Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Is it worth buying an entry on Wikipedia-type sites?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Is it worth buying an entry on Wikipedia-type sites?

    SEO Tactics
    link building content marketing wikipedia
    4
    7
    1812
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • JCN-SBWD
      JCN-SBWD Subscriber last edited by

      Recently I've come across a few websites offering (for a fee) to research, write and publish an entry on the likes of Wikipedia, Citizendium or Wikitia - I thought this might be helpful when it comes to marketing and link building for a brand or individual.

      Purchasing guest blog posts is a standard way to obtain a high domain authority in-context backlink, but I wondered if purchasing an entry on one of these human edited encyclopedias would be as effective, better or not worth the money?

      It costs quite a bit more than guest posting and blog outreach, but on the other hand they are authoritative websites that also include backlinks.

      Any thoughts would be most welcome.

      Kateparish 1 Reply Last reply Reply Quote 0
      • Kateparish
        Kateparish @JCN-SBWD last edited by

        @JCN-SBWD Even if the content is factually correct and verifiable, it may still be subject to removal or deletion if it doesn't meet the guidelines for notability, reliability, and verifiability. Additionally, paying for a listing on these websites may be seen as a violation of their policies and could potentially harm your reputation.

        In my opinion, it's better to focus on creating high-quality content and building organic backlinks through outreach and relationship building. This may take more time and effort, but it's a more sustainable and ethical approach to SEO that will benefit your brand or individual in the long run.

        1 Reply Last reply Reply Quote 0
        • Kateparish
          Kateparish @JCN-SBWD last edited by

          @JCN-SBWD Even if the content is factually correct and verifiable, it may still be subject to removal or deletion if it doesn't meet the guidelines for notability, reliability, and verifiability. Additionally, paying for a listing on these websites may be seen as a violation of their policies and could potentially harm your reputation.

          In my opinion, it's better to focus on creating high-quality content and building organic backlinks through outreach and relationship building. This may take more time and effort, but it's a more sustainable and ethical approach to SEO that will benefit your brand or individual in the long run.

          1 Reply Last reply Reply Quote 0
          • podlesnayaaa
            podlesnayaaa last edited by

            No. Writing for Wikipedia is a great way to share information. BUT: If your company qualifies, chances are someone will write the article for free. No one will give you a guarantee that the purchased article will remain on the site. I'm for quality content👍

            1 Reply Last reply Reply Quote 0
            • Stramark
              Stramark last edited by

              I would only buy it in order to actually rank with that specific content on Wikipedia or the others. So: Just as you could rank with an article on linkedin that is pickedup by Google.

              This would only be helpful and sustain longer period of time if it actually is great content, and they do have a solid reason to link to you. And the visitors have a solid reason to want to know more. The link to your website will NOT have link value to your website as far as google is concerned. They are nofollow links.

              A company could also decide to get a wikipedia page in order to educate. To give an in dept article about something relevant that you have a benefit from it's adoption. Like bluetooth, wifi 6, gluten free beer.

              You would only do it in order to get the few clicks on that link that is on that page or follow up searches..

              For example: https://en.wikipedia.org/wiki/The_Coca-Cola_Company is a great page that could result in actual traffic.

              Wouter - Online Marketing Bureau Stramark.nl

              1 Reply Last reply Reply Quote 0
              • JCN-SBWD
                JCN-SBWD Subscriber @Kateparish last edited by

                @Kateparish I appreciate that, but if all the content that's paid to be added to a Wiki site is factually correct and verifiable via independent websites would it be worth paying for a listing - could it help with SEO?

                Kateparish 2 Replies Last reply Reply Quote 0
                • Kateparish
                  Kateparish @JCN-SBWD last edited by

                  Even if you manage to get a paid entry published on Wikipedia, Citizendium or Wikitia, there is no guarantee that it will remain there permanently. These websites have strict guidelines on notability, reliability and verifiability, and any content that violates these guidelines can be removed or deleted at any time.
                  .

                  JCN-SBWD 1 Reply Last reply Reply Quote 0
                  • 1 / 1
                  • First post
                    Last post

                  Got a burning SEO question?

                  Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                  Start my free trial


                  Browse Questions

                  Explore more categories

                  • Moz Tools

                    Chat with the community about the Moz tools.

                  • SEO Tactics

                    Discuss the SEO process with fellow marketers

                  • Community

                    Discuss industry events, jobs, and news!

                  • Digital Marketing

                    Chat about tactics outside of SEO

                  • Research & Trends

                    Dive into research and trends in the search industry.

                  • Support

                    Connect on product support and feature requests.

                  • See all categories

                  Related Questions

                  • Ibrahim-Khuzam

                    What are the best link-building strategies for 2024, considering Google's evolving algorithms?

                    link building

                    Link-building remains a crucial part of SEO, but with Google's algorithms constantly evolving, many traditional techniques are becoming less effective. I'm interested in learning about the latest link-building strategies that are expected to be successful in 2024. What approaches or tools should we focus on to ensure our efforts align with Google's current best practices and avoid potential penalties?

                    Link Building | | Ibrahim-Khuzam
                    0
                  • Kritikgarg

                    Strategies for Enhancing Lead Generation from Blog Posts

                    content marketing lead form wordpress

                    Hello Moz Community, I've been running a blog ( www[dot]arrify[dot]com ) for a while, focused on Salesforce. I'm looking to enhance my lead-generation efforts through my blog content. I would appreciate insights and strategies on the following: SEO Best Practices: How can I optimize my blog posts for better search engine visibility to attract more potential leads? Content Engagement: What types of content (e.g., infographics, videos, in-depth guides) have been most effective for engaging readers and encouraging them to provide their contact information? CTA Placement: Where is the most effective placement for calls-to-action within a blog post to maximize lead capture without detracting from user experience? Lead Capture Forms: Are there any recommended practices for designing lead capture forms that encourage sign-ups? Any specific examples or case studies would be greatly appreciated. Thank you in advance for your help!

                    Content Development | | Kritikgarg
                    0
                  • mowafi

                    How can i create backlinks from google redirect?

                    backlinks link building domain authority

                    I found some sites that make backlinks like this. How can I get it too?
                    https://maps.google.com/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.ad/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.ae/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.af/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.ag/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.ai/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.al/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.am/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.co.ao/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.ar/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.as/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.at/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.au/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.az/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.ba/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.bd/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.be/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.bf/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.bg/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.bh/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.bi/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.bj/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.bn/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.bo/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.br/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.bs/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.bt/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.co.bw/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.by/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.bz/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.ca/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.cd/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.cf/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.cg/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.ch/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.ci/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.co.ck/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.cl/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.cm/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.cn/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.co/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.co.cr/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.cu/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.cv/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.cy/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.cz/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.de/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.dj/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.dk/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.dm/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.do/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.dz/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.ec/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.ee/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.eg/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.es/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.et/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.fi/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.fj/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.fm/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.fr/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.ga/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.ge/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.gg/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.gh/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.gi/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.gl/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.gm/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.gr/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.gt/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.gy/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.com.hk/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.hn/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.hr/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.ht/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.hu/url?sa=t&url=https://www.kokyworld.com
                    https://maps.google.co.id/url?sa=t&url=https://www.kokyworld.com
                    https://toolbarqueries.google.de/url?q=https://www.kokyworld.com
                    https://toolbarqueries.google.de/url?q=https://www.kokyworld.com
                    https://toolbarqueries.google.de/url?q=https://www.kokyworld.com
                    https://toolbarqueries.google.de/url?q=https://www.kokyworld.com
                    https://toolbarqueries.google.de/url?q=https://www.kokyworld.com
                    https://www.google.com/url?q=https://www.kokyworld.com
                    https://www.youtube.com/redirect?q=https://www.kokyworld.com
                    https://maps.google.com/url?sa=t&url=https://www.kokyworld.com
                    https://cse.google.de/url?q=https://www.kokyworld.com
                    https://clients1.google.co.uk/url?q=https://www.kokyworld.com
                    https://cse.google.fr/url?q=https://www.kokyworld.com
                    https://clients1.google.it/url?q=https://www.kokyworld.com
                    https://cse.google.ca/url?q=https://www.kokyworld.com
                    https://cse.google.nl/url?q=https://www.kokyworld.com
                    https://cse.google.ru/url?q=https://www.kokyworld.com
                    https://clients1.google.pl/url?q=https://www.kokyworld.com
                    https://cse.google.cz/url?q=https://www.kokyworld.com
                    https://clients1.google.co.in/url?q=https://www.kokyworld.com
                    https://cse.google.co.id/url?q=https://www.kokyworld.com
                    https://cse.google.com.tw/url?q=https://www.kokyworld.com
                    https://cse.google.co.th/url?q=https://www.kokyworld.com
                    https://cse.google.com.mx/url?q=https://www.kokyworld.com
                    https://clients1.google.com.ua/url?q=https://www.kokyworld.com
                    https://cse.google.com.ar/url?q=https://www.kokyworld.com
                    https://images.google.com/url?sa=t&url=https://www.kokyworld.com
                    https://cse.google.be/url?q=https://www.kokyworld.com
                    https://cse.google.se/url?q=https://www.kokyworld.com
                    https://clients1.google.pt/url?q=https://www.kokyworld.com
                    https://cse.google.ro/url?q=https://www.kokyworld.com
                    https://cse.google.gr/url?q=https://www.kokyworld.com
                    https://cse.google.hu/url?q=https://www.kokyworld.com
                    https://clients1.google.com.tr/url?q=https://www.kokyworld.com
                    https://clients1.google.at/url?q=https://www.kokyworld.com
                    https://images.google.com.co/url?sa=t&url=https://www.kokyworld.com
                    https://cse.google.ch/url?q=https://www.kokyworld.com
                    https://clients1.google.fi/url?q=https://www.kokyworld.com
                    https://cse.google.dk/url?q=https://www.kokyworld.com
                    https://clients1.google.cl/url?q=https://www.kokyworld.com
                    https://images.google.com.pe/url?sa=t&url=https://www.kokyworld.com
                    https://clients1.google.com.vn/url?q=https://www.kokyworld.com
                    https://cse.google.com.sg/url?q=https://www.kokyworld.com
                    https://cse.google.no/url?q=https://www.kokyworld.com
                    https://clients1.google.co.il/url?q=https://www.kokyworld.com
                    https://cse.google.ie/url?q=https://www.kokyworld.com
                    https://cse.google.co.kr/url?q=https://www.kokyworld.com

                    Link Building | | mowafi
                    3
                  • haris313

                    Backlinking Strategy

                    link building link building whitehat

                    I am particularly new to the field of SEO and Backlinking and I have recently started my own blog feel free to have a look (https://thehorseradar.com/). What I wanted to find out is how can I achieve a DA of at least 30. What should be my link-building strategy? & what steps should I take first? With an abundance of overwhelming info available online I have gotten really confused about what would work and what would not. If someone would lay out the steps needed to be taken, I would be extremely grateful! Thank You

                    Link Building | | haris313
                    1
                  • Leviiii

                    slug Link redirect to subdomain?

                    redirect subdomain link building

                    Hi !
                    Im Levi new here and new in the world of SEO, please dont judge if my questions are silly. Back on the days when the site was built we thought it is a good ideea to have subdomains that together with the domain name represent our main keywords.
                    ex. https://stansted.tonorwich.uk, https://heathrow.tonorwich.uk, https://luton.tonorwich.uk, https://gatwick.tonorwich.uk. There is content on this subdomains, would it make any difference from SEO perspective if we create slugs that redirect to these subdomains? for example creating https://tonorwich.uk/taxi-minibus-vip-tesla-norwich-to-stansted that redirects to https://stansted.tonorwich.uk ? Or better create these slugs with slightly different content?
                    Any ideeas would be appreciated.
                    Thanks in advance!

                    Link Building | | Leviiii
                    0
                  • Tunnel7

                    Unsolved Site showing up in Google search results for irrelevant keywords

                    serp keyword rankings

                    Hi there, one of my client's sites is showing up in Google search results / getting a lot of site traffic from keywords that while very close to words we're actually trying to target on the site, are irrelevant for the client and their site content. Does anyone have ideas of how to address this?

                    SEO Tactics | | Tunnel7
                    0
                  • JCN-SBWD

                    Blog post outreach for backlinks

                    blog post outreach blog post backlinks guest blog posting in context link building content marketing

                    Hi all, My understanding of obtaining backlinks by way of blogpost outreach is that it's best to include several outbound links to related high domain websites within blog post copy (as well as a link to the website you're marketing, obviously) such as this post https://www.scoopearth.com/why-should-you-use-royalty-free-music-for-youtube-videos/ or this one https://small-bizsense.com/how-to-create-quality-content-for-your-business/. However, I've recently read a few articles that suggest that from a human perspective only having one clear link in the copy, such as this post https://www.clichemag.com/entertainment/movies/the-benefits-of-royalty-free-cinematic-music-for-your-videos/, increases the chance of the reader visiting the site in question. I guess the thinking is that if there's only one link to be clicked on it increases the chances of click-thru, as opposed to the reader possibly clicking on another external link that's only there because of current SEO advice. So is it best to follow SEO guidelines and include several outbound links within guest blog posts, or is it better to only have the one link to your client's site (to focus the readers attention on it)?

                    Link Building | | JCN-SBWD
                    0
                  • pcannon

                    Unsolved Anyone else finding that the Link Intersection tool is not accurate?

                    link building link tracking list link intersect tool

                    I ran the Link Intersect tool on my site vs competitor's site. The first 3 domains it tells me the competitor has links from but I do not are: medium.com, behance.net, and moz.com. I thought this was odd because I know for a fact I built profiles with a link on all 3 sites. So, I went to all 3 and found my links on these sites. I also double-checked in the Google search console and they show up there. Am I understanding the tool wrong? Is it really showing me sites we both have vs what I don't have?

                    Moz Tools | | pcannon
                    0

                  Get started with Moz Pro!

                  Unlock the power of advanced SEO tools and data-driven insights.

                  Start my free trial
                  Products
                  • Moz Pro
                  • Moz Local
                  • Moz API
                  • Moz Data
                  • STAT
                  • Product Updates
                  Moz Solutions
                  • SMB Solutions
                  • Agency Solutions
                  • Enterprise Solutions
                  Free SEO Tools
                  • Domain Authority Checker
                  • Link Explorer
                  • Keyword Explorer
                  • Competitive Research
                  • Brand Authority Checker
                  • Local Citation Checker
                  • MozBar Extension
                  • MozCast
                  Resources
                  • Blog
                  • SEO Learning Center
                  • Help Hub
                  • Beginner's Guide to SEO
                  • How-to Guides
                  • Moz Academy
                  • API Docs
                  About Moz
                  • About
                  • Team
                  • Careers
                  • Contact
                  Why Moz
                  • Case Studies
                  • Testimonials
                  Get Involved
                  • Become an Affiliate
                  • MozCon
                  • Webinars
                  • Practical Marketer Series
                  • MozPod
                  Connect with us

                  Contact the Help team

                  Join our newsletter
                  Moz logo
                  © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                  • Accessibility
                  • Terms of Use
                  • Privacy

                  Looks like your connection to Moz was lost, please wait while we try to reconnect.