Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
H1 Tag as Logo on the Homepage.
-
So I was working on a Genesis theme website where they have the H1 Tag as the Logo on the homepage. I wanted this changed because I always use my H1 tag to include a keyword I want to rank for. I was told by the Genesis Forum Manager that Yoast said the Logo should be the H1 tag on the homepage. (Yoast has a WP SEO Plugin that is very popular)
That makes no sense to me, so I was looking for Opinions.
Thanks,
-
I agree with Doug - I would never have the H1 containing a logo. It should include 3-5 words that are you main targeted keywords/phrase for that page. (Be it company name, blog name, what you are offering etc)
Change the template so the logo isn't inside a H1 tag. I think nearly every SEOer would agree with this.
-
Thanks Doug. I did mod the theme, but with genesis it isn't so easy.
-
Yup, your context and your goals etc are all going to play their part. I don't agree that H1 = your logo on your home page. That's a bit too black and white for me.
Do whatever you need to do - nothing to stop you modifying the theme!
<object id="plugin0" style="position: absolute; z-index: 1000;" width="0" height="0" type="application/x-dgnria"><param name="tabId" value="ff-tab-33"> <param name="counter" value="556"></object>
-
Maybe if you are using WP for a blog at makes sense for the H1 tag, but I am using it as a CMS, so maybe that is not what he intemded.
-
I agree with Doug, but w/out knowing what your website looks like or if you have the Yoast plugin. I'm assuming your CMS is wordpress You should double check your scripts (header.php) for the designated theme is pointing where appropriate for your H1, and make the necassary changes.
-
Don't agree that that H1 tag should be your logo and I don't think this is what Yeost was getting at either.
According to this article on his blog, he suggests that the H1 tag on the homepage should be the "Blog's Name."
http://yoast.com/blog-headings-structure/
Single posts then have an H1 equal to the title of the article, and category pages would have the name of the description/tag.
You've got to be careful not to confuse the semantic structure of the content and the branding.
The function of the logo is to provide your content with a consistent brand across all page types. This isn't specific to the home page.
Besides, there are lots of logos that don't spell out their names of the entities they represent so you might want to have both your logo/ident and then say your company name spelt out in the H1.
You could also argue that the subject matter of the home page is not actually the brand/entity name but the value proposition - the "what's in it for you" and I've seen that used at the H1 heading too...
Just ask yourself what makes things easier for visitors to understand/interpret the content on the page depending on the type of site/organisation etc.
<object id="plugin0" style="position: absolute; z-index: 1000;" width="0" height="0" type="application/x-dgnria"><param name="tabId" value="ff-tab-0"> <param name="counter" value="96"></object>
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Homepage was removed from google and got deranked
Hello experts I have a problem. The main page of my homepage got deranked severely and now I am not sure how to get the rank back. It started when I accidentally canonicalized the main page "https://kv16.dk" to a page that did not exist. 4 months later the page got deranked, and you were not able to see the "main page" in the search results at all, not even when searching for "kv16.dk". Then we discovered the canonicalization mistake and fixed it, and were able to get the main page back in the search results when searching for "kv16.dk". At first after we made the correction, some weeks passed by, and the ranking didn't get better. Google search console recommended uploading a sitemap, do we did that. However in this sitemap there was a lot of "thin content sites", for all the wordpress attachments. E.g. for every image in an article. more exactly there were 91 of these attachment sites, and the rest of the page consists of only two pages "main page" and an extra landing page. After that google begun recommending the attachment urls in some searches. We tried fixing it by redirecting all the attachments to their simple form. E.g. if it was an attachment page for an image we redirected strait to the image. Google has not yet removed these attachment pages, so the question is if you think it will help to remove the attachments via google search console, or will that not help at all? For example when we search "kv16" an attachment URL named "birksø" is one of the first results
Technical SEO | Sep 28, 2020, 6:25 AM | Christian_T0 -
I am trying to generate GEO meta tag for my website where on one page there are multiple locations My question is, Can I add GEO tagging for every address?
Am I restricted to 1 geo tag per page or can i add multiple geo tags ?
Technical SEO | Jan 17, 2018, 4:49 PM | lina_digital0 -
Does Google read dynamic canonical tags?
Does Google recognize rel=canonical tag if loaded dynamically via javascript? Here's what we're using to load: <script> //Inject canonical link into page head if (window.location.href.indexOf("/subdirname1") != -1) { canonicalLink = window.location.href.replace("/kapiolani", ""); } if (window.location.href.indexOf("/subdirname2") != -1) { canonicalLink = window.location.href.replace("/straub", ""); } if (window.location.href.indexOf("/subdirname3") != -1) { canonicalLink = window.location.href.replace("/pali-momi", ""); } if (window.location.href.indexOf("/subdirname4") != -1) { canonicalLink = window.location.href.replace("/wilcox", ""); } if (canonicalLink != window.location.href) { var link = document.createElement('link'); link.rel = 'canonical'; link.href = canonicalLink; document.head.appendChild(link); } script>
Technical SEO | Aug 15, 2017, 3:53 PM | SoulSurfer80 -
How long does Google takes to re-index title tags?
Hi, We have carried out changes in our website title tags. However, when I search for these pages on Google, I still see the old title tags in the search results. Is there any way to speed this process up? Thanks
Technical SEO | May 9, 2016, 12:37 PM | Kilgray0 -
Why is Google replacing our title tags with URLs in SERP?
Hey guys, We've noticed that Google is replacing a lot of our title tags with URLs in SERP. As far as we know, this has been happening for the last month or so and we can't seem to figure out why. I've attached a screenshot for your reference. What we know: depending on the search query, the title tag may or may not be replaced. this doesn't seem to have any connection to the relevance of the title tag vs the url. results are persistent on desktop and mobile. the length of the title tag doesn't seem to correlate with the replacement. the replacement is happening at mass, to dozens of pages. Any ideas as to why this may be happening? Thanks in advance,
Technical SEO | Sep 22, 2014, 5:31 PM | Mobify
Peter mobify-site-www.mobify.com---Google-Search.png0 -
Use of title tags on divs for SEO purposes
Hello community, I recently was asked by a client to analyze a website of a competitor. I did was he asked me to do but when I looked at the source code of the website I found this code: I changed the exact words into something for privacy reasons, but I never looked at a code like this.
Technical SEO | Jun 28, 2013, 11:14 AM | JarnoNijzing
Using a div for an anchor I get but adding a title tag to the div? I never seen that before. Title tags on anchors, yes, using images in divs as background and then adding a title??? Does anyone have any experience with a code like this and if you do how does this impact rankings? Does it impact rankings at all and does anybody know of any correlation between the two? Looking forward for your responses. Regards Jarno0 -
What happens when you put an image in an H1 tag?
I am currently updating some H1 tags for my site but the tags are generated automatically by the text that is entered into a field on our content manager software. However because we need an image in this area as well, the entire field including the code for the image is surrounded by an H1 tag. Is this bad for SEO?
Technical SEO | Mar 31, 2012, 11:31 PM | eVacStore0 -
Header Tags
Ok so I am writing different pages and the first heading is an H3 just because I wanted to it be a certain size. Then as you see the content, I have an H1 tag. Example page: http://www.oxfordmshomes.net/condos/acadia-court-Oxford-MS you can see that "Acadia First" is the first thing you see on the page and it uses an H3 element. Long story short, my hierarchy is wrong. Does this have any negative effect on my SEO efforts?
Technical SEO | Nov 13, 2011, 10:19 AM | blake-766240