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Blog post outreach for backlinks
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Hi all,
My understanding of obtaining backlinks by way of blogpost outreach is that it's best to include several outbound links to related high domain websites within blog post copy (as well as a link to the website you're marketing, obviously) such as this post https://www.scoopearth.com/why-should-you-use-royalty-free-music-for-youtube-videos/ or this one https://small-bizsense.com/how-to-create-quality-content-for-your-business/.
However, I've recently read a few articles that suggest that from a human perspective only having one clear link in the copy, such as this post https://www.clichemag.com/entertainment/movies/the-benefits-of-royalty-free-cinematic-music-for-your-videos/, increases the chance of the reader visiting the site in question.
I guess the thinking is that if there's only one link to be clicked on it increases the chances of click-thru, as opposed to the reader possibly clicking on another external link that's only there because of current SEO advice.
So is it best to follow SEO guidelines and include several outbound links within guest blog posts, or is it better to only have the one link to your client's site (to focus the readers attention on it)?
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Creating relevant backlinks are good, especially when working on a medium-high difficulty level keywords.
But on low difficulty level keywords, if your content is good enough, you may not need to create any backlinks at all to rank on the first page or even in the top 3 search results.
What has worked for me recently is, (I am sharing this golden info) that when using ChatGPT for content creation, always do proper research. Since the data from ChatGPT is limited to 2021, you often find answers which are not relevant now.
So, get the content from AI, curate it with proper research, try to cover related questions for the same topic. With proper article structure, and good images, you may not need a single backlink for it to rank. I am saying this from my personal experience.
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@JCN-SBWD I think one clear link is good, but what's better is making the content useful to the reader.
If your content inspires, educates, or gives a quick win, readers are more likely to press a link to an external site (especially if it is part of your solution).
On top of this, you need to ensure your client's link and service/product offer aligns with the reader's needs, wants, and desires. I'm always amased at how often there is a disconnect here.
In terms of SEO, if you can create content that ranks well, then the traffic will be there... so it's more about how you prime your content to convert. I don't think we need to worry about link numbers in this case.
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Blog post outreach for backlinks can be a good strategy for improving your website's search engine rankings and increasing its visibility online. Here what I feel about blog post outreach...
Backlinks are an important ranking factor: Search engines like Google use backlinks as a way to determine the authority and relevance of a website. When a high-quality website links to your site, it signals to search engines that your content is valuable and trustworthy, which can improve your search engine rankings.
Blog post outreach can help you get high-quality backlinks: By reaching out to other bloggers and website owners in your industry, you can build relationships and earn backlinks from authoritative websites. These links are more valuable than links from low-quality or spammy websites, which can actually hurt your search engine rankings.
Blog post outreach can also help you generate referral traffic: When you earn backlinks from other websites, you can also potentially generate referral traffic to your site. This can be a valuable source of traffic, especially if the referring website has a large and engaged audience.
Blog post outreach can help you build your brand and authority: By contributing valuable content to other websites in your industry, you can establish your expertise and build your brand's reputation. This can help attract new customers and grow your business over time.
Overall, blog post outreach for backlinks can be a valuable strategy for improving your website's search engine rankings, generating referral traffic, and building your brand and authority online.
Note: I have recently launched my website myarchitecturesidea.com and I have got some good quality backlink just by outreaching...
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@JCN-SBWD I guess I can go with your idea of having multiple outbound links in my copy, as it doesn't cause any harm. But, one thing that you need to understand is that, having one clear link really helps the cause increasing the cilck-thru.
Like in my Daraz Seller Center post, I have only two very clear outbound links. One for the daraz seller center login, the other for daraz seller center app download. -
While writing guest posts, you should consider both scenarios. Following SEO requirements ensures better rankings, as search engines use links to determine a website’s relevance and authority. Having multiple outbound links can also help demonstrate that you’ve done thorough research on the matter. You provide value to readers and back up your words.
You can always link to statistics and other authority sources. To focus the reader’s attention on the link to your client’s site, place it in a prominent location within the content, such as in the introduction, or as high as possible before other links. Make sure to provide context and explain why the reader should click on it. -
@Asif_EZ I don't see this as a good practice. Google never said that adding natural, contextually relevant and helpful external links are forbidden. Adding external links to content should be guided by the context and needfulness of the links in regard to the content, not by the number of words. Just my 2 cents on this topic, I'm open to critique.
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@NaeemGari said in Blog post outreach for backlinks:
This would depend on the post type. If you think the post would help users reach a helpful resource you should consider adding relevant hyperlinks. In other posts, you just want to build authority so it may have no hyperlinks.
Purely from an SEO standpoint, write guest posts for topics that support your seed keywords which would also link back to the money page you want to push visibility in SERPs for.
Exactly my thought.
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Blog outreach is the best way to build quality links. However, looking for Authority sites is challenging most of the time. This is why I prefer Postifluence for blog outreach organically. It is giving amazing results till now. It does guest posting on automation and helps me to drive huge organic traffic to my site. You can try it too.
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@asif_ez So I m trying to boost this page https://ultahost.com/vps-germany on google first page i made a few links (20 Links) to it, and the content is very long and includes a good amount of keywords the issue is the page is not showing on the first page it shows as number 10 when my domain is 72 DR and all other websites are low DR in compare with me what you think I shall do the next step in order to bring it to 3 or 4th or i shall just wait ? its about 1 month now
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Blog post outreach is a great way to get backlinks and traffic. It is not as difficult as it seems. It’s not about how many comments you get, it’s about getting links and traffic. Most of the people who read your blog post will not comment, but they might share it on their Twitter or Facebook profiles. You can go on the other blog’s website and find the contact information of their social profiles. You have to know what they like to talk about and which blogs they usually visit. It is also a good idea to look at their social profiles to see who their most active readers are. Make sure you write an interesting post, engage with them in the better manner. You can read this blog post for more tips.
https://moz.com/blog/8-tips-for-blogger-outreach -
We have a high domain authority blog, and we accept 950 words from guest contributors. Please do an internet search for the "Clearway Law blog" and see the types of articles we publish. We are open to any industry, but it must be law-related.
We can suggest a law-related topic for any industry. Please contact us through the website for details.
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I believe, based on my experience, the safest strategy would be to add at least 2 external links and 2 internal links to your blog post and make sure it's all related to the topic you're commenting on. In this way, it would not be too overwhelming for the readers. This is actually how I work on my blog commenting tasks on our website https://hisgraceorganics.com/
I hope my shared insight could be of help.
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@asif_ez I agree with this approach
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Thankyou
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I Believe the way to blog post has been divert, thats why blogpsot doesn't work anymore, btw my website similliar too : https://webolize.com/
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Many thanks for the feedback, it's very helpful.
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This would depend on the post type. If you think the post would help users reach a helpful resource you should consider adding relevant hyperlinks. In other posts, you just want to build authority so it may have no hyperlinks.
Purely from an SEO standpoint, write guest posts for topics that support your seed keywords which would also link back to the money page you want to push visibility in SERPs for.
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I would recommend adding 1 do-follow link that comes to your or your client's website. If the content length is more than 1k+ then can put 1 additional link. And also you can use some high-quality external links like Wikipedia, Moz, SEJ and more.
It is just my thought
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