Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What's the best way to keep Google My Business reviews when the business changes names?
-
I work with an interior designer who is re-branding and changing her business name to focus specifically on windows. Can she keep her GMB reviews and just change the name of her business, then reverify with Google? She doesn't want to lose her current local pack ranking.
-
Hey There!
It sounds like a new GMB listing is in order to me. Like you, I'm a Local SEO, but without having complete knowledge of the situation, I'm making a general guess instead of giving informed advice. It's not unheard of for marketers to pay to consult with others marketers when in doubt. If, with the business' whole scenario before you, you're not 100% convinced you know the right course to set, it could be invaluable to to reach out to someone else in the industry and offer to pay for their time to consult with you while looking at the actual business and its history and goals. In your shoes, if I wasn't sure my advice was perfect, that's what I'd do
-
I am this client's local SEO consultant and was wondering what others have done in similar situations. I thought a new GMB page might be in order, too, though they're really just niching down further within the same industry and the reviews still apply to their updated offerings.
-
Hmm, there's some grey area here. A different brand offering different services sounds like a new company to me, likely necessitating starting over. That being said, your situation is one in which I'd recommend hiring a really qualified Local SEO consultant for whom you can 'open the books' in private. You might want to get in touch with one of these folks: https://moz.com/learn/local/trusted-providers
You want to be certain you're making the right move with this, as there are nuances to the situation a general discussion in a forum may not be able to pick up on/address. On that list, you might want to consider a company like Local Visibility System for some consulting to be sure you are correctly planning your rebrand and the citation work that will need to follow it. This is one of those business moves that can go well with proper planning or be a disaster if some element is missing from the strategy.
Hope this suggestion helps!
-
Same location, just the brand name and services offered are changing.
-
Hey there!
Is she also moving to a new location, or just re-branding her existing business?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
3rd Party Reviews - Schema Implementation
Hi, Currently my client displaying Ratings & Reviews from a third-party (TripAdvisor) service and only displaying 5 reviews but not showing "Read More Reviews" button to TripAdvisor page. Now I would like to use Rich Snippet schema markup code on these rating & reviews but below are my few concerns, could you please guide me: 1. Can I use Rich Snippet Schema markup code on widget of TripAdvisor Rating & Review. 2. If I apply schema markup code, Do I need to maintain TripAdvisor link for "Read More reviews". Below are the URLs which contains TripAdvisor rating & reviews after big image: https://goo.gl/DLpDXE https://goo.gl/EHVG7o https://goo.gl/ok6cYp Please let me know if you have any questions. Thanks, Satla
Reviews and Ratings | | TrulyTravel0 -
Does anyone use an embeddable Google review widget?
Currently, I use an embeddable Yelp review widget on my site. The widget I use has been helpful, but is no longer actively maintained and I'd prefer to show Google reviews instead. Does anyone have a recommendation for a widget to embed Google reviews?
Reviews and Ratings | | Dions0 -
How many Google reviews can I collect at once?
I work for a University with 10,000+ students and alumni that could submit reviews. But how many reviews should I be collecting at one time? I don't want to overload the reviews and put up a red flag in Google...any insight on how much is too much?
Reviews and Ratings | | GabeGibitz0 -
How does decimal rounding of reviews to stars work in ios appstore? Starting from which average review score to get full 5 star rating?
How does decimal rounding of reviews to stars work in ios appstore?
Reviews and Ratings | | lcourse
Starting from which average review score to get full 5 star rating? Duolingo has a 5 star rating, but I doubt that they really have an all time review average larger than 4,75. In the google playstore their average of the android version is 4,6. Does anybody know how apple calculates the star ratings or has an URL reference where this is explained?0 -
Blocking Reviews by Blocking Words?
A client sent me an email this week, stating that you could block bad reviews on social media sites by "blocking" certain words from comments such as "I", "you", "them", "they"......she heard it at a conference from some other CEO's that had some problems with bad reviews. Essentially these CEO's blocked these words making the pages read only pages so no one could leave a review on social media sites. Now, I have never heard this tactic, nor think this is a good idea in any way shape or form. And I know that you can't block bad reviews from happening (without looking at the bigger picture and encouraging some look at internal processes and customer service). Has any one heard of this tactic? Or better, know of anywhere online that documents this idea of blocking words? I have to get back to her, but I have beaten the drum about how to acquire good reviews so much, I feel I am not getting through! Help! Thanks
Reviews and Ratings | | cschwartzel0 -
Having Yelp Reviews Removed
Since we all work with Yelp on a local basis, I believe many are aware that if a review is placed by a non customer about a company, Yelp will typically remove them if you show that it isn't valid, etc. We all know they made a show of outing those who posted fake reviews as well. Here is a question I have though: Have any of you been aware of Yelp taking down valid negative reviews for companies? I have just run into this and find it somewhat perplexing. If you know of this, I would love to hear how it happens? Thanks,
Reviews and Ratings | | RobertFisher2 -
Migrating Reviews from Old SIte
We recently changed our Website to Word Press and I would like to move the old reviews to the new site. I am concerned Google might not understand the reviews showing up all of a sudden. The old reviews were on a sub-domain (store.domain.com). I will be able to match the dates and text as well as names. Any advice or Best Practice on this? Thanks!
Reviews and Ratings | | Chris6610 -
Too many reviews too quickly?
Is there any sort of guideline on this? Right now, we have very few google reviews. However, I've cross referenced a list of our happiest clients with people who have g+ accounts. There are at least 12 clients, I feel strongly would write us g+ reviews if I asked them to. I want to just get the word out today, but I'm worried if 8-12 reviews in a week would red flag us. I've heard that getting too many reviews to quickly can be a problem, but I'm thinking that more like 100 than 10, but I have no idea. Most of my competitors don't have any reviews, and the most any of them have is 10. I don't know if that matters at all either in terms of triggering a red flag. I'd appreciate whatever insight you all could give. Thanks, Ruben
Reviews and Ratings | | KempRugeLawGroup0