undefined
Skip to content
Moz logo Menu open Menu close
  • Products
    • Moz Pro
    • Moz Pro Home
    • Moz Local
    • Moz Local Home
    • STAT
    • Moz API
    • Moz API Home
    • Compare SEO Products
    • Moz Data
  • Free SEO Tools
    • Domain Analysis
    • Keyword Explorer
    • Link Explorer
    • Competitive Research
    • MozBar
    • More Free SEO Tools
  • Learn SEO
    • Beginner's Guide to SEO
    • SEO Learning Center
    • Moz Academy
    • SEO Q&A
    • Webinars, Whitepapers, & Guides
  • Blog
  • Why Moz
    • Agency Solutions
    • Enterprise Solutions
    • Small Business Solutions
    • Case Studies
    • The Moz Story
    • New Releases
  • Log in
  • Log out
  • Products
    • Moz Pro

      Your all-in-one suite of SEO essentials.

    • Moz Local

      Raise your local SEO visibility with complete local SEO management.

    • STAT

      SERP tracking and analytics for enterprise SEO experts.

    • Moz API

      Power your SEO with our index of over 44 trillion links.

    • Compare SEO Products

      See which Moz SEO solution best meets your business needs.

    • Moz Data

      Power your SEO strategy & AI models with custom data solutions.

    NEW Keyword Suggestions by Topic
    Moz Pro

    NEW Keyword Suggestions by Topic

    Learn more
  • Free SEO Tools
    • Domain Analysis

      Get top competitive SEO metrics like DA, top pages and more.

    • Keyword Explorer

      Find traffic-driving keywords with our 1.25 billion+ keyword index.

    • Link Explorer

      Explore over 40 trillion links for powerful backlink data.

    • Competitive Research

      Uncover valuable insights on your organic search competitors.

    • MozBar

      See top SEO metrics for free as you browse the web.

    • More Free SEO Tools

      Explore all the free SEO tools Moz has to offer.

    NEW Keyword Suggestions by Topic
    Moz Pro

    NEW Keyword Suggestions by Topic

    Learn more
  • Learn SEO
    • Beginner's Guide to SEO

      The #1 most popular introduction to SEO, trusted by millions.

    • SEO Learning Center

      Broaden your knowledge with SEO resources for all skill levels.

    • On-Demand Webinars

      Learn modern SEO best practices from industry experts.

    • How-To Guides

      Step-by-step guides to search success from the authority on SEO.

    • Moz Academy

      Upskill and get certified with on-demand courses & certifications.

    • MozCon

      Save on Early Bird tickets and join us in London or New York City

    Unlock flexible pricing & new endpoints
    Moz API

    Unlock flexible pricing & new endpoints

    Find your plan
  • Blog
  • Why Moz
    • Small Business Solutions

      Uncover insights to make smarter marketing decisions in less time.

    • Agency Solutions

      Earn & keep valuable clients with unparalleled data & insights.

    • Enterprise Solutions

      Gain a competitive edge in the ever-changing world of search.

    • The Moz Story

      Moz was the first & remains the most trusted SEO company.

    • Case Studies

      Explore how Moz drives ROI with a proven track record of success.

    • New Releases

      Get the scoop on the latest and greatest from Moz.

    Surface actionable competitive intel
    New Feature

    Surface actionable competitive intel

    Learn More
  • Log in
    • Moz Pro
    • Moz Local
    • Moz Local Dashboard
    • Moz API
    • Moz API Dashboard
    • Moz Academy
  • Avatar
    • Moz Home
    • Notifications
    • Account & Billing
    • Manage Users
    • Community Profile
    • My Q&A
    • My Videos
    • Log Out

The Moz Q&A Forum

  • Forum
  • Questions
  • Users
  • Ask the Community

Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

  1. Home
  2. SEO Tactics
  3. Intermediate & Advanced SEO
  4. My .com ranks well in the US but not in the UK or other countries?

Moz Q&A is closed.

After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

My .com ranks well in the US but not in the UK or other countries?

Intermediate & Advanced SEO
3
3
1.2k
Loading More Posts
  • Oldest to Newest
  • Newest to Oldest
  • Most Votes
Reply
  • Reply as question
Log in to reply
This topic has been deleted. Only users with question management privileges can see it.
  • batchbook
    batchbook last edited by Aug 4, 2015, 3:02 PM

    My companies is based in the US, but our customer base is 50% international.  The majority of our international customers are from english speaking countries like the UK, AU, NZ, etc.  We currently rank well for 2 of our industries core keywords in the US, but are not even on the radar in the UK or AU.

    I do generate international backlinks, although not as much as the US backlinks (approximately 25% intl, 75% US).  Should I purchase localized urls like .co.uk or .com.au and point those at my .com?  Any guidance the community could provide would be greatly appreciated?

    1 Reply Last reply Reply Quote 0
    • katemorris
      katemorris last edited by Aug 5, 2015, 1:37 PM Aug 5, 2015, 1:37 PM

      Hi Batchbook,

      I am going to give you a slightly different answer than seowoody.

      The issue you are looking at is geography based, not language based from what I can tell right now. That means you don't need hreflang (maybe). This might be different for the actual situation though. Your customers needs determine what route you should go down for international, and I can't tell you what to do without knowing more (Like SEOWoody said).

      With all of that being said, use this tool and report back to me your end result (it's something I built). Then I can help you figure out how to deal with this:

      http://outspokenmedia.com/international-seo-strategy/

      1 Reply Last reply Reply Quote 1
      • seowoody
        seowoody last edited by Aug 5, 2015, 8:08 AM Aug 5, 2015, 8:08 AM

        Hi

        Should I purchase localized urls like .co.uk or .com.au and point those at my .com?

        This will not help you.

        What are you giving Google to help them understand that your website is also for a UK audience? You need to provide flags for Google to understand or it will look at the major factors, e.g.:

        • Name, Address, Phone number on your .com domain (are these US, or do you also list a UK address)
        • Citations of these details ^ (are they cited on US based websites/directories)
        • Server location (is site hosted in US)
        • Domain registration details (US address)
        • Inbound links (you mentioned 75% US, need more UK focussed + UK PR)

        It's hard to give advice when I don't understand your business, but if possible, could you create localised versions of each page? i.e. www.domain.com (original) and www.domain.com/uk/ and www.domain.com/au/ (simple enough if site is built on Wordpress with the WP ML plugin).

        This way your www.domain.com/contact/ would remain 'as is' but www.domain.com/uk/contact/ as an example would contain your UK address, UK phone number etc (don't forget you can buy postal addresses in most major cities around the world for ~£30/month).

        You'd then build all your external UK links to your www.domain.com/uk/ pages.

        One thing to beware of, this approach would only work if you could truly rewrite every page with unique content, which is much harder when it's EN-US to EN-GB or EN-US to EN-AU etc.

        Do not copy the content from www.domain.com/product1 to www.domain.com/uk/product1 and think that changing the Americanized spellings to English will work for you. It won't! And you will risk a duplicate content penalty.

        This is a good exercise, if done correctly as you'd be surprised how keywords change per country, especially long-tail phrases, even between English speaking countries.

        Take vehicle rental as an example - van, truck, suv, rv, ute are all variations of pretty much the same thing, used across different English speaking counties.

        Then the longer tail is more complex as American's are more familier with 'Rental', whereas English more commonly use 'Hire'. So if you're targeting one phrase only on domain.com and that phrase is suv rental, the guys looking for ute hire in Australia will never find you.

        Oh -- You'd also need to implement href lang tags into your meta head to tell Google which version is for which Country.

        Hope this helps.

        1 Reply Last reply Reply Quote 1
        • 1 / 1
        1 out of 3
        • First post
          1/3
          Last post

        Got a burning SEO question?

        Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


        Start my free trial


        Browse Questions

        Explore more categories

        • Moz Tools

          Chat with the community about the Moz tools.

        • SEO Tactics

          Discuss the SEO process with fellow marketers

        • Community

          Discuss industry events, jobs, and news!

        • Digital Marketing

          Chat about tactics outside of SEO

        • Research & Trends

          Dive into research and trends in the search industry.

        • Support

          Connect on product support and feature requests.

        • See all categories

        Related Questions

        • AL123al

          Page rank and menus

          Hi, My client has a large website and has a navigation with main categories. However, they also have a hamburger type navigation in the top right. If you click it it opens to a massive menu with every category and page visible. Do you know if having a navigation like this bleeds page rank? So if all deep pages are visible from the hamburger navigation this means that page rank is not being conserved to the main categories. If you click a main category in the main navigation (not the hamburger) you can see the sub pages. I think this is the right structure but the client has installed this huge menu to make it easier for people to see what there is. From a technical SEO  is this not bad?

          Intermediate & Advanced SEO | Aug 28, 2018, 5:24 PM | AL123al
          0
        • seoanalytics

          Keyword difficulty and time to rank

          Hello, Is there a correlation between the keyword difficult and the time it takes to rank ? In other words let's say I try to rank for  the keyword "seo" and it is going to take 2 years to rank 1 st whereas if I go for "best seo tools in 2018" and it takes just 2 weeks ? Thank you,

          Intermediate & Advanced SEO | Feb 9, 2021, 3:09 PM | seoanalytics
          0
        • Spotler

          Brand name not ranking in Google

          Hi Moz'ers, Could you help me with something I cannot seem to figure out by myself. In June 2017 my company started a rebranding campaign. We've changed our brand name and launched a new website: https://spotler.com. Everything is going fine, but if you Google our brand name "Spotler" our website doesn't show up. How can it be? Our domain authority is 38. It would be wonderful if you could help me. Let me know if you need more information. Best, Simone

          Intermediate & Advanced SEO | Nov 13, 2017, 8:19 AM | Spotler
          0
        • AlessiaCamera

          How recovering the ranking after an hacking

          Hello, I'm Alexia and a few months ago (end of March) my site has been hacked: hackers have created more than 30.000 links in Japanese to sell tires. I've successfully removed the hack and after 14 days of struggle even decided to change the domain to Siteground as they've been really keen to help. I still have some problems and I desperately need your tips. In search console, Google is informing about the +30.000 404 errors due to the content created by hackers which is not available anymore. I've been advised to redirect those links to 410 as they might have penalty effects in the SERP I have 50 503 server errors recognised by Google back in April but still there. What should I do to solve them? I still have a lot of traffic from Japan, even if I've removed all the content and ask Googled to disavow spamming backlinks. Do you think I have on page keywords? I don't understand how they can still find me. Those KWs are indexed in analytics, but not effective clicks, as the content is not there anymore. I also asked Google to remove links in search console with the tool removing links but not all of my requests have been accepted. My site disappeared from the organic results even if it hasn't been recognised as hacked in Google (there wasn't any manual actions on the Search Console). What can I do to gain the organic positioning once again? I've just tried to use the “Fetch as Google” option on search console for the entire website. Thank you all and I look forward to your replies. Thanks! Alessia

          Intermediate & Advanced SEO | Aug 3, 2017, 5:03 PM | AlessiaCamera
          0
        • gorubbishgo

          How to rank my website in Google UK?

          Hi guys, I own a London based rubbish removal company, but don't have enough jobs. I know for sure that some of my competitors get most of their jobs trough Google searches. I also have a website, but don't receive calls from it at all. Can you please tell me how to rank my website on keywords like: "rubbish removal london", "waste clearance london", "junk collection london" and other similar keywords? I know that for person like me (without much experience in online marketing) will be difficult task to optimize the website, but at least -  I need some advices from where to start. I'm also thinking to hire an SEO but not sure where to find a trusted company. Most importantly I have no idea how much should pay to expect good results? What is too much and what is too low? I will appreciate all advices.

          Intermediate & Advanced SEO | Aug 8, 2016, 9:23 PM | gorubbishgo
          0
        • nopsts

          Too many iframes hurts ranking?

          I have 6 different iframe blocks (with same content in those iframes) in every page of my website. I know iframe don't be crawled by search engines but, maybe you experts give me some advice? Is that negative for SEO ?

          Intermediate & Advanced SEO | Sep 27, 2014, 7:24 AM | nopsts
          0
        • vladokan

          Subdomain for every us state?

          Hi, one of our clients has an idea of making subdomains from his main website to sell his online advertisements in all states in USA. f.e: texas.web.com atlanta.web.com He wants to have a subdomain for every state and there to be information related only or mainly to this state? I am not sure about is this a good idea? What is your opinion about it?

          Intermediate & Advanced SEO | Jan 16, 2013, 12:06 PM | vladokan
          0
        • Cornel_Ilea

          .com and .edu difference

          Hello, Can anyone tell me how big is the difference between a PR5 .com and a PR5 .edu Double, triple? How big? Cornel

          Intermediate & Advanced SEO | Jun 13, 2012, 10:13 AM | Cornel_Ilea
          0

        Get started with Moz Pro!

        Unlock the power of advanced SEO tools and data-driven insights.

        Start my free trial
        Products
        • Moz Pro
        • Moz Local
        • Moz API
        • Moz Data
        • STAT
        • Product Updates
        Moz Solutions
        • SMB Solutions
        • Agency Solutions
        • Enterprise Solutions
        Free SEO Tools
        • Domain Authority Checker
        • Link Explorer
        • Keyword Explorer
        • Competitive Research
        • Brand Authority Checker
        • Local Citation Checker
        • MozBar Extension
        • MozCast
        Resources
        • Blog
        • SEO Learning Center
        • Help Hub
        • Beginner's Guide to SEO
        • How-to Guides
        • Moz Academy
        • API Docs
        About Moz
        • About
        • Team
        • Careers
        • Contact
        Why Moz
        • Case Studies
        • Testimonials
        Get Involved
        • Become an Affiliate
        • MozCon
        • Webinars
        • Practical Marketer Series
        • MozPod
        Connect with us

        Contact the Help team

        Join our newsletter
        Moz logo
        © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
        • Accessibility
        • Terms of Use
        • Privacy

        Looks like your connection to Moz was lost, please wait while we try to reconnect.