Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Keywords Score Meter
-
Hi Moz,
I am using the keywords difficulty tool from your site and find it is quite useful I research the community and find the data should be interpreted in the following way. But when I did a quick research for one keyword. The tool bar gives me a data of 22% showing in Yellow and says the keyword is competitive when I hover my mouse. Should this be **Blue **and easy to rank keyword based on the score? Which one should I believe?
- Sub 30 - (Blue) Low hanging fruit you can take advantage of.
- 30 - 35 (Green) Fairly easy with good on page and some quality anchored links.
- 35 - 40 - (Yellow) Will take a bit more work but still in reach may require, good on-site SEO and a solid link profile.
- 40 - 50 (Orange) Domain authority plays a much more pivotal role so it may take longer to rank for.
- 50+ (Red) All about resources. Onsite SEO needs to be totally nailed, including internal linking/ topic modelling etc. a strong & diverse link profile with good social signals and ... time.
Thanks in advance.
-
Thanks Jordan. I will send the email.
-
Hmm that definitely looks peculiar, and I can't say for certain which of those would be more correct.
Would you be able to send examples of those keywords over to help@moz.com so we can do a bit more investigation on this, and potentially loop in the engineers if necessary? Thanks!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Get keyword volume by US State
I'm trying to get keyword search volume per US state & not just country. I found an article on this but it's over 7 years old... https://moz.com/community/q/tool-for-local-keyword-research-by-us-state Am I blind and completely missing it? Is there a way I can do this? Thanks, everyone!
Moz Bar | | frekwency0 -
Moz not updating the spam score metrics
Hi Experts, I have done everything to come over the following metrics flagged as spam on my website by Moz, few months ago. But, Moz has not updated the spam score yet. ✓Low MozTrust or MozRank Score - improved from 2 to 4.5
Moz Bar | | jamesh.rich01
✓Large Site with Few Links - My website have more than 6K backlinks
✓Small Proportion of Branded Links - My website have a good amount of branded backlinks
✓Thin Content - Every webpage on website has more than 500 words content
✓External Links in Navigation - There is no external link in navigation other than social media links
✓No Contact Info - The proper address has alreay been placed on website footer
✓Low Number of Pages Found - I am wondering if there are any standard score or number of links to reach to remove these flag?
Also, please suggest some ways that will help me improve moz spam score at faster rate. Thanks for your help in advance!"0 -
Are we actually getting accurate data on keyword volumes from Moz (or other sources)?
I have a client who does patio furniture repair and restoration. When performing keyword research in Moz for terms like "patio furniture repair" I see that only 11-50 people in the entire US are searching for this term according to the Moz data. However, running an Adwords campaign currently and our top keyword is the phrase match for "patio furniture repair" which has generated over 100 clicks in just a couple of months in ONE county. Is there a better way to research more accurate results on search volume estimates? This makes organic SEO and keyword targeting hard! Thanks, Ricky
Moz Bar | | RickyShockley1 -
What is a Good Keyword Priority Score?
Howdy gang, This is my last discussion post in the series on keyword metrics in KW Explorer & Moz Pro (previously on Keyword Difficulty, Opportunity, & Volume). In this one, let's chat about the "Priority Score," a feature you'll find in Keyword Explorer on any lists you build. Priority was conceived to help aggregate all the other metrics - Difficulty, Opportunity, Volume, and (if you choose to use it) Importance. We wanted to create an easy way to sort keywords so the cream would rise to the top -- cream in this case being keywords with low difficulty, high opportunity, strong volume, and high importance (again, if you choose to use it). Thus, when it comes to Priority Score, there's no particular number you should necessarily seek out, but higher is better. When you get into the ranges of 80+ (which is quite rare, Single Malt Scotch is one of the few examples I could find, and only because it's volume is so high and there's only a couple SERP features), you're generally talking about keywords with high demand (lots of monthly searches), the difficulty isn't too crazy (a website in the 55-80 DA range might have a shot), and the CTR Opportunity is decently strong (usually not too many SERP features that take clicks and attention away from the organic web results). Below that score range, you're usually finding keywords where one or more of those isn't true -- there's either lower volume, heavier competition, or lots of SERP features with the accompanying lower estimated CTR. When you're building KW lists, my view is that there's no "good" or "bad" Priority scores, only relative scores. Priority should be used to help you determine which terms and phrases to target first -- it's like a cheat code to unlock the low hanging fruit. If you build large lists of 50-100 or more keywords, Priority is a powerful and easy way to sort. It becomes even more useful if you use the Importance score to help add an estimation of value to you/your business/your client in to the mix. In that case, Importance can cut Priority by up to 2/3rds (if you set it at 1) or raise it by a little more than 3X (if you set it at 10). This is hyper-useful to nudge keywords with middling scores up if they're super-important to your marketing efforts. Look forward to your feedback, and thanks for checking these out!
Moz Bar | | randfish8 -
What is a Good Keyword Organic CTR Score?
Hi Folks! You might have seen my discussion on What Is a Good Keyword Difficulty Score, and this is a continuation of the same vein. Keyword Organic CTR is probably my favorite score we developed in Keyword Explorer and Moz Pro. It looks at the SERP features that appear in a set of results (e.g. an image block, AdWords ads, a featured snippet, or knowledge graph) and then calculates, using CTRs we built off our partnership with Jumpshot's clickstream data, what percent of searchers are likely to click on the organic, web results. For example, in a search query like Nuoc Cham Ingredients, you've got a featured snippet and then a "People Also Ask" feature above the web results, and thus, Keyword Explorer is giving me an Organic CTR Score of 64. This translates directly to an estimated 64% click-through rate to the web results. Compare that to a search query like Fabric Printed Off Grain, where there's a single SERP feature - just the "People Also Ask" box, and it's between the 6th and 7th result. In this case, Keyword Explorer shows an Organic CTR Score of 94, because we estimate that those PAAs are only taking 6% of the available clicks. There are two smart ways you should be using Organic CTR Score: As a way to modify the estimated volume and estimated value of ranking in the web results for a given keyword term/phrase (KW Explorer does this for you if you use the "Lists" and sort based on Potential, which factors in all the other scores, including volume, difficulty, and organic CTR) As a way to identify SEO opportunities outside the normal, organic web results in other SERP features (e.g. in the Nuoc Cham Ingredients SERPs, there's serious opportunity to take over that featured snippet and get some great traffic) OK, so all that said, what's actually a "good" Organic CTR score? Well... If you're doing classic, 10-blue-links style SEO only, 100 is what you want. But, if you're optimizing for SERP features, and you appear in a featured snippet or the image block or top stories or any of those others, you'd probably be very happy to find that CTR was going to those non-web-results sections, and scores in the 40s or 50s would be great (so long as you appear in the right features).
Moz Bar | | randfish12 -
National or local tracking of keywords
I manage an account with +20 locations and have used the default National tracking on keywords, but realized that we might see higher rankings if I choose local tracking. If any of you have any experience in this, please tell the world!
Moz Bar | | peterpumkineater0 -
Is a higher or lower score better in keyword ranking
I know this is a weird question, I think I have confused myself with different keyword tools. So if you get a score of 10 for your keyword, should you aim to be closer to 1 or 50?
Moz Bar | | ejunxion0 -
Need a Reliable Free Bulk Keyword Rank Checker
I have 2,871 keywords that I need to check Google rank for on 4 separate domains. Does anyone know of any FREE tools or plugins available that will allow for this volume that wont get my IP banned by Google? Even the Moz Rank Checker only allows to enter 1 keyword at a time for up to 200 per day. Who would seriously enter in 200 keywords, one by one all day, every day?
Moz Bar | | dsinger0