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My "search visibility" went from 3% to 0% and I don't know why.
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My search visibility on here went from 3.5% to 3.7% to 0% to 0.03% and now 0.05% in a matter of 1 month and I do not know why. I make changes every week to see if I can get higher on google results. I do well with one website which is for a medical office that has been open for years. This new one where the office has only been open a few months I am having trouble. We aren't getting calls like I am hoping we would. In fact the only one we did receive I believe is because we were closest to him in proximity on google maps.
I am also having some trouble with the "Links" aspect of SEO. Everywhere I see to get linked it seems you have to pay. We are a medical office we aren't selling products so not many Blogs would want to talk about us. Any help that could assist me with getting a higher rank on google would be greatly appreciated. Also any help with getting the search visibility up would be great as well.
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Dr. Lee,
The search visibility dropping is likely due to a higher-traffic keyword phrase ranking or two dropping your website off of page 1 of Google. I am not sure what keyword phrases' rankings you are tracking with Moz Pro, but I am assuming it would be directly due to that. There is talk of a Google algorithm update going on as I write this in May 2017, but there are not many details on it yet (and Google Fred may have had an effect as well depending on when you first noticed the rankings drop). I would make sure your website content is up-to-date, and written to be helpful to your potential patients with each page having unique, non-spammy ads or duplicate content on it, and then setup Google Search Console and Google Analytics on your website, if you have not already, as this will have more specific details for you to analyze over time.
As for as the "Links" aspect of SEO, this can be a controversial topic, but generally any website wanting you to pay for a backlink, is probably not worth having a link to your website on (generally speaking). There are a lot of great directories that will help establish your new office more and aid in your NAP (Name, Address, Phone Number) Listing consistency, which can help your Google Maps rankings. Think BBB, Yelp, Healthgrades, Angieslist, etc. (Moz Local is a great tool for checking this). Having a monthly blog post on your website with relevant topics and helpful content is also a great way to increase your Search Visibility. Here is also a great guide by Brian Dean on Link Building in 2017- http://backlinko.com/link-building. Hope this helps and best of success!
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Hi , One of the websites I'm promoting and working on is www.pau-brasil.co.il.
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It's wordpress-based website and as you can see the html's Title is "PauBrasil | some hebrew slogan".
(Screenshot: http://i.imgur.com/2f80EEY.gif)
When I'm searching for "PauBrasil" (Which is the brand's name) , one of the results google shows is "PauBrasil: Some Hebrew Slogan" (Screenshot: http://i.imgur.com/eJxNHrO.gif ) Why does the pipe is being replaced with ":" ?
And not just that , as you can see there's a "blank space" missing between the the ":" to the slogan.
(note: the websites has been indexed by google crawler at least 4 times so I find it hard to believe it can be the reason) I've keep on looking and found out that there's another page in that website with the exact same title
but when I'm looking for it in google , it shows the title as it really is , with pipe. ("|").
(Screenshot: http://i.imgur.com/dtsbZV2.gif) Have you ever encountered something like that?
Can it be that the duplicated title cause that weird "replacement"? Thanks in advance,
Kadel0
