Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
SEO Implications of using Images for Article Titles
-
Hi guys! New to Moz Pro. I just recently completed an online course with Moz...
I have a client who is writing some new content for their site, and we are approaching it with SEO in mind. I was wondering about using an image with text on it as the article title, instead of an actual "text on the page" title. Wondering if that's going to "cost" us anything, SEO wise.
I guess we could use alt-text/title/description fields to make sure the keywords are crawlable for our article title but do they have less "weight" than a standard title? How does that work? Hope my question makes sense.
Article header attached
-
Very good to know this ... was concerned that it is exactly as you are describing (quite a cost to remove
tags)! Thanks for your response.
-
On a lot of my pages, I have an
title at the top, often with
below it. Below them, spanning the entire width of the page, I will have a wide format image with a relevant caption. I think that it is important for the visitors to have an interesting image at the top. If I don't have one spanning the entire width of the page, then I have my best image at top of the right column. We often spend good amounts of money on these article-opening images. We also use these images on category pages and recommended readings lists to advertise the articles to all visitors of the site.
-
I agree with EGOL on using text based article title. You will get more SEO benefit if you have a clear page heading i.e text based article title at the beginning of the page. This way you'll also get a chance to target other keywords in the image alt tags.
-
I would not use an image as a replacement for a title line on any of my websites.
I want the
at the top in text rather than in the alt attribute of an image.
If I had a designer who insisted on this, that designer would not be working for me for another minute. In my opinion, the
text is that important.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
titles length, URL length and meta descriptions on a subdomain effecting SEO on main domain?
Hi all, I am currently evaluating areas for optimization on my main domain. When doing this, Moz has identified multiple titles and urls that should be shortened and missing meta descriptions on my subdomain (a help center of sorts). As far as I am aware, we have not set up any "no-index" rules for this subdomain. Are these items affecting SEO on my main domain? Thanks,
On-Page Optimization | Jan 6, 2022, 6:22 PM | annegretwidmer
Kasey0 -
Homepage SEO optimization
Hello, I’m almost ready to lunch my new website https://thetravelhoop.com , I just need to create the content of the product page and put all the images. I would like to know what you think in terms of SEO of the home page (is the content that I want to rank the most). My doubt is that since it is a landing page, there is not a lot of text but mostly <h>. It’s not a styling decision of course (I know is bad practice) but mostly because they are supposed to be title/headings.</h> Do you think I’m doing something wrong, or do you have any suggestions? Thank you, Daniele
On-Page Optimization | Jun 22, 2023, 7:35 AM | danielecelsa0 -
Affect of ™ and ® in title for SEO
I am looking at adding the trademark and rights reserved symbols to some of my titles. I think this might help with click through rate. From what I have found, this shouldn't have an affect on SEO unless it makes the title too long. Is this correct? Stephen
On-Page Optimization | May 15, 2018, 6:08 AM | stephen.volker1 -
Use of '&' in meta title
Hi, I know that use of '&' would be helpful to save space and also add more keyword variation to the title tag. But just want to make sure if it matters if I use '&' in most of my title tags? And also is it common to use more than & in one title? Would the following title be different in Google's perspective regardless of the title length? I am thinking they are all targeting the keywords 'fruit cake' and 'fruit bread', but the first one is the best. buy fruit cake & bread buy fruit cake & fruit bread buy fruit cake and fruit bread Thanks in advance.
On-Page Optimization | Jul 11, 2015, 7:44 AM | russellbrown0 -
How does Google treat Dynamic Titles?
Let's say my website can be accessed in only 3 states Colorado, Arizona and Ohio. I want to display different information to each visitor based on where they are located. For this I would also like the title to change based on their location. Not quite sure how Google we treat the title and rank the site.... Any resources you can provide would be helpful. Thanks
On-Page Optimization | Nov 6, 2014, 1:35 PM | Firestarter-SEO0 -
Does the link title attribute benefit seo?
Hello, Anyone could tell me the benefit SEO of link title attribute. Is **Link Title **ranking factor? Thanks
On-Page Optimization | Jun 18, 2013, 4:44 AM | JohnHuynh0 -
Multiple Cities in Title Tag
My question is how to avoid having a spammy title. Currently I'm working on a project where a business serves four cities, but two of them are out of its home state. I'm trying to create a title tag that is appealing to the eyes, and meets what I need it to do at the same time. I was wondering what everyone though of this sample Brand X Dealer Serving Newark, DE; New Castle, DE; Glens Mills, PA; and Springfield, PA I know that too much repetition can be a bad thing, but this might not be a big deal since they are separate instances. Let me know what you all think. Thanks!
On-Page Optimization | May 6, 2013, 2:20 PM | OOMDODigital0 -
SEO without CMS: Impossible?
Is WordPress the ONLY way to go for an SEO friendly website? Any REAL reason for using anything but?
On-Page Optimization | May 1, 2013, 10:18 AM | EliteErikSEO0