Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. Brand name as H1 on every page

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Brand name as H1 on every page

    Technical SEO
    6
    9
    6311
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • PeaSoupDigital
      PeaSoupDigital last edited by

      Hi,

      Along with the title of each page, a Wordpress client has their brand name as a H1 on every single page. This is situated in the footer and just sits within the company info/address. Should these tags be removed, leaving just the page titles as H1s?

      Cheers,

      Lewis

      1 Reply Last reply Reply Quote 0
      • markdoel
        markdoel last edited by

        what is your advice about my website:

        my website is related to Bosch home appliances and the H1 tag of my pages is without brand name now. It is my question is it better to have H1 tag with brand name or no?

        Bosch dishwasher       Or         dishwasher

        It is one page of my website as an example:

        https://20bekhar.com/36-dishwasher

        1 Reply Last reply Reply Quote 0
        • IntegralOCR3
          IntegralOCR3 last edited by

          Ideally, the H1 tag will explain what the page is about, an action the visitor should take, the value the page provides, the question the page addresses, ETC.

          Mirroring the page title as the H1 on a form or conversion page isn't a very good idea either, even if the page has no bearing on your SEO.

          As an example, look at the phrase: "Organization" TV Commercial: Join "Organization"
          where "Organization" represents a name, like "Red Cross", Insane Clown Posse", "Young Democrats", or "PETA"

          I think you would agree that it's a pretty awful header on a donation form that you drive direct traffic to via TV commercials. This phrase makes more sense as the title of the page, but not as your page header.

          1 Reply Last reply Reply Quote 1
          • PeaSoupDigital
            PeaSoupDigital last edited by

            Hi John. Most pages do have the keyword or page title as the H1 at the top of the page, but I was just worried about the brand name as a second H1 on every page.

            1 Reply Last reply Reply Quote 0
            • ClaytonJ
              ClaytonJ last edited by

              I would be more seo orientated than that. Can you use a keyword or second keyword as the H1 tag - for each page? Place it above the fold, so it tells customers what the page is about?  That might be the page titles but just checking...

              1 Reply Last reply Reply Quote 0
              • PeaSoupDigital
                PeaSoupDigital last edited by

                Thanks all. I'll get rid of these immediately and just have the page titles as the H1.

                1 Reply Last reply Reply Quote 0
                • Lumina
                  Lumina last edited by

                  First, an H1 should pretty much never be in the footer. H1 tags are meant to be the lead-in for the page and the content therein. It should tell visitors and Google what your page is about, using keywords if possible. That said, there isn't inherently anything wrong with having 2 or 3 H1 tags if your page is long and has several different bits of content that don't fall under one category.

                  Second, while it's important for a company's name and brand to be relatively prominent on a website, having it on every page as an H1 tag is extremely excessive. If I saw it as a user, I'd think it's not only spammy, but strange since it's presumably in other prominent places on the site (in the header, content, some H tags, etc).

                  I strongly recommend that you remove these H1 tags from your footer and, if having the brand name within pages is something your client really wants, have it placed more organically in the content.

                  1 Reply Last reply Reply Quote 3
                  • ClaytonJ
                    ClaytonJ last edited by

                    H1's in my experience are influential in the seo armoury.  Ideally it should be above the fold, a good sized font and identify what the page is about.

                    Here is a previous post setting out some discussion on H1's. .

                    https://moz.com/community/q/are-h1-tags-important-or-influential

                    You will have an easy seo win by fixing up the H1 on each page. Hope this assists.

                    1 Reply Last reply Reply Quote 1
                    • Jay_Godbold
                      Jay_Godbold last edited by

                      You shouldn't be having more than one H1 tag on the page so really the H1 tag should be for the page title. Don't use it for the Company name.

                      1 Reply Last reply Reply Quote 1
                      • 1 / 1
                      • First post
                        Last post

                      Got a burning SEO question?

                      Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                      Start my free trial


                      Browse Questions

                      Explore more categories

                      • Moz Tools

                        Chat with the community about the Moz tools.

                      • SEO Tactics

                        Discuss the SEO process with fellow marketers

                      • Community

                        Discuss industry events, jobs, and news!

                      • Digital Marketing

                        Chat about tactics outside of SEO

                      • Research & Trends

                        Dive into research and trends in the search industry.

                      • Support

                        Connect on product support and feature requests.

                      • See all categories

                      Related Questions

                      • WayneM.

                        Meta name Author

                        wordpress technical seo meta data

                        Hello! I have a problem. I'm using Rank Math for WordPress. But I can’t configure a basic thing such as <meta name="author" content="" />. I had to insert this code manually using the hook. Does anyone know a normal way to do this markup? Example page: https://b-shoes.com/foot-shaped-shoes/ Thank you!

                        Technical SEO | | WayneM.
                        0
                      • Train4Academy.co.uk

                        Customer Reviews on Product Page / Pagination / Crawl 3 review pages only

                        reviews pagination crawler disallow

                        Hi experts, I present customer feedback, reviews basically, on my website for the products that are sold. And with this comes the ability to read reviews and obviously with pagination to display the available reviews. Now I want users to be able to flick through and read the reviews to help them satisfy whatever curiosity they have. My only thinking is that the page that contains the reviews, with each click of the pagination will present roughly the same content. The only thing that changes is the title tags which will contain the number in the H1 to display the page number. I'm thinking this could be duplication but i have yet to be notified by Google in my Search console... Should i block crawlers from crawling beyond page 3 of reviews? Thanks

                        Technical SEO | | Train4Academy.co.uk
                        0
                      • TexasBlogger

                        My brand name has 2 words but Google only indexing as 1 word. Is there a fix?

                        Hi all...I'm at a loss. I've never had this happen. Google only shows pages of my site when I search the brand name as one word. When I Google the site as one word BrandBrand- it only shows my blog page and about us page plus Twitter and Facebook on page 1.  The homepage does not show up at all. When I Google the site as two words Brand Brand - My Facebook page is on page 1 but nothing else. The homepage isn't showing up at all. When I search both words on Bing and Yahoo both are indexing it as two words and shows on page 1. Any ideas?

                        Technical SEO | | TexasBlogger
                        0
                      • RebekahVP

                        Should search pages be indexed?

                        Hey guys, I've always believed that search pages should be no-indexed but now I'm wondering if there is an argument to index them? Appreciate any thoughts!

                        Technical SEO | | RebekahVP
                        0
                      • KJH-HAC

                        How to find orphan pages

                        Hi all, I've been checking these forums for an answer on how to find orphaned pages on my site and I can see a lot of people are saying that I should cross check the my XML sitemap against a Screaming Frog crawl of my site. However, the sitemap is created using Screaming Frog in the first place... (I'm sure this is the case for a lot of people too). Are there any other ways to get a full list of orphaned pages? I assume it would be a developer request but where can I ask them to look / extract? Thanks!

                        Technical SEO | | KJH-HAC
                        1
                      • Marketing_Today

                        Create Page Titles from H1 using Yoast?

                        I'm working on a site that has 280 blog posts that have either been migrated from an old CMS site or created on the Dev version of the new WordPress site. We've written 280 unique meta descriptions so they don't truncate but it there a quick way I can export the current H1s and then import them into Yoast so they are set as the Page Titles? I've written unique Page Titles and meta descriptions for all the Service and Products page and just want a way to speed up the blog posts as their H1s are really good and what I would use as Page Titles anyway. Any help, greatly appreciated!

                        Technical SEO | | Marketing_Today
                        0
                      • Branden_S

                        Page titles in browser not matching WP page title

                        I have an issue with a few page titles not matching the title I have In WordPress.  I have 2 pages, blog & creative gallery, that show the homepage title, which is causing duplicate title errors.  This has been going on for 5 weeks, so its not an a crawl issue.  Any ideas what could cause this? To clarify, I have the page title set in WP, and I checked "Disable PSP title format on this page/post:"...but this page is still showing the homepage title.  Is there an additional title setting for a page in WP?

                        Technical SEO | | Branden_S
                        0
                      • MarieHaynes

                        How to identify orphan pages?

                        I've read that you can use Screaming Frog to identify orphan pages on your site, but I can't figure out how to do it.  Can anyone help? I know that Xenu Link Sleuth works but I'm on a Mac so that's not an option for me. Or are there other ways to identify orphan pages?

                        Technical SEO | | MarieHaynes
                        0

                      Get started with Moz Pro!

                      Unlock the power of advanced SEO tools and data-driven insights.

                      Start my free trial
                      Products
                      • Moz Pro
                      • Moz Local
                      • Moz API
                      • Moz Data
                      • STAT
                      • Product Updates
                      Moz Solutions
                      • SMB Solutions
                      • Agency Solutions
                      • Enterprise Solutions
                      Free SEO Tools
                      • Domain Authority Checker
                      • Link Explorer
                      • Keyword Explorer
                      • Competitive Research
                      • Brand Authority Checker
                      • Local Citation Checker
                      • MozBar Extension
                      • MozCast
                      Resources
                      • Blog
                      • SEO Learning Center
                      • Help Hub
                      • Beginner's Guide to SEO
                      • How-to Guides
                      • Moz Academy
                      • API Docs
                      About Moz
                      • About
                      • Team
                      • Careers
                      • Contact
                      Why Moz
                      • Case Studies
                      • Testimonials
                      Get Involved
                      • Become an Affiliate
                      • MozCon
                      • Webinars
                      • Practical Marketer Series
                      • MozPod
                      Connect with us

                      Contact the Help team

                      Join our newsletter
                      Moz logo
                      © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                      • Accessibility
                      • Terms of Use
                      • Privacy

                      Looks like your connection to Moz was lost, please wait while we try to reconnect.