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  4. Cross linking websites of the same company, is it a good idea

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Cross linking websites of the same company, is it a good idea

White Hat / Black Hat SEO
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  • mcany
    mcany last edited by Jun 11, 2013, 3:22 AM

    As a user I think it is beneficial because those websites are segmented to answer to each customer needs, so I wonder if I should continue to do it or avoid it as much as possible if it damages rankings...

    1 Reply Last reply Reply Quote 0
    • simon_realbuzz
      simon_realbuzz last edited by Jun 11, 2013, 4:40 AM Jun 11, 2013, 4:39 AM

      I asked a similar question a few months back so some of the responses on this Moz thread will be of interest to you. Cheers.

      1 Reply Last reply Reply Quote 1
      • TomRayner
        TomRayner last edited by Jun 11, 2013, 4:36 AM Jun 11, 2013, 4:36 AM

        Hi Matthew

        You'll probably be interested to see what Matt Cutts has to say about the issue: http://youtu.be/x0-jw_PfwtY

        In short, a small number of sites that are related are fine to link to each other and won't flag quality guidelines.  It sounds like your websites fall under this, so you should be fine.

        A problem may occur if there is a gratuitous amount of links or websites all passing PageRank.

        If you want to be ultra-safe, you can make the links between the sites nofollow - which will you'll out any chance of a penalty due to interlinking.  But I think you'll be fine without this if done sparingly.

        Hope this helps.

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