Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to get an Updated Logo in Search Results?
-
I'm having trouble getting a new logo in search results. My company, RealSelf, updated our logo over a year ago and both Google and Bing continue to show our old logo in image results. Worst of all, this means that when people look for our logo, they find the wrong one and include that in new, external content.
Here's a list of what we've tried:
- We've modified all the logos on our site with the new one (not including a few PDF whitepapers from before the redesign
- Added schema.org logo and organization markup
- Featured a high resolution image on our "Logos" page (top result for "RealSelf logo")
- Verified wikipedia has the proper image
- Modified all social profile logos: Twitter, Facebook, G+, etc..
- Begun outreach efforts to have high ranking image results update our logo
I'm wondering if there are other ideas besides getting more creative/successful with our outreach tactics?
-
Thanks for helping Dirk!
-
Dirk's suggestions are perfect. In addition, I would add a few things.
First just to check, this is your real new logo now? http://fi.realself.com/images/layout/logo.png?1398004321
When you do the image search in Google, just look at where all the old images are located. For example I would go through ALL of the results, not just Dr Ellen - like this one shows up for me: http://www.elitemdspa.com/realself-testimonials/
Contact all websites that are using your old logo and ask them to update to the new one.
-
Point 6 seams to be the most important one - make sure they update all the logo's (most of the results I get seem to be affiliated with your company - so this shouldn't be to difficult to do).
Example: http://drellen.com/realself-reviews/ - the logo is changed in the body - but the bigger logo is still the old one.
On your site - rename your logo to real-self-logo.png & make the alt "Real Self Logo" to make it very obvious that the image = your logo
Dirk
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should our rebranded company update our existing Instagram profile or delete it and start from scratch?
Our company just did a complete rebrand with a new name and logo. Instagram allows us to change our name, username, logo, and information, unlike Facebook, but there isn't a lot of online content about whether or not that's the best route. Any thoughts?
Branding | | RyanHeffernon0 -
When Company names confuse search
I am currently perplexed over a client's search results. They are an established company and well known in their field. (Unfortunately, I am not comfortable providing a link or their name.) The company is a consulting firm and let's assume it is an accounting firm, which it is not. When you search on BSC Accounting the results give them the first result but the next 18 results are around education - BSc Accounting. Consider the DA on the site is 34 and the PA for homepage is 39. Is there a chance that when someone is searching on accounting firms that having the BSC in the name skews what they are able to rank for? Forget about searches for their exact name, I am more interested in thoughts as to how the BSC effects general searches for their specialties.
Branding | | RobertFisher1 -
Wrong logo on Google Knowledge Panel
We have several different listings & brands on our site and the logo that is being pulled is one of our listings. We have identified the logo through organization structured data as well as provided the "feedback" section with the correct link multiple times. Does anyone know how we can get this resolved?
Branding | | imjonny1230 -
Two companies merging into a new website. How to merge two existing websites into a brand new website and preserve search rankings.
Brand A and Brand B are merging to form Brand C. Brand A has a great search presence (prominent rankings, answer boxes, and impressive organic traffic). Brand B has a good reputation in real life but their web presence was extremely weak (we've been helping with that over the past few months and it is improving). What are the steps we need to take? The previous domains from Brand A and Brand B are going away and we need to promote the newly minted Brand C website. This Q/A summarizes what we want to do but with one exception: They only discuss merging Brand A into BRand B and there is no Brand C.
Branding | | CommandPartners0 -
In the Google search results, the company name (with the drop down arrow) next to the result URL is incorrect. The company being displayed here is a company we acquired many years back. How do I adjust/fix this?
When I search any term for my organization, we are getting good results BUT the company name, next to the results URL is of an orgnization we acquired many years back and not the name of our company. The URL is correct page JUST the company name next to this URL is incorrect on the Google search results page. How do I go about changing so the company name next to the URL ?
Branding | | DigitalNTT0 -
Spam in search engine results for company brand name
Hi, I'm having a strange problem with a certain comapny. When you Google their brand name the first 8 results or so are related - their site, Google+ page, Twitter etc. The rest of the results are completely unrelated to the site and much of it is in another language and looks really spammy. According to the site owner until recently the first 50-60 results were related - mostly local results, press releases, and franchise companies listing his business. They don't have a great link profile but that shouldn't have them dropping out of the results, especially since they're still ranking in the top 1-8 positions. Here's the strangest part: the company name is Libertana. All the spammy results are not so much spammy, they're related to the syllable "na". Examples: Ivanyukite-Na Mineral Data įt$koka!na's sounds on SoundCloud - Hear the world's sounds Bosiniya na Herizegovina - Wikipedia What on earth is going on? Why would they rank for the last syllable of their name?
Branding | | storemachine0 -
How To Remove Unwanted Search Query from 'Related Searches'
Currently, when I run a search for my company's website, one of the listings in my
Branding | | NiallSmith
"searches related to <my search="" query="">" is:</my> <my company="">scam</my> Does anyone know how to change the queries that appear in the 'related searches' section of the search results page?0
