Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Blocking certain countries via IP address location
-
We are a US based company that ships only to US and Canada. We've had two issues arise recently from foreign countries (Russia namely) that caused us to block access to our site from anyone attempting to interact with our store from outside of the US and Canada.
1. The first issue we encountered were fraudulent orders originating from Russia (using stolen card data) and then shipping to a US based International shipping aggregator.
2. The second issue was a consistent flow of Russian based "new customer" entries.
My question to the MOZ community is this: are their any unintended consequences, from an SEO perspective, to blocking the viewing of our store from certain countries.
-
Both answers above are correct and great ones.
From a strategical point of view, formally blocking russian IPs does not have any SEO effect in your case, because - as a business - you don't even need an SEO strategy for the Russian market.
-
Fully agree with Peter, very easy to bypass IP blocking these days, there are some sophisticated systems that can still detect but mostly outside the range of us mere mortals!
If you block a particular country from crawling your website it is pretty certain you will not rank in that country (which I guess isn't a problem anyway) but I suspect this would only have a very limited (if any) impact on your rankings in other countries.
We have had a similar issue, here are a couple of ideas.
1. When someone places an order use a secondary method of validation.
2. With the new customer entries/registrations make sure you have a good captcha, most of this sort of thing tends to be from bots. A captcha Will often fix that problem.
-
Blocking IPs on geolocation can be dangerous. But you can use MaxMind GeoIP database:
https://github.com/maxmind/geoip-api-php
or you also can implemente GeoIP in "add to cart" or "new user" as additional check. So when user is outside of US/CA you can require them to fill captcha or just ignore their requests.Now from bot point of view - if bot visit with US IP and with UK (example) IP they will see same pages. Just within UK they can't create new user or adding to cart. HTML code will be 100% same.
PS: I forgot... VPN or Proxies are cheap these days. I have few EC2 instances with everything just for mine own needs. Bad Guys also can use them so think twice about possible "protection". Note the quotes.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Two websites, one company, one physical address - how to make the best of it in terms of local visibility?
Hello! I have one company which will be operating in two markets, printing and website design / development. I’m planning on building two websites, each for every market. But I’m a bit confused about how to optimize these websites locally. My thought is to use my physical address for one website (build citations, get listed in directories, etc. ) and PO Box for another. Do you think there is a better idea?
Technical SEO | | VELV1 -
How to block text on a page to be indexed?
I would like to block the spider indexing a block of text inside a page , however I do not want to block the whole page with, for example , a noindex tag. I have tried already with a tag like this : chocolate pudding chocolate pudding However this is not working for my case, a travel related website. thanks in advance for your support. Best regards Gianluca
Technical SEO | | CharmingGuy0 -
How to create unique content for businesses with multiple locations?
I have a client that owns one franchise location of a franchise company with multiple locations. They have one large site with each location owning it's own page on the site, which I feel is the best route. The problem is that each location page has basically duplicate content on each page resulting in like 80 pages of duplicate content. I'm looking for advice on how to create unique content for each location page? What types of information can we write about to make each page unique, because you can only twist sentences and content around so much before it just all sounds cookie cutter and therefore offering little value.
Technical SEO | | RonMedlin0 -
Should I block robots from URLs containing query strings?
I'm about to block off all URLs that have a query string using robots.txt. They're mostly URLs with coremetrics tags and other referrer info. I figured that search engines don't need to see these as they're always better off with the original URL. Might there be any downside to this that I need to consider? Appreciate your help / experiences on this one. Thanks Jenni
Technical SEO | | ShearingsGroup0 -
Use webmaster tools "change of address" when doing rel=canonical
We are doing a "soft migration" of a website. (Actually it is a merger of two websites). We are doing cross site rel=canonical tags instead of 301's for the first 60-90 days. These have been done on a page by page basis for an entire site. Google states that a "change of address" should be done in webmaster tools for a site migration with 301's. Should this also be done when we are doing this soft move?
Technical SEO | | EugeneF0 -
Multiple Domains on 1 IP Address
We have multiple domains on the same C Block IP Address. Our main site is an eCommerce site, and we have separate domains for each of the following: our company blog (and other niche blogs), forum site, articles site and corporate site. They are all on the same server and hosted by the same web-hosting company. They all have unique and different content. Speaking strictly from a technical standpoint, could this be hurting us? Can you please make a recommendation for the best practices when it comes to multiple domains like these and having separate or the same IP Addresses? Thank you!
Technical SEO | | Motivators0 -
Best geotargeting strategy: Subdomains or subfolders or country specific domain
How have the relatively recent changes in how G perceives subdomains changed the best route to onsite geotargeting i.e. not building out new country specific sites on country specific and hosted domains and instead developing sub-domains or sub-folders and geo-targeting those via webmaster tools ? In other words, given the recent change in G perception, are sub-domains now a better option than a sub-folder or is there not much in it ? Also if client has a .co.uk and they want to geo-target say France, is the sub-domain/sub-folder route still an option or is the .co.uk still too UK specific, and these options would only work using a .com ? In other words can sites on country specific domains (.co.uk , .fr, .de etc etc) use sub-folders or domains to geo-target other countries or do they have no option other than to develop new country specific (domains/hosting/language) websites ? Any thoughts regarding current best practice in this regard much appreciated. I have seen last Febs WBF which covers geotargeting in depth but the way google perceives subdomains has changed since then Many Thanks Dan
Technical SEO | | Dan-Lawrence0 -
Is blocking RSS Feeds with robots.txt necessary?
Is it necessary to block an rss feed with robots.txt? It seems they are automatically not indexed (http://googlewebmastercentral.blogspot.com/2007/12/taking-feeds-out-of-our-web-search.html) And, google says here that it's important not to block RSS feeds (http://googlewebmastercentral.blogspot.com/2009/10/using-rssatom-feeds-to-discover-new.html) I'm just checking!
Technical SEO | | nicole.healthline0