Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How important are image file names
-
Hi,
How important do you think the image file names are for image search?
I know it used to be the best practice a while ago but is it still important?Thanks in advance,
JJ
-
Thanks guys - I really appreciate your quick responses to my silly question:)
JJ
-
From my own experience, I would say the images that send us the most search traffic are those where the file names have been labelled correctly rather than autogenerated such as 33456789.jpg. I would certainly suggest there is some correlation between filename and search performance, although of course there are other factors to considered. As a recommendation, I'd certainly suggest file names are important although I couldn't put a measure of quite how important. There's certainly no reason I can see for us to stop labelling filenames correctly.
-
Extremely important (and will continue to be). Also, continue to use alt names and meta info.
It's also good to have good naming convention for image files on your site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Logo Image H1 Tag SquareSpace
We have a site hosted on SquareSpace: Roomhance.com Going through the on-page optimizaton tool, we noticed that the H1 tags weren't fully optimized. If you click on view source on the page, it shows 2 H1 tags on the home page: id="logoImage"><a <span="" class="html-attribute-name">href</a><a <span="" class="html-attribute-name">="</a>/">src="//static1.squarespace.com/static/5bcca055ab1a62465f5b9ee7/t/5c18feb270a6adf771765799/1588613682225/?format=1500w" alt="Virtual Staging For Real Estate | Roomhance" /> style="text-align:center;white-space:pre-wrap;">Virtual Staging The 2nd one shown above it the H1 tag we want. I'm wondering if the H1 tag in the logo image is hurting us for SEO? Can't figure out how to modify it in SquareSpace.
On-Page Optimization | | vikasnwu0 -
SEO Implications of using Images for Article Titles
Hi guys! New to Moz Pro. I just recently completed an online course with Moz... I have a client who is writing some new content for their site, and we are approaching it with SEO in mind. I was wondering about using an image with text on it as the article title, instead of an actual "text on the page" title. Wondering if that's going to "cost" us anything, SEO wise. I guess we could use alt-text/title/description fields to make sure the keywords are crawlable for our article title but do they have less "weight" than a standard title? How does that work? Hope my question makes sense. Article header attached mB0PXsA.jpg
On-Page Optimization | | JakeWarren1 -
How to find all broken images?
Are there any free tools that will crawl a full website and report back on any broken tags? My site recently added several thousand previously archived posts, many of which contain old tags that no longer exist. ScreamingFrog's crawl is too limited to reach most of these posts, and I haven't been able to find another free tool to get the job done. If there's no free tool, does anyone know of an affordable paid alternative?
On-Page Optimization | | WebElaine0 -
How to change images of a page without loosing ranking?
Hi, I have two reasons to change some images of a page on a wordpress site: 1.Google speed service advise me to optmize the images size to better spead load times. 2.I want to change images titles (to improve seo optimization for the page keyword), so i need to replace them, since im using wordpress. Now the question is: Can i just change the images without worring about any related seo issues? Or should i follow some best practice to change images in order to not affect the ranking of the page? tx for your support!
On-Page Optimization | | Dreamrealemedia0 -
Image File Names for eCommerce?
Hi everyone! I'm wondering about naming my product photo file names for an E-Commerce site. Let's say I say have product named Abe Lincoln in the **Print **category for sale with 4 images, relatively similar but from different views for example.Could I name them as follows? 1) abe-lincoln-print.jpg 2) abe-lincoln-print-side-view.jpg 3) abe-lincoln-print-close-up.jpg 4) abe-lincoln-print-font-view.jpg Or is that too many keywords for the page? Should I be worried about keyword stuffing? Plus once I add in title and alt tags and descriptions this could also increase the keyword count for "abe lincoln print"?
On-Page Optimization | | TheFlyingSweetPotato0 -
The company brand name does not show in SERP
Our company is ranking no.1 for brand keyword, however, when you try to find it by two words(with space between) then all those shows up and the website is nowhere to find. Any suggestions on how to solve this without the need to be ranked for something related
On-Page Optimization | | GardenPet0 -
Are H1 tags important or influential?
We are in the process of correcting our site in hopes that Google will rank us higher in the SERP. We have many pages that have multiple H1 tags or no H1 tag at all. How important is the H1 tag? Will it help us increase our ranking on Google? Thanks
On-Page Optimization | | WebRiverGroup0 -
Image file name, is it important
If I use the same image all over my site, do I need to change the file name to avoid duplicate? Different alt text will be use on those images
On-Page Optimization | | BigBlaze2050