Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Unsolved Questions about travel industry keywords
-
My question is regarding my current learning of SEO and keyword research. I have been leaning towards Keyword Everywhere, SEMrush, and Google Keyword Planner for keyword research. What do you recommend? I know you might suggest Moz, but I'm looking for something that will enhance and help me find valuable keywords for the travel niche.
If I sign up with Moz, will someone from the team help me with keyword research for the travel niche and my website? I haven't found any resources or lessons specifically focused on travel websites and their keywords.
-
For the travel niche, I’d recommend combining tools like SEMrush and Google Keyword Planner for comprehensive keyword research. Moz can be valuable, but it doesn’t typically offer personalized help with niche-specific research. Macrium Reflect Full
-
@iu4 said in Questions about travel industry keywords:
For your keyword research in the travel niche, you're on the right track with Keyword Everywhere, SEMrush, and Google Keyword Planner. Each tool offers unique features:
Keyword Everywhere provides valuable metrics directly in your browser, making it easy to spot opportunities while browsing.
SEMrush is great for in-depth competitive analysis and finding keywords your competitors rank for.
Google Keyword Planner is excellent for understanding search volume and trends directly from Google.
Additionally, consider exploring Ubersuggest for its user-friendly interface and insights on keyword difficulty, and AnswerThePublic for generating content ideas based on common questions related to your keywords. This combination can enhance your keyword research significantly!Hello Raven,
You're exploring some excellent tools for keyword research, and each tool brings unique benefits to the table. In expanding your approach, consider how sector-specific insights might enhance your keyword strategy, particularly through the lens of lifestyle and cultural elements in travel.
Leveraging such cross-industry insights can provide less competitive, highly targeted keywords that resonate with specific audiences, enhancing your SEO strategy in the travel niche.
Best regards,
Hash -
Keywords Everywhere, SEMrush, and Google Keyword Planner are excellent for getting started, and Moz is also a great choice, especially with its Keyword Explorer for in-depth research. While Moz doesn’t typically provide one-on-one guidance, their resources and community are incredibly helpful, with tons of articles and Q&A specifically on keyword strategy.
For travel-specific keywords, focus on long-tail keywords related to popular destinations, seasonal trends, and specific travel services. Also, consider keyword difficulty and search volume to find terms that are relevant yet achievable for your site. Learning from a variety of sources and experimenting with keyword variations in content can really make a difference!
-
How can I increase my website da?
-
@RavenBhutan For the travel industry, selecting keywords involves focusing on terms that reflect popular destinations, travel types (like "eco-tourism" or "luxury travel"), and user intent (such as "cheap flights" or "hotel deals"). To rank effectively, include keywords that match seasonal interests or trends, like "summer vacations" or "holiday travel." Optimizing for long-tail keywords, such as "best budget-friendly hotels in Paris," can improve targeting and increase visibility in search results. For more tips on SEO and profile optimization, visit instastylishbio.in.
-
For the travel industry, selecting keywords involves focusing on terms that reflect popular destinations, travel types (like "eco-tourism" or "luxury travel"), and user intent (such as "cheap flights" or "hotel deals"). To rank effectively, include keywords that match seasonal interests or trends, like "summer vacations" or "holiday travel." Optimizing for long-tail keywords, such as "best budget-friendly hotels in Paris," can improve targeting and increase visibility in search results. For more tips on SEO and profile optimization, visit instastylishbio.in.
-
@RavenBhutan Moz is good, but if you can, choose SEMrush. As an SEO expert in Kolkata with over five years of experience, I use various tools like Google Keyword Planner, Ahrefs, and SEMrush, which is my personal favorite. The interface and detail in SEMrush are great. You can read this guide on using SEMrush for keyword research. If you need further assistance, feel free to contact me.
-
@RavenBhutan said in Questions about travel industry keywords:
My question is regarding my current learning of SEO and keyword research. I have been leaning towards Keyword Everywhere, SEMrush, and Google Keyword Planner for keyword research. What do you recommend? I know you might suggest Moz, but I'm looking for something that will enhance and help me find valuable keywords for the travel niche.
If I sign up with Moz, will someone from the team help me with keyword research for the travel niche and my website? I haven't found any resources or lessons specifically focused on travel websites and their keywords.
For keyword research in the travel niche, SEMrush and Keywords Everywhere are solid choices, as they provide detailed search volume, competition analysis, and related keywords. Google Keyword Planner is also valuable for general insights, though it’s geared toward PPC.
Moz offers excellent tools for keyword research, and their Keyword Explorer can give you additional insights, especially around keyword difficulty and intent. However, Moz doesn't typically offer one-on-one assistance with keyword research unless you work with a Moz Agency partner. That said, their Help Hub has comprehensive guides and tutorials, though they aren’t specific to travel.
For travel-focused insights, try pairing these tools with Ahrefs as it has rich data on keyword trends and backlinking strategies in specific niches like travel. Another strategy is to analyze competitors in the travel space to see which keywords bring in traffic to similar sites. If you’d like additional guidance, consider freelance SEO consultations for travel-specific strategies.
-
For your keyword research in the travel niche, you're on the right track with Keyword Everywhere, SEMrush, and Google Keyword Planner. Each tool offers unique features:
Keyword Everywhere provides valuable metrics directly in your browser, making it easy to spot opportunities while browsing.
SEMrush is great for in-depth competitive analysis and finding keywords your competitors rank for.
Google Keyword Planner is excellent for understanding search volume and trends directly from Google.
Additionally, consider exploring Ubersuggest for its user-friendly interface and insights on keyword difficulty, and AnswerThePublic for generating content ideas based on common questions related to your keywords. This combination can enhance your keyword research significantly! -
For keyword research in the travel niche, your current tools are solid choices. Keyword Everywhere is great for on-the-go insights, while SEMrush offers comprehensive analytics and competitive analysis. Google Keyword Planner is also reliable for finding keywords directly from search data. Additionally, consider exploring Ubersuggest for its user-friendly interface and valuable keyword suggestions tailored to your niche. Each tool has its strengths, so combining them can give you a well-rounded approach to finding valuable keywords.
-
@RavenBhutan For travel-focused keyword research, Keyword Everywhere, SEMrush, and Google Keyword Planner are great starting tools. Moz can also help, especially with competitor insights and tracking. While Moz itself doesn’t offer direct one-on-one keyword research assistance, it has a community and resources that can guide you. If you're looking for tailored guidance for the travel niche, consider an SEO consultant or a platform that specializes in travel SEO, as Moz’s support is more general.
-
Hi, so our web design business, uses both Moz Pro, plus also Google Search Console, this will tell you how to improve your organic SEO.
-
It’s great to hear that you’re diving into SEO and keyword research! I’ve found that Keyword Everywhere, SEMrush, and Google Keyword Planner are excellent tools for identifying valuable keywords, especially for niche markets like travel. Each tool has its strengths: SEMrush is fantastic for competitive analysis, while Google Keyword Planner provides solid data directly from Google.
Regarding Moz, while it’s a reputable platform with plenty of resources, I would recommend checking out their blog and learning center for specific keyword strategies. They might not have dedicated resources for the travel niche, but the principles can be applied to your website with some creativity.
From my experience, I recently traveled to Kauai, Hawaii, where I was able to connect my love for travel with my passion for birdwatching(https://hawaiiislandkauai.com/). The variety of birds there is astonishing! While exploring the lush landscapes and beautiful beaches, I found keywords related to birdwatching and the unique wildlife of Kauai to be particularly valuable. I believe that incorporating specific terms related to the local flora and fauna can help draw in an audience interested in both travel and nature.
So, as you refine your keyword strategy, consider focusing on unique aspects of the travel niche, like the rich biodiversity of destinations such as Kauai. This could really enhance your content and attract like-minded travelers!
-
It’s great to hear that you’re diving into SEO and keyword research! I’ve found that Keyword Everywhere, SEMrush, and Google Keyword Planner are excellent tools for identifying valuable keywords, especially for niche markets like travel. Each tool has its strengths: SEMrush is fantastic for competitive analysis, while Google Keyword Planner provides solid data directly from Google.
Regarding Moz, while it’s a reputable platform with plenty of resources, I would recommend checking out their blog and learning center for specific keyword strategies. They might not have dedicated resources for the travel niche, but the principles can be applied to your website with some creativity.
From my experience, I recently traveled to Kauai, Hawaii, where I was able to connect my love for travel with my passion for birdwatching(https://hawaiiislandkauai.com/). The variety of birds there is astonishing! While exploring the lush landscapes and beautiful beaches, I found keywords related to birdwatching and the unique wildlife of Kauai to be particularly valuable. I believe that incorporating specific terms related to the local flora and fauna can help draw in an audience interested in both travel and nature.
So, as you refine your keyword strategy, consider focusing on unique aspects of the travel niche, like the rich biodiversity of destinations such as Kauai. This could really enhance your content and attract like-minded travelers!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Comparing New vs. Old Keyword Difficulty Scores
We've had a few questions regarding the new Keyword Difficulty score used in Keyword Explorer, and how it compares to the old score in our stand-alone Keyword Difficulty tool. Specifically, people want to know why some scores are much lower using the new tool. There a general discussion of the math behind the tool in this post: Keyword Research in 2016: Going Beyond Guesswork One of the problems we had with the original Keyword Difficulty score is that, because it's based on our Page Authority (PA) score and PA tends toward the middle of the 0-100 range, Difficulty got a bit bunched up. A Difficulty score in the low-to-mid 20s (via the old tool) is actually very low. So, we set out to re-scale the new tool to broaden that score and use more of the 0-100 range. We hoped this would allow more granularity and better comparisons. While the logic is sound, we're concerned that we may have been too aggressive in this re-scaling, given recent feedback. So, we're going to be analyzing a large set of keywords (anonymously, of course) that people have run through the tool to see if too many Difficulty scores seem too low. If they do, we'll make some adjustments to the math. In the meantime, please be aware that low scores may appear lower in the new tool and very high scores may appear higher. We wanted to address some of the limitations in V1 and feedback over the years, and so the old and new scores really can't be compared directly in a meaningful way. We're sorry for any confusion that has caused, and we will re-evaluate if necessary.
Moz Pro | | Dr-Pete3 -
Remove geographic modifiers from keyword list
I just pulled a search term report for all of 2013 from my PPC account. What I got was 673,000 rows of terms that have garnered at least 1 impression in 2013. This is exactly what I was looking for. My issue is that the vast majority of terms are geo-modified to include the city, the city and state or the zip code. I am trying to remove the geographic information to get to a list of root words people are interested in based on their search query patterns. Does anyone know how to remove all city, state and zip codes quickly without having to do a find and replace for each geo-modifier in excel? for example, if i could get a list of all city and state combinations in the US and a list of all zip codes, and put that list on a separate tab and then have a macro find and remove from the original tab any instances of anything from the second tab, that would probably do the trick. Then I could remove duplicates and have my list of root words.
Moz Pro | | dsinger0 -
Why are my keyword rankings dramatically changing week to week?
I have a site (actual several) that has been up for many years now. Content is changed monthly - regularly. It would always rank in the top 5 positions for 5 or 6 keywords. Now all of a sudden (without any dramatic changes to the website) my ranking results from my weekly Moz reports are dramatically different from week to week - every week. One Keyword will be #1, then the next week it will drop 49 positions, the 3rd week it might be #5, then Not in the Top 50, then #1 again, and so and so on. This happens to all my keywords on my site. I was waiting for Google to finish it's changes to it's algorithms but it's now been long enough and I can't get a handle on what's happening, why it's happening, and what to do about it, and what direction to take with my SEO. My Traffic has actually improved over last year by approx. 25%, but I have also started a PPC campaign for this client. Any suggestions would be great.
Moz Pro | | SummitCom0 -
How to track all domain keywords?
Hello, lets say I have domain www.example.com I want to track rankings of www.example.com/product and www.example.com/anotherproduct with different keywords, so do I have to set up 2 different campaigns? Or is it possilble to track whole root domain with paths? Thanks!
Moz Pro | | Rokas0 -
Keyword Difficulty Score Not Available
What exactly does this mean? That the service is down? Or the score will never be available? It seems like I get that and then the tool gets stuck and I get no other data.
Moz Pro | | endlessrange0 -
Is there a way to see what keywords users of my site are using to find it online?
Since Google Analytics no longer shows the keywords used by people to find a site online, does the SEOMoz toolset provide somethng to show this data?
Moz Pro | | Mionkeybot0 -
Colors in keyword Difficulty Report
Hi Everyone Two quick questions today 1. How can I find out hat the different colors within the keyword Difficulty Report represent and how can I see examples of how this information can help us with our data analysis? 2. The second question I have is regarding the Term Extractor. Seems when I ran a domain it provided the wrong data. For example, it stated that a certain keyword exists certain number of times within the description and title of the page but when I looked at the source this was not the case so it made studying the competition harder.
Moz Pro | | DRTBA
Any suggestions or has anyone else noticed this? Thanks in advance for all your help.0 -
What is mT/mR good for In the keyword tool difficulty full report results?
So the ratio is MozTrust to MozRank, but what is this good for? What can I deduce from this and what can I use it for?
Moz Pro | | MarloSchneider2