Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How do you optimize a blog post for SEO after the RankBrain?
-
Hi Guys
Just curious to hear what you guys do to rank blog posts in the top in Google especially onsite, after the RankBrain update? Do you still use SEO tools to optimize this or are the SEO tools outdated for this? If yes which tools do you use to get success with?
Cheers
John
-
I am also doing SEO using rank brain psychology. The website is totally based on the Panda helper.
Other things that I want to mention are mcdvoice con, iosemus, blacksheep and hipstore.
Can I track the ranking when applying for rankbrain technique.
-
I am also doing SEO for one of the client websites. The website is totally based on herbal clean qcarbo32.
-
-
-
SEO tools are still invaluable. There is dozens of factors that you have to get right, so seo tools audit your site and keep you informed. Tech is more complicated than people think, an update breaks something etc etc. So seo tools have there place. That said marketing and seo are merging, so that is another factor. The starting point is x10 content then optimising and creating shareable content.
Hope that helps.
-
Thanks Don. So to give you more details, we want to rank for popular keyword phrases for a specific topic. So my question is whether you really need an SEO tool nowadays to check for keyword density, how many times the phrase was used etc
Isn't the key to focus on the user first and less so optimizing based on these seo tools.
-
It is too broad a question to answer in detail. Rank Brain is about optimising the customer experience etc. So the best starting point is the quality of content.
This is still a great WBF on content - that will cover any rank brain concerns..
https://moz.com/blog/how-to-create-10x-content-whiteboard-friday
So, in short, yes, we still use plenty of tools, from GA to Moz, and many more.
Hope that helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Are Meta-descriptions important for blogs?
I am tasked with optimizing an existing sites SEO. I have added meta's to all the menu pages, however they have blog section with over 700 posts. How important are meta descriptions when it comes to a websites blog? Do I need to take the time to go through 700+ blog posts and create unique meta descriptions for each one?
Algorithm Updates | | rburnett0 -
Best way to handle outdated & years old Blog-posts?
Hi all, We have almost 1000 pages or posts from our blog which are indexed in Google. Few of them are years old, but they have some relevant and credible content which appears in search results. I am just worried about other hundreds of non-relevant posts which are years old. Being hosting hundreds of them, our website is holding lots of these useless indexing pages which might be giving us little negative impact of keeping non-ranking pages. What's the best way to handle them? Are these pages Okay? Or must be non-indexed or deleted? Thanks
Algorithm Updates | | vtmoz0 -
Optimize for separate words or combined word.
I can't find good answers to this question so I'm asking here. Thanks for any help you can give. Most people, 4 out of 5, search for our product using two separate words, while the trademarked name of the product is one word. Think: CleanCar(tm) vs Clean Car. However our product is a leader in the industry so it would be like searching for perhaps "Play Station" vs "Playstation" if people were looking for a gaming console in general. Google separates them in the search volumes so I am assuming it does not see Clean Car in the same way it sees CleanCar. I (obviously) want to rank as highly as possible in both while keeping brand integrity in mind. Should I SEO for just the CleanCar or both? Perhaps using CleanCar in the title and Clean Car in the description? Does Google distinguish? Thanks! bnew
Algorithm Updates | | mcampanaro0 -
Does using parent pages in WordPress help with SEO and/or indexing for SERPs?
I have a law office and we handle four different practice areas. I used to have multiple websites (one for each practice area) with keywords in the actual domain name, but based on the recommendation of SEO "experts" a few years ago, I consolidated all the webpages into one single webpage (based on the rumors at the time that Google was going to be focusing on authorship and branding in the future, rather than keywords in URLs or titles). Needless to say, Google authorship was dropped a year or two later and "branding" never took off. Overall, having one webpage is convenient and generally makes SEO easier, but there's been a huge drawback: When my page comes up in SERPs after searching for "attorney" or "lawyer" combined with a specific practice area, the practice area landing pages don't typically come up in the SERPs, only the front page comes up. It's as if Google recognizes that I have some decent content, and Google knows that I specialize in multiple practice areas, but it directs everyone to the front page only. Prospective clients don't like this and it causes my bounce rate to be high. They like to land on a page focusing on the practice area they searched for. Two questions: (1) Would using parent pages (e.g. http://lawfirm.com/divorce/anytown-usa-attorney-lawyer/ vs. http://lawfirm.com/anytown-usa-divorce-attorney-lawyer/) be better for SEO? The research I've done up to this point appears to indicate "no." It doesn't make much difference as long as the keywords are in the domain name and/or URL. But I'd be interested to hear contrary opinions. (2) Would using parent pages (e.g. http://lawfirm.com/divorce/anytown-usa-attorney-lawyer/ vs. http://lawfirm.com/anytown-usa-divorce-attorney-lawyer/) be better for indexing in Google SERPs? For example, would it make it more likely that someone searching for "anytown usa divorce attorney" would actually end up in the divorce section of the website rather than the front page?
Algorithm Updates | | micromano0 -
Republish An Updated Blog or not?
We need to update one of our older posts (a new federal ruling came down that now applies) but do I just update it or should I republish it? I know that just republishing something that hasn't been changed, can get you flagged, but if it's an update, I would think that would be appropriate to republish. I'd just like some guidance before I proceed. Thanks and Happy Friday! Ruben
Algorithm Updates | | KempRugeLawGroup0 -
Server Location & SEO
So I just read an interesting Tweet: #SEO Tip: #Google takes into account the location of the server (the IP) when projecting the search results #web This is something I had not thought of. I suppose my question then is HOW does it factor this information into it's results? For some reason, one of our sites is hosted on a Canadian server. We are a cloud hosting company and we serve all of NA with data centers in the US and Canada... For whatever reason we've used the Canadian server farm for our web server. Could this possibly be hurting our NA google SERPs? Anyone have any thoughts on this?
Algorithm Updates | | jesse-landry0 -
Top 5 most optimized websites
Throwing this question out to the community but was wondering if anyone can direct me on how I can find the top 5 or 10 ten sites that have been most optimized for search engines. Meaning which web sites have the best reputation when it comes to website optimization for search engines or is there a resource where I can read about websites that have been ranked as the best when it comes to following best practices and have constantly ranked well within their industry? Figured it's always a good idea to learn from the best by looking at what they are doing. Thank you.
Algorithm Updates | | DRTBA2 -
What are the good strategies using satellite sites in SEO??
Hello to everybody, We'are thinking about launching a massive amount of satellite websites in order to promote our website. Is it really efficient in terms of link building? Or is the ROI really small due to the amount of time and money needed to create and manage these websites? Thanks a lot!!! Update: Thanks to all of you for all these interesting answers!
Algorithm Updates | | sarenausa1