes. If this is the case, why not you make it one product and in the product section offer the size in the dropdown? #justwondering
In my opinion the best URL structure for you would be domain.com/category/product-name.php
Once you decide what URL structure you will follow, do go through the instruction given by Patrick so that there should be no technical problem with regards to indexing and ranking.
Hope this helps!
-
Hi John
Okay cool - keep me posted - want to make sure you get to here you need to be! Good luck!
-
Thanks. I've read many of these but will do so again looking for details on the technical data in the URL. It strikes me that hardware stores (Home Depot and Lowes) must have this issue with screws etc. Will go there too.
-
Hi John
Take a look at the following resources:
URL Best Practices (Moz)
15 SEO Best Practices for Structuring URLs (Moz)
SEO Cheat Sheet: Anatomy of A URL (Moz)
SEO Optimal Ecommerce URLs (PracticalEcommerce)
Information Architecture for SEO - Whiteboard Friday (Moz)
Canonicalization (Moz - in case aliases or parameters appear)Don't forget to update your sitemap, upload it to Google and Bing Webmaster Tools, and also check your internal links so they are up to date.
There is a lot here, but these resources should help you get started on structuring your website and also your URLs in a logical and user friendly fashion. Let me know if you need anymore help! Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google is indexing bad URLS
Hi All, The site I am working on is built on Wordpress. The plugin Revolution Slider was downloaded. While no longer utilized, it still remained on the site for some time. This plugin began creating hundreds of URLs containing nothing but code on the page. I noticed these URLs were being indexed by Google. The URLs follow the structure: www.mysite.com/wp-content/uploads/revslider/templates/this-part-changes/ I have done the following to prevent these URLs from being created & indexed: 1. Added a directive in my Htaccess to 404 all of these URLs 2. Blocked /wp-content/uploads/revslider/ in my robots.txt 3. Manually de-inedex each URL using the GSC tool 4. Deleted the plugin However, new URLs still appear in Google's index, despite being blocked by robots.txt and resolving to a 404. Can anyone suggest any next steps? I Thanks!
Technical SEO | | Tom3_150 -
Folders in url structure?
Hello, Revamping an out-of-date website and am wondering if I need to include the folders (categories) in the url structure? The proposed structure has 8 main folders. I've been reading that Google is ok if the folder is not included in the url, but is it really? The hesitation I have is that the urls are getting long and the main folder only has only a sub folder beneath it. So, /folder-name/facility-name/treatment-overview. This looks too long, doesn't it? Thanks!
Technical SEO | | lfrazer1230 -
Is it Detrimental to Repeat a Word in Our URL?
Hey guys! We run a tour company in Barcelona. Our company name is Barcelona Experience. We're customizing our URL's to include keywords which can be found in all the important areas on the page (title tage, meta descp., etc).
Technical SEO | | BarcelonaExperience
We want to change "www.barcelonaexperience.com/bike-tours" to "www.barcelonaexperience.com/barcelona-bike-tours"
We're worried the repetition of "barcelona" could be a bad thing. True, or not true? Thanks!0 -
Redirect URLS with 301 twice
Hello, I had asked my client to ask her web developer to move to a more simplified URL structure. There was a folder called "home" after the root which served no purpose. I asked for the URLs to be redirected using 301 to the new URLs which did not have this structure. However, the web developer didn't agree and decided to just rename the "home" folder "p". I don't know why he did this. We argued the case and he then created the URL structure we wanted. Initially he had 301 redirected the old URLS (the one with "Home") to his new version (the one with the "p"). When we asked for the more simplified URL after arguing, he just redirected all the "p" URLS to the PAGE NOT FOUND. However, remember, all the original URLs are now being redirected to the PAGE NOT FOUND as a result. The problems I see are these unless he redirects again: The new simplified URLS have to start from scratch to rank 2)We have duplicated content - two URLs with the same content Customers clicking products in the SERPs will currently find that they are being redirect to the 404 page. I understand that redirection has to occur but my questions are these: Is it ok to redirect twice with 301 - so old URL to the "p" version then to final simplified version. Will link juice be lost doing this twice? If he redirects from the original URLS to the final version missing out the "p" version, what should happen to the "p" version - they are currently indexed. Any help would be appreciated. Thanks
Technical SEO | | AL123al0 -
Landing Page URL Structure
We are finally setting up landing pages to support our PPC campaigns. There has been some debate internally about the URL structure. Originally we were planning on URL's like: domain.com /california /florida /ny I would prefer to have the URL's for each state inside a "state" folder like: domain.com /state /california /florida /ny I like having the folders and pages for each state under a parent folder to keep the root folder as clean as possible. Having a folder or file for each state in the root will be very messy. Before you scream URL rewriting :-). Our current site is still running under Classic ASP which doesn't support URL rewriting. We have tried to use HeliconTech's ISAPI rewrite module for IIS but had to remove it because of too many configuration issues. Next year when our coding to MVC is complete we will use URL rewriting. So the question for now: Is there any advantage or disadvantage to one URL structure over the other?
Technical SEO | | briankb0 -
Duplicate Content and URL Capitalization
I have multiple URLs that SEOMoz is reporting as duplicate content. The reason is that there are characters in the URL that may, or may not, be capitalized depending on user input. A couple examples are: www.househitz.com/Pennsylvania/Houses-for-sale www.househitz.com/Pennsylvania/houses-for-sale www.househitz.com/Pennsylvania/Houses-for-rent www.househitz.com/Pennsylvania/houses-for-rent There are currently thousands of instances of this on the site. Is this something I should spend effort to try and resolve (may not be minor effort), or should I just ignore it and move on?
Technical SEO | | Jom0 -
MozBar picking up iFrame source as URL
Running a WordPress site with a custom theme. Using a standard wp_head or wp_footer hook to insert the standard code for a Facebook Like, Twitter count / Google Plus count into the site - basically that hook just places the code, programmatically, into the HEAD (where applicable) or right before the BODY closes. For some reason, MozBar is picking up the URL of the iFrame that gets inserted with this code as the URL of the site. I don't have it live right now due to the issues, but I can turn it "on" for anyone who wants a look. Anyone else have this issue? I'm using the code directly from developers.facebook.com for the Like box, and the Google Plus button, Twitter too. Nothing fancy here.
Technical SEO | | joechicago0 -
Duplicate canonical URLs in WordPress
Hi everyone, I'm driving myself insane trying to figure this one out and am hoping someone has more technical chops than I do. Here's the situation... I'm getting duplicate canonical tags on my pages and posts, one is inside of the WordPress SEO (plugin) commented section, and the other is elsewhere in the header. I am running the latest version of WordPress 3.1.3 and the Genesis framework. After doing some testing and adding the following filters to my functions.php: <code>remove_action('wp_head', 'genesis_canonical'); remove_action('wp_head', 'rel_canonical');</code> ... what I get is this: With the plugin active + NO "remove action" - duplicate canonical tags
Technical SEO | | robertdempsey
With the plugin disabled + NO "remove action" - a single canonical tag
With the plugin disabled + A "remove action" - no canonical tag I have tried using only one of these remove_actions at a time, and then combining them both. Regardless, as long as I have the plugin active I get duplicate canonical tags. Is this a bug in the plugin, perhaps somehow enabling the canonical functionality of WordPress? Thanks for your help everyone. Robert Dempsey0