Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Breadcrumbs versus in context link
-
Hi,
I remember reading that links within the text have more value than breadcrumbs links for example because in context links are surrounded by the right content (words) but google search engine optimisation starter guide says breadcrumbs are good, so which one is recommended ? Thank you,
-
So having both would be best ? wouldn't it ?
From what I understand if I only have in content links the search engine won't understand the structure of the the website or will it understand it ?
-
Use both.
Breadcrumbs help search engines and visitors understand the structure of your website.
In-content links get clicked by visitors, and they might pass anchor text value to pages within your site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Internal links to landing pages
Hi, we are in the process of building a new website and we have 12 different locations and for theses 12 locations we have landing pages with unique copy on the following: 1. Marketing...2 SEO....3. PPC....4. Web Design Therefor there are 48 landing pages. The marketing pages are the most important ones to us in terms of traffic and priority. My question is: 1. Should we put a dropdown of the are pages in the main header under locations that link to the area marketing pages? 2. What is the best way to link all the sub pages such as London Web Design? Should these links just be coming off the London marketing page? or should we have a sitemap in the footer that lists every page? Thanks
Intermediate & Advanced SEO | Jul 30, 2020, 11:54 AM | Caffeine_Marketing0 -
Link Brokers Yes or No?
We have a client who has asked us to talk to link brokers to speed up the back linking process. Although I've been aware of them for ages I have never openly discussed the possible use of 'buying' links or engaging in that part of the industry. Do they have a place in SEO and if so what is the MOZ communities thoughts?
Intermediate & Advanced SEO | Oct 19, 2015, 5:48 PM | wearehappymedia0 -
Internal Links - Dofollow or Nofollow and why?
Hey there Mozzers, I am a question about internal links. If I am writing a article about something and want to link to another one of my articles inside my blog, do i have to make that link nofollow or dofollow? If possible tell me why also. Thanks in advance
Intermediate & Advanced SEO | Feb 23, 2015, 7:39 AM | Angelos_Savvaidis0 -
How to tell the date a link was created
Does anybody know of a website that can let you know when an external link was created to a site? Or any other way of finding this info out. Thanks
Intermediate & Advanced SEO | Apr 8, 2014, 10:53 PM | RobSchofield0 -
URL Value: Menu Links vs Body Content Links
Hi All, I'm a little confused. I have read a number of articles from authority sites that give mixed signals over the importance of menu links vs body content links. It is suggested that whilst all menu links spread link juice equally, Google does not see them as favourably. Inserting a link within the body will add more link juice value to the desired page. Any thoughts would be appreciated. Thanks Mark
Intermediate & Advanced SEO | Apr 20, 2014, 12:45 PM | Mark_Ch0 -
Does Link Detox Boost Work?
That is a question I am sure many of your have been asking since they launched the product several weeks ago. Cemper claims they helped get a penalty removed in 3 days by using this product. Sounds great doesn't it? Maybe even sounds too good to be true. Well, here is my experience with it. We have been working to get a site's rankings back up for several months now. While it has no penalty, it clearly got hit by the algo change. So we have been very busy creating new content and attempting to remove as much "keyword rich" links as possible. This really hasn't been working very well at all, so when I heard about link detox boost I thought this was the answer to our prayers. The basic idea is link detox boost forces google to crawl your bad links so it know you no longer have links from those sites or have disavowed them. So we ran it and it was NOT cheap. Roughly $300. Now, 3 weeks after running it, the report only shows it has actually crawled 25% of our links, but they assure us it is a reporting issue and the full process has ran its course. The results. No change at all. Some of our rankings are worse, some are better, but nothing worth mentioning. Many products from Link Research Tools are very good, but i'm afraid this isn't one of them. Anyone else use this product? What were your results?
Intermediate & Advanced SEO | May 28, 2014, 2:29 PM | netviper2 -
Wikipedia links - any value?
Hello everyone. We recently posted some of our research to Wikipedia as references in the "External Links" section. Our research is rigorous and has been referenced by a number of universities and libraries (an example: https://www.harborcompliance.com/information/company-suffixes.php). Anyway, I'm wondering if these Wikipedia links have any value beyond of course adding to the Wiki page's information. Thanks!
Intermediate & Advanced SEO | Jan 28, 2014, 1:03 AM | Harbor_Compliance0 -
Switching to masked affiliate links
Hi there, I run a content affiliate website where I introduce products in articles and then link to merchants where the user can buy the respective product. Currently I am using regular affiliate links here with the "nofollow" attribute. With growing size of the site, I would like to switch to masked affiliate links, so instead of a link like "jdoqocy.com/click-123" I want to use "mydomain.com/recommend/123". My question here is: When switching to masked affiliate links, does it makes sense to also convert all the older unmasked affiliate links? If yes, what would be the best way to do that - Convert all old links at once or convert them over time (e.g. over a few month)? Currently about 2/3 of my site's outbound links are unmasked, external affiliate links. So I am afraid that changing this relatively large share of links from unmasked external affiliate links to masked links doenst look natural at all... Thank you for your advice!
Intermediate & Advanced SEO | Apr 11, 2011, 9:54 AM | FabRag0