Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
National or local tracking of keywords
-
I manage an account with +20 locations and have used the default National tracking on keywords, but realized that we might see higher rankings if I choose local tracking.
If any of you have any experience in this, please tell the world!
-
Hi Peter
I personally love local tracking - especially for clients I have that tend to serve certain cities or areas, and don't compete nationally in their industry. If you find some of your clients or websites aren't meant to rank and perform nationally, then I highly suggest focusing on local SERP performance. Just keep in mind that adding local keywords to track also takes away spots from your overall allotted keywords you can track in your campaigns - just be mindful!
You can learn more here from Moz.
Hope this helps! Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Get keyword volume by US State
I'm trying to get keyword search volume per US state & not just country. I found an article on this but it's over 7 years old... https://moz.com/community/q/tool-for-local-keyword-research-by-us-state Am I blind and completely missing it? Is there a way I can do this? Thanks, everyone!
Moz Bar | | frekwency0 -
What is a Good Keyword Priority Score?
Howdy gang, This is my last discussion post in the series on keyword metrics in KW Explorer & Moz Pro (previously on Keyword Difficulty, Opportunity, & Volume). In this one, let's chat about the "Priority Score," a feature you'll find in Keyword Explorer on any lists you build. Priority was conceived to help aggregate all the other metrics - Difficulty, Opportunity, Volume, and (if you choose to use it) Importance. We wanted to create an easy way to sort keywords so the cream would rise to the top -- cream in this case being keywords with low difficulty, high opportunity, strong volume, and high importance (again, if you choose to use it). Thus, when it comes to Priority Score, there's no particular number you should necessarily seek out, but higher is better. When you get into the ranges of 80+ (which is quite rare, Single Malt Scotch is one of the few examples I could find, and only because it's volume is so high and there's only a couple SERP features), you're generally talking about keywords with high demand (lots of monthly searches), the difficulty isn't too crazy (a website in the 55-80 DA range might have a shot), and the CTR Opportunity is decently strong (usually not too many SERP features that take clicks and attention away from the organic web results). Below that score range, you're usually finding keywords where one or more of those isn't true -- there's either lower volume, heavier competition, or lots of SERP features with the accompanying lower estimated CTR. When you're building KW lists, my view is that there's no "good" or "bad" Priority scores, only relative scores. Priority should be used to help you determine which terms and phrases to target first -- it's like a cheat code to unlock the low hanging fruit. If you build large lists of 50-100 or more keywords, Priority is a powerful and easy way to sort. It becomes even more useful if you use the Importance score to help add an estimation of value to you/your business/your client in to the mix. In that case, Importance can cut Priority by up to 2/3rds (if you set it at 1) or raise it by a little more than 3X (if you set it at 10). This is hyper-useful to nudge keywords with middling scores up if they're super-important to your marketing efforts. Look forward to your feedback, and thanks for checking these out!
Moz Bar | | randfish8 -
Confused by "Exact Keyword Used in Document Text at Least Once".
Hi, I am using the On-Page Grader to improve the SEO for certain keywords on certain pages. I have received the notification that the "Exact Keyword Used in Document Text at Least Once". Well from the looks of it I have already done this but I want to make sure that im checking the right thing. What does it mean when it says document text as I assumed it was text on the page but its not reading it as that. Any feedback would be appreciated
Moz Bar | | charlessimmons0 -
Is Keyword Explorer now providing search volume by country?
I think Keyword Explorer was only providing search volume data for the US (whereas difficulty and opportunity were available at a country level) but recently I've started to see differences between the US volume data and the UK (see examples attached). Does this mean Keyword Explorer is now providing accurate volume data for the UK and other countries? DEIKsVJ 5kels
Moz Bar | | A_Q0 -
How to upload the bulk Keywords with Tags in MOZ Rank Tracker Tool?
Trying to upload multiple keywords at a time with their different Tags. But here i can upload the keyword one by one also i am not able to associate tags with the keyword.
Moz Bar | | _nitman2 -
Keyword Explorer is Now Live; Ask Me Anything About It!
Howdy gang - as you probably saw, we launched our biggest new tool in Pro in many years today: https://moz.com/explorer If you're a Moz Pro subscriber, you've already got access. We went ahead and gave folks who were at $99/month before today 300 queries/month. If you're signing up new, $99/month doesn't have KW Explorer access, but the other levels - at $149/month and above, do (5,000+ queries/month). You can read the blog post here for lots of details, but if you have questions or product suggestions, please don't hesitate to ask!
Moz Bar | | randfish14 -
Is a higher or lower score better in keyword ranking
I know this is a weird question, I think I have confused myself with different keyword tools. So if you get a score of 10 for your keyword, should you aim to be closer to 1 or 50?
Moz Bar | | ejunxion0 -
Need a Reliable Free Bulk Keyword Rank Checker
I have 2,871 keywords that I need to check Google rank for on 4 separate domains. Does anyone know of any FREE tools or plugins available that will allow for this volume that wont get my IP banned by Google? Even the Moz Rank Checker only allows to enter 1 keyword at a time for up to 200 per day. Who would seriously enter in 200 keywords, one by one all day, every day?
Moz Bar | | dsinger0