Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Targeting Home page is better for local seo
-
Hey guys i need know whether targeting homepage for local SEO is good or creating separate page for locatin
-
@moz12pro said in Targeting Home page is better for local seo:
Hey guys i need know whether targeting homepage for local SEO is good or creating separate page for locatin
For local SEO, creating separate location-specific pages is usually more effective than targeting your homepage alone. Location pages allow you to optimize for specific keywords, provide unique content relevant to each area, and include details like address, contact info, and local testimonials. This helps search engines better understand your relevance for each location, which improves your visibility in local searches. However, if you have just one main location or serve a small region, optimizing the homepage might be sufficient.
-
I tried this method and it works 100%
-
@moz12pro
I tried this method and it works 100% -
@aarefa said in Targeting Home page is better for local seo:
While your homepage can still target broader keywords, location-specific pages will help improve your visibility in local search results and provide a better user experience.
While your homepage can still target broader keywords, location-specific pages will help improve your visibility in local search results and provide a better user experience.
-
@moz12pro When it comes to local SEO, it’s usually more effective to create a separate page for each location rather than focusing solely on the homepage. By doing this, you can customize the content and keywords for each specific area, which helps improve your visibility in local search results. While the homepage can still target broader terms, location-specific pages make it easier for search engines to understand your relevance to those areas and provide a better experience for users searching locally.
if you want to know more about keyword research and on-page SEO check this out
https://www.digitalluminous.com/guide-to-search-engine-optimization-seo/ -
Regarding local SEO, it’s usually more effective to create a separate page for each location rather than focusing solely on the homepage. By doing this, you can customize the content and keywords for each specific area, which helps improve your visibility in local search results. While the homepage can still target broader terms, location-specific pages make it easier for search engines to understand your relevance to those areas and provide a better experience for users searching locally.
if you want to check more information about keyword research and on-page SEO check this out
https://www.digitalluminous.com/guide-to-search-engine-optimization-seo/ -
@moz12pro For local SEO, creating a separate page for each location is generally better than just targeting the homepage. A dedicated location page allows you to tailor content, keywords, and local information for that specific area, making it more relevant to search engines and users. While your homepage can still target broader keywords, location-specific pages will help improve your visibility in local search results and provide a better user experience.
if you want to know more about keyword research and how to optimize it while doing on-page check this blog
https://www.digitalluminous.com/guide-to-search-engine-optimization-seo/ -
@sarahwalsh said in Targeting Home page is better for local seo:
company website. PM Kisan beneficiary list
Targeting your homepage for local SEO is crucial. It boosts visibility in local searches, driving more relevant traffic. By optimizing for local keywords and including location-specific content, your business can attract nearby customers and improve its local online presence -
@moz12pro said in Targeting Home page is better for local seo:
Hey guys i need know whether targeting homepage for local SEO is good or creating separate p
try to make landing pages for your every city
-
There are pros and cons to both targeting your homepage for local SEO and creating separate location pages. Here's a quick breakdown:
-
Targeting your homepage can be simpler, but it might not be as effective for highly specific local searches.
-
Separate location pages allow for more targeted content and keywords, potentially boosting your local SEO for specific areas.
-
-
Often, a lot of SEO businesses just concentrate on building backlinks to just the homepage.
However, you should also build do-follow quality backlinks to many different pages and blog posts on your company website.
-
It was a very interesting method
-
I always start with creating a location page for each city your business is located.
If you only have one city location then think about what is the most useful page for visitors to land on when searching for what you do. If it's your homepage, then promote that, but if it is the information you'd put in a location page, then promote that instead.
Honestly I tend to always create a location page no matter what and then push to rank both the homepage and the location page see which one Google likes best.
Boyd
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
On-page SEO
This is a question for the organic SEO experts, once you added the main keyword that you want to rank for in the homepage title, meta title plus meta description, perhaps once or twice in the text on the homepage. How often do you then write it in the content marketing, say blog posts, we want to rank higher on Google for "SEO agencies Cardiff" however if you mention this in the blog posts too much say once a week, this could lead to over optimisation issues?
On-Page Optimization | | sarahwalsh1 -
Hi, Does having orphan pages on my site negatively affect my seo? Thank you.
Hi, I have quite a few orphan pages on my site and we see that our rankings have fell significantly over the past 6 months. Can this have be negatively affecting our rankings? Thank you.
On-Page Optimization | | whiteonlySEO0 -
Will it upset Google if I aggregate product page reviews up into a product category page?
We have reviews on our product pages and we are considering averaging those reviews out and putting them on specific category pages in order for the average product ratings to be displayed in search results. Each averaged category review would be only for the products within it's category, and all reviews are from users of the site, no 3rd party reviews. For example, averaging the reviews from all of our boxes products pages, and listing that average review on the boxes category page. My question is, will this be doing anything wrong in the eyes of Google, and if so how so? -Derick
On-Page Optimization | | Deluxe0 -
Home page keyword in url
I have been looking into SEO for a few weeks now trying to perfect a homepage. Going through various sources on MOZ, and other examples out there on the internet, I keep seeing that you should have your keyword in the URL of the page. The homepage is the page most people want to rank the highest in google searches, however, you cannot put the keyword in the URL as most home page URLs are simply /. Should I actually make the home like this: www.example.com/key-word-example? I would imagine this would not be the normal for many users and would seem like it's not the home page.
On-Page Optimization | | Matthew_smart0 -
URL Path. What is better for SEO
Hello Moz people, Is it better for SEO to have a URL path like this: flowersite.com/anniversary_flowers/dozen_roses OR flowersite.com/dozen_roses Is it better to have the full trail of pages in the URL?
On-Page Optimization | | CKerr0 -
SEO Location Pages - ALT Image Tag Question
Hello Guru's, I have a Hire Website whereby you can rent products online. I have created different Location pages for these which are in essence the same pages page but with different location specific urls, title tags , on page content etc etc. This helps me to rank for local search. These location pages also display 20 products per page. My question is Should I make the ALT IMAGE TEXT location specific for each of the 20 products . Example - Steam Cleaner Rental in "location" or should I only amend a few of the Atl Image Texts to be location specific. I don't want to come accross as spammy in google eyes but I also don't want to be seen as having duplicate content , images etc etc What do you think ? thanks Sarah.
On-Page Optimization | | SarahCollins0 -
Ecommerce - how many clicks from the home page should categories be
My client has about 300 products in 20 categories with a lot of overlap. How many clicks from the home page should we keep the products? We're not doing pagination. I'd been told several years ago that all products should be 2 clicks or less from the home page. Is this true today? Thanks.
On-Page Optimization | | BobGW1 -
Should I include a "|" for better page title SEO results?
I have seen many sites that include the "|" in page titles and was wondering if there is some SEO value in the practice. Example: Product Name | Company Name Instead of: Product Name by Company Name I have not seen any value in it myself other than a good way to avoid stop words. I wanted to make sure. Currently I have the "by" included in the page titles.
On-Page Optimization | | JedHenning0