Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
301 Redirect & Cloaking
-
HEllo~~~~ People.
I have a question regarding on cloaking.
I will be really greatful if you can help me with question.
I have a site www.example.com and it is targeting for multi countries.
So I use sub directories for targeting multi countries.
e.g. www.example.com/us/
www.example.com/hk/ ....... so on and on.
Therefore, when people type www.example.com, I use IP delivery to send users to each coutries.
Here is my question.
I use 301 redirect for IP delivery, which means when user enter www.example.com,
my site read user's IP and send them to right country site by 301 redirect.
In this case, is there any possibility that Google considers it as cloaking?
Please people.... share me some ideas and thoughs.
-
Artience Girl, the information shared by Shane, Aaron and Lewis is correct.
Google wants to see the same page as it would be shown to a user under the same circumstances. If Google is crawling your page from San Jose California, then they want to see what a user from San Jose would see. If they decide to later crawl your site from their center in London, they want to see your site as it would be seen by a London user. The geo-targeting redirects you are presently doing are fine.
If you were to write any code which says to always show the Google crawler the US version of your site, then that tactic would be defined as cloaking. Any time you write code to specifically identify a crawler and show it different content, then you are cloaking.
It seems you are a bit uncomfortable with the answers so let me set you at ease by sharing a Matt Cutts response to your question: http://www.youtube.com/watch?v=GFf1gwr6HJw
-
Hi Shane Thomas.
Thanks for your feedback.
Actually contents is not exactly same, but alot similar. Because I sell different products for different countries.
For example, I sell 30 products for US but only 10 products for UK. In this case, my UK site has only pages for 10 products. Of course, contents lay out and products are similar.
In this case, should I worry about cloaking?
Also, how search engine can see "intent is not deceptive or not"?
I always wondering about that. ^^
-
Hello, Lewis-SEO. Thanks for your reply, but I am not totally following your answer.
What do you mean by "Google only version of the site"?
You mentioned as follow.
"You will therefore need to decide which regional variation you want Google to end up at when it tries to visit/crawl the www.example.com URL"
Is this meaning that I should set "user agent redirection" for Google bot to send it to particular regional site? e.g. send Google bot to only www.example.com/us/ no matter which country IP address Google bot has?
Please correct me, if I am wrong. But this sounds more cloacking to me.
Google bot with DE IP address should redirect to www.example.com/de/ so google bot can crawl right contents. And when Google bot with UK IP addres should redirect to www.example.com/uk/.
I think if I send alll Google bot to www.example.com/us/ for example, it will confuse google bot more.
Could you please be more specific regarding your answer? PLEASE ~~~
-
Hi Artience Girl
The Google Webmaster guidelines covers topics like these but a key point is that geotargetting using IP address is fine as long as you are not showing Google a separate Google only version of the site. This would be considered cloaking.
You will therefore need to decide which regional variation you want Google to end up at when it tries to visit/crawl the www.example.com URL
But before you do that check the Google Webmaster guidelines in and around this area as if you follow them you are less likely to end up on the wrong side of them.
Hope this helps.
-
This really does not fit the description of cloaking, the content is the same, just different languages right?
If this is the case IMO this would not bee seen as cloaking as your are not delivering different content, just user experience.
Also as long as you are not separating IP delivery by source (meaning sending spiders somewhere different than humans) this would not be the definition of cloaking.
WIKI:
One use of IP delivery is to determine the requestor's location, and deliver content specifically written for that country. This isn't necessarily cloaking. For instance, Google uses IP delivery for AdWords and AdSense advertising programs to target users in different geographic locations.
As of 2006, many sites have taken up IP delivery to personalise content for their regular customers. Many of the top 1000 sites, including sites like Amazon (amazon.com), actively use IP delivery. None of these have been banned from search engines **as their intent is not deceptive. ** Keyword here..... Deceptive

-
I don't think this would come across as cloaking at all. It's a fairly common practice.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is 301 redirect the only way when using Vanity URLs?
We have been using vanity urls for some of our pages. Mostly the pages that have a vanity URL have a long URL length. But now the problem is, the vanity URL is getting displayed on the search engine when the particular keyword related to the page is entered. I checked the google search console, the vanity URL is indexed and the original URL remains unindexed. What should I do? Is adding 301 redirect to the vanity URLs are solution? Since some of vanity URLs are not redirecting to the original. Some of the original pages are not getting traffic. Also, can using canonical tag help?
Technical SEO | | tejasbansode0 -
301 redirect adding trailing slash to url
I am looking into a .htacess file for a site I look after and have noticed that the urls are all 301 redirecting from a none slash directory to a trailing slashed directory/folders. e.g. www.domain.com/folder gets 301 redirected to www.domain.com/folder/ Will this do much harm and reduce the effect on the page and any links pointing to the site be lessened? Secondly I am not sure what part of my htaccess is causing the redirect. RewriteCond %{HTTP_HOST} !^www.domain.co.uk [NC] RewriteCond %{HTTP_HOST} !^$
Technical SEO | | TimHolmes
RewriteRule ^(.*) http://www.domain.co.uk/$1 [L,R,NE] RewriteCond %{THE_REQUEST} ^./index.php
RewriteRule ^(.)index.php$ /$1 [R=301,L] or could a wordpress ifmodule be causing the problem? Any info would be apreciated.0 -
301 Redirects Relating to Your XML Sitemap
Lets say you've got a website and it had quite a few pages that for lack of a better term were like an infomercial, 6-8 pages of slightly different topics all essentially saying the same thing. You could all but call it spam. www.site.com/page-1 www.site.com/page-2 www.site.com/page-3 www.site.com/page-4 www.site.com/page-5 www.site.com/page-6 Now you decided to consolidate all of that information into one well written page, and while the previous pages may have been a bit spammy they did indeed have SOME juice to pass through. Your new page is: www.site.com/not-spammy-page You then 301 redirect the previous 'spammy' pages to the new page. Now the question, do I immediately re-submit an updated xml sitemap to Google, which would NOT contain all of the old URL's, thus making me assume Google would miss the 301 redirect/seo juice. Or do I wait a week or two, allow Google to re-crawl the site and see the existing 301's and once they've taken notice of the changes submit an updated sitemap? Probably a stupid question I understand, but I want to ensure I'm following the best practices given the situation, thanks guys and girls!
Technical SEO | | Emory_Peterson0 -
Sudden drop in Rankings after 301 redirect
Greetings to Moz Community. Couple of months back, I have redirected my old blog to a new URL with 301 redirect because of spammy links pointed to my old blog. I have transfer all the posts manually, changed the permalink structure and 301 redirected every individual URL. All the ranking were boosted within couple of weeks and regained the traffic. After a month I have observed, the links pointed to old site are showing up in Webmaster Tools for the new domain. I was shocked (no previous experience) and again Disavowed all links. Today, all the positions went down for new domain. My questions are: 1. Did the Disavow tool worked this time with new domain? All the links pointed to old domain were devaluated? Is this the reason for ranking drop? Or 2. 301 Old domain with Unnatural links causes the issue? 3. Removing 301 will help to regain few keyword positions? I'm taking this as a case study. Already removed the 301 redirect. Looking for solid discussion.Thanks.
Technical SEO | | praveen4390 -
Creating a CSV file for uploading 301 redirect URL map
Hi if i'm bulk uploading 301 redirects whats needed to create a csv file? is it just a case of creating an excel spreadsheet & have the old urls in column A and new urls in column B and then just convert to csv and upload ? or do i need to put in other details or paremeters etc etc ? Cheers Dan
Technical SEO | | Dan-Lawrence0 -
301 redirect from Blogger
Hello, I have a client with a Wordpress network of blogs, each blog is owned by a different blogger. Many of them were migrated time ago from Blogger. I have seen that the way used to redirect them is a meta refresh, so no authority is being passed. I cannot find any reliable way of making a 301 from Blogger, There are some plugins, but I'm afraid of using them. Any of you have experience with this situation please? I have even thought about placing a global rel canonical before the meta refresh, but I think that here the problem is the meta refresh itself.... Thank you in advance
Technical SEO | | Juandbbam0 -
Is it worth setting up 301 redirects from old products to new products?
This year we are using a new supplier and they have provided us a product database of approx. 5k products. About 80% of these products were in our existing database but once we have installed the new database all the URLs will have changed. There is no quick way to match the old products with the new products so we would have to manually match all 5k products if we were were to setup 301 rules for the old products pointing to the new products. Of course this would take a lot of time. So the options are: 1. Is it worth putting in this effort to make the 301 rules? 2. Or are we okay just to delete the old product pages, let the SE see the 404 and just wait for it to index the new pages? 3. Or, as a compromise, should we 301 the old product page to the new category page as this is a lot quicker for us do do than redirecting to the new product page?
Technical SEO | | indigoclothing0 -
301 Redirect with an Exact Domain name Match
My Client had a site that ranked for a pretty competitive two word phrase, but for a variety of reasons had to transfer the site to a different domain name (with none of the previous keywords). We've 301'd everything just fine to the new site, but our traffic for that two word phrase, as well as related long tail traffic, is beginning to drop. Could the drop be related to something that we didn't do well in the transfer? Or is it due to the new domain name now not being an exact match? Sitenote question: Our Google Analytics is still set up for the former domain name and shows data just fine. Is there any reason to switch GA to the new domain? What are the pros/cons? Much thanks in advance!
Technical SEO | | TrevorMcKendrick0