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    4. Footer no follow links

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    • seoman10
      seoman10 last edited by

      Just interested to know when putting links at the foot of the site some people use no-follow tags.  I'm thinking about internal pages and social networks.

      Is this still necessary or is it an old-fashioned idea?

      1 Reply Last reply Reply Quote 0
      • paupastorlopez
        paupastorlopez Subscriber last edited by

        I usually use nofollow for links that point to pages like "Privacy policy" or "Legal advice", and noindex in those pages.

        I don't do it for authority, I do it for duplicated content, this pages a lot of times have very similar content to the same pages in other sites.

        1 Reply Last reply Reply Quote 0
        • brettmandoes
          brettmandoes last edited by

          Hi seoman, it's definitely outdated and was never accurate to begin with. The "nofollow" attribute was always designed to be applied to external links and modern advice is to never apply a nofollow link to your own internal links. If you're concerned about passing authority from a page like your homepage down into your footer links instead of more important pages, you should know that Google tags the links on your site so that they're weighted differently, i.e. a link in your body content is worth more than a link in your footer, image links don't pass as much authority, etc.

          In short, I don't think you're going to move the needle by altering your footer links to nofollow.

          1 Reply Last reply Reply Quote 2
          • Alick300
            Alick300 last edited by

            Hi,

            It depends if I don't want to pass link juice on internal pages like 'privacy policy' or 'Damage policy'  or any social network including other external website link I would use nofollow and If I will place any important  page in footer(internal link) I will not use nofollow.

            Thanks

            1 Reply Last reply Reply Quote 0
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