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  4. Can I add FAQS schema on my homepage?

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Can I add FAQS schema on my homepage?

Intermediate & Advanced SEO
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  • fbowable
    fbowable Banned last edited by Feb 10, 2020, 4:35 AM

    Hello, can we have the FAQ code on the homepage (staff time)?

    we have written some questions and answers in the drop-down list on the homepage,

    and also add the schema code script to one tag of the page,

    but it does not work!

    1 Reply Last reply Reply Quote 0
    • asifseo098
      asifseo098 last edited by Mar 29, 2020, 3:39 AM Mar 29, 2020, 3:39 AM

      Yes, If you have a portion of FAQ's on homepage you can add faq schema to it. It will help in rich snippet.

      1 Reply Last reply Reply Quote 0
      • BlueprintMarketing
        BlueprintMarketing last edited by Feb 10, 2020, 6:54 AM Feb 10, 2020, 6:51 AM

        Yes you could absolutely. However I think you mark up is excellent for a lot of things it’s not known for driving traffic. Just so your aware google tells us ”

        • Don’t use FAQPage for advertising purposes.”

        I doubt your homepage would count but you never now in addition FAQ content turns to get clicked on very seldomly.

        Because the answers to the questions are found in the SERPS people do not have to leave Google to find the answers

        I know taking up more googles real estate sounds good like a featured snippet but not if your customer only cares about the answers & Google is already providing them. Which FAQ does extremely well.

        below I tested your page tested as well as a mock up of inappropriately marked up page hopefully this will be of help

        also below are what Google considers valid and invalid reasons for FAQ schema

        look at the top of the page for errors some of your fonts aren’t loading

        https://search.google.com/test/rich-results?id=0jC1yqgkMNkla7J3F6fEVQ

        here’s an example of what it might look like with the correct FAQ markup

        https://search.google.com/test/rich-results?id=zV3BwNJPTbbEsXOj3e3Asg

        See:

        One of my favorite tools for generating structured data in JSON-LD  FAQ is built-in.

        https://www.rankranger.com/schema-markup-generator

        https://developers.google.com/search/docs/guides/search-gallery

        test using

        https://search.google.com/test/rich-results

         

        • Valid use cases:

          • An FAQ page written by the site itself, with no way for users to submit alternative answers
          • A product support page that lists FAQs, with no way for users to submit alternative answers

          Invalid use cases:

          • A forum page where users can submit answers to a single question
          • A product support page where users can submit answers to a single question
          • A product page where users can submit multiple questions and answers on a single page
        • Don’t use FAQPage for advertising purposes.

        • Make sure each Question includes the entire text of the question and make sure each Answer includes the entire text of the answer. The entire question text and answer text may be displayed.

        • Question and answer content may not be displayed as a rich result if it contains any of the following types of content: obscene, profane, sexually explicit, graphically violent, promotion of dangerous or illegal activities, or hateful or harassing language.

        • All FAQ content must be visible to the user on the source page.

        hope this helps,

        Tom

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