Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How (or if) to apply re canonical tags to Shopify?
-
Anyone familiar with Shopify will understand the problems of their directory structure. Every time you add a product to a 'collection' it essentially creates a duplicate. For example...
- https://www.domain.com/products/product-slim-regular-bikini
may also appear as:
- https://www.domain.com/collections/all/products/product-slim-regular-bikini
- https://www.domain.com/collections/new-arrivals/products/product-slim-regular-bikini
- https://www.domain.com/collections/bikinis/products/product-slim-regular-bikini
- etc, etc
It's not uncommon to have up to six duplicates of each product.
So my question is twofold:
- Firstly, should I worry about this from an SEO point of view? I understand the desire to minimise potential duplicate content issues and also in focussing the 'juice' on just one page per product. But I also planned on trying to build the authority of the collection pages. If I request Google not to index the product pages which link off the collections, does this not devalue these collections pages?
- Secondly, I understand the correct way to fix these is using 'rel canonical' tags, but I'm not clear about HOW to actually do this. Shopify support has not been very helpful. They have provided two different instructions, so just added to the confusion (see below).
Shopify instruction #1: Add the following to the theme.liquid file...
<title><br />{{ page_title }}{% if current_tags %} – tagged "{{ current_tags | join: ', ' }}"{% endif %}{% if current_page != 1 %} – Page {{ current_page }}{% endif %}{% unless page_title contains shop.name %} – {{ shop.name }}{% endunless %}<br /></title>
{% if page_description %}{% endif %}
Shopify instruction #2: Add the following to each individual product page...
So, can anyone help clarify:
- The best strategic approach to this inherent SEO issue with Shopify (besides moving to another platform!)? and
- If 'rel canonical' tags is the way to go, exactly where and how to apply them?
Regards,
Murray
-
Howdy,
I assume that in your case it doesn't happen automatically. In this case you'll need to use an IF statements in the head/header file. Basically, it would be this:
IF current page url = url you want THEN display canonical tag with wanted url
Repeat that for all needed url and you are good.
If there are many of those, CASE might be better.
-
Good answer!
I have a question! If I just wanna add one or two canoncial tags on specific page(s), how I can do it on shopify coding?
-
How can I fix this problem with Shopify? Shopify does not seem like it is a problem. One of their solutions is to no index the other pages, but I want all the google juice and google love going to the main page.
Current Setup:
https://wrestlinggear.com/collections/wrestling-shoes rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
https://wrestlinggear.com/collections/wrestling-shoes/accessory rel - https://wrestlinggear.com/collections/wrestling-shoes/accessory
https://wrestlinggear.com/collections/wrestling-shoes/adidas rel canonical - https://wrestlinggear.com/collections/wrestling-shoes/adidas
I want it like this:
https://wrestlinggear.com/collections/wrestling-shoes - rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
https://wrestlinggear.com/collections/wrestling-shoes/accessory - rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
https://wrestlinggear.com/collections/wrestling-shoes/adidas- rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
Of course there are a lot more pages like this that I would like to rel cannoical back to the main collections pages.
-
Use tools like SEO Frog
-
Well, if it automatically doesn't work, then you gotta do it manually, right

-
I don't believe this is the answer. I have several other clients on Shopify who do not have goals for macro conversions, but we are seeing conversion data in GA.
Besides, I was always under the impression that if you have ecommerce enabled, it's better not to use goals for transactions as it might duplicate. Is this not the case?
-
I know how to check whether the code is there. But how do you check whether or not specific pages have been indexed by Google?
As far as I can see Google Search Console only reports on the number of pages indexed, not which pages have been indexed. Is there any way to get an actual list of indexed pages?
I know running a site: query will show up all the results, but I just want a list (eg CSV) of the URLs indexed.
-
Yes, I am. Here is a link with answers to your troubles: https://help.shopify.com/manual/reports-and-analytics/google-analytics/google-analytics-goals-and-funnels
-
Yes, it is supposed to. Try it, check it - it's pretty easy

-
Are you familiar with Shopify?
I have another issue where GA tracking code is not firing on the Thank_You page. I have double checked GA config with the GA implementation twice! But the problem seems to be with Shopify, since this page sites on their site (checkout.shopify.com) and they seem unable to fix it.
-
Thanks Dmitrii,
So will that one line of code fix the issue for ALL products and ALL collections?
-
Howdy.
Shopify does canonicals automatically. Basically all the collections products urls will have canonical to product url. Like this: https://www.domain.com/collections/all/products/product-slim-regular-bikini will have canonical to
https://www.domain.com/products/product-slim-regular-bikiniIf it doesn't happen for you automatically, simply insert this:
In the main theme.liquid file in the head section.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Htaccess - Redirecting TAG or Category pages
Hello Fellow Moz's, We have an issue redirecting some /TAG and /Category pages to inner pages. As an example we use: RedirectMatch 301 /category/Sample-Category(.*) https://OurDomain.com.au/New-Page//$1 That works well. The issue is we have other categories and tags that are named similar to /Sample-Category As an example, if we try to redirect /Sample-Category-1 to /New-Page-1 - it will not work, and redirects to /New-Page I assume this is because /Sample-Category is already being redirected, so anything after /Sample-Category like -1 or -2 or -3 etc, will not be recognized. Anyone know of a workaround?
Intermediate & Advanced SEO | | Jes-Extender-Australia0 -
Pagination parameters and canonical
Hello, We have a site that manages pagination through parameters in urls, this way: friendly-url.html
Intermediate & Advanced SEO | | teconsite
friendly-url.html?p=2
friendly-url.html?p=3
... We've rencently added the canonical tag pointing to friendly-url.html for all paginated results. In search console, we have the "p" parameter identified by google.
Now that the canonical has been added, should we still configure the parameter in search console, and tell google that it is being use for pagination? Thank you!0 -
Does a non-canonical URL pass link juice?
Our site received a great link from URL A, which was syndicated to URL B. But URL B is canonicalized to URL A. Does the link on URL B pass juice to my site? (See image below for a visual representation of my question) zgbzqBy
Intermediate & Advanced SEO | | Choice1 -
Best way to implement canonical tags on an ecommerce site with many filter options?
What would be the best way to add canonical tags to an ecommerce site with many filter options, for example, http://teacherexpress.scholastic.com? Should I include a canonical tag for all filter options under a category even though the pages don't have the same content? Thanks for reading!
Intermediate & Advanced SEO | | DA20130 -
H2 Tag Backlink - is this safe?
I have found that my site is getting a link from a good site, but my concern is that the link is in a H2 tag in the footer of the front page of the site Would getting a link from a site wrapped in H2 tags be safe? The anchor is my sites brand name
Intermediate & Advanced SEO | | JohnPeters0 -
How to Disallow Tag Pages With Robot.txt
Hi i have a site which i'm dealing with that has tag pages for instant - http://www.domain.com/news/?tag=choice How can i exclude these tag pages (about 20+ being crawled and indexed by the search engines with robot.txt Also sometimes they're created dynamically so i want something which automatically excludes tage pages from being crawled and indexed. Any suggestions? Cheers, Mark
Intermediate & Advanced SEO | | monster990 -
How does a canonical work and is it necessary to also have a no index, follow tag in place?
Across our site, we have canonical tags in place for URLs that contain duplicate content and for URLs without a trailing slash since we are using URLs WITH a trailing slash for all URLs across our site. We also recently added a no index, follow tag to all non-canonical URLs since we noticed a high number of duplicate content URLs in Google Webmaster Tools. The first part of my question is: How does a canonical work? Does the robot read the canonical and immediately go to the canonical URL or does it continue to read past the canonical tag and get to the no index, follow tag if there is one present? The second part of my question is: Is it necessary to have both a canonical tag and no index, follow tag in place? Or should the canonical tag be sufficient to avoid duplicate content? And lastly, if both a canonical tag and no index, follow tag are in place, should they be in a specific order? Canonical tag first then no index, follow tag second or no index, follow tag first then canonical tag second? I would appreciate any insight you can give. Thank you!
Intermediate & Advanced SEO | | kbbseo0 -
Canonical Tag and Affiliate Links
Hi! I am not very familiar with the canonical tag. The thing is that we are getting traffic and links from affiliates. The affiliates links add something like this to the code of our URL: www.mydomain.com/category/product-page?afl=XXXXXX At this moment we have almost 2,000 pages indexed with that code at the end of the URL. So they are all duplicated. My other concern is that I don't know if those affilate links are giving us some link juice or not. I mean, if an original product page has 30 links and the affiliates copies have 15 more... are all those links being counted together by Google? Or are we losing all the juice from the affiliates? Can I fix all this with the canonical tag? Thanks!
Intermediate & Advanced SEO | | jorgediaz0