Using hreflang="en" instead of hreflang="en-gb"
-
Hello,
I have a question in regard to international SEO and the hreflang meta tag. We are currently a B2B business in the UK. Our major market is England with some exceptions of sales internationally.
We are wanting to increase our ranking into other english speaking countries and regions such as Ireland and the Channel Islands.
My research has found regional google search engines for Ireland (google.ie), Jersey (google.je) and Guernsey (google.gg).
Now, all the regions have English as one their main language and here is my questions.
Because I use hreflang=“en-gb” as my site language, am I regional excluding these countries and islands? If I used hreflang=“en” would it include these english speaking regions and possible increase the ranking on these the regional search engines?
Thank you,
-
The .co.uk domain is already geo-targeted to the UK, so unless you are targeting other countries/languages
-
I am going to use https://www.ukassignment.co.uk"> for my website I hope it is help to work in UK.
-
From my understanding if you have hreflang=“en-gb” then that/those pages are targeted at the UK. If you wish to target any English speaking countries then you add hreflang=“en”. But if you wish to target specific English speaking countries then you'd use hreflang="en-ie", hreflang="en-gg" etc.
What you are doing is giving Google information, not a directive, as to what pages are targeted for where. Google could ignore and it's not a ranking solution. You are just giving Google the heads up of your intentions.
-
Hi,
According to this article by Moz on hreflang, yes, having an hreflang tag with the language only will help you cast your net out to English speaking searchers from other regions.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does anyone know how to fix this structured data error on search console? Invalid value in field "itemtype"
I'm getting the same structured data error on search console form most of my websites, Invalid value in field "itemtype" I take off all the structured data but still having this problem, according to Search console is a syntax problem but I can't find what is causing this. Any guess, suggestion or solution for this?
Intermediate & Advanced SEO | | Alexanders0 -
Issue with Google Structured Data Testing Toll asking for "logo" - ld+json
Hi I am trying to get schema set up for a number of articles we are putting on our site (eg:https://www.plasticpipeshop.co.uk/temporary-KB-page_ep_88-1.html) the mark up I think I should use is : Google structured data testing tool keeps insisting I have "publisher" and then "logo" but doesn't seem to want accept anything for the "logo" entry no matter how I seem to code it. Any assistance would be much appreciated as after three hours on this I am pulling what little hair I have left out! Bob
Intermediate & Advanced SEO | | BobBawden10 -
Using disavow tool for 404s
Hey Community, Got a question about the disavow tool for you. My site is getting thousands of 404 errors from old blog/coupon/you name it sites linking to our old URL structure (which used underscores and ended in .jsp). It seems like the webmasters of these sites aren't answering back or haven't updated their sites in ages so it's returning 404 errors. If I disavow these domains and/or links will it clear out these 404 errors in Google? I read the GWT help page on it, but it didn't seem to answer this question. Feel free to ask any questions that may help you understand the issue more. Thanks for your help,
Intermediate & Advanced SEO | | IceIcebaby
-Reed0 -
Rel=next/prev for paginated pages then no need for "no index, follow"?
I have a real estate website and use rel=next/prev for paginated real estate result pages. I understand "no index, follow" is not needed for the paginated pages. However, my case is a bit unique: this is real estate site where the listings also show on competitors sites. So, I thought, if I "no index, follow" the paginated pages that would reduce the amount of duplicate content on my site and ultimately support my site ranking well. Again, I understand "no index, follow" is not needed for paginated pages when using rel=next/prev, but since my content will probably be considered fairly duplicate, I question if I should do anyway.
Intermediate & Advanced SEO | | khi50 -
Should I use BOTH UBL and Localeze?
Would it be worthwhile to list a business with both UBL and Localeze?
Intermediate & Advanced SEO | | DougHoltOnline0 -
Should we use the rel-canonical tag?
We have a secure version of our site, as we often gather sensitive business information from our clients. Our https pages have been indexed as well as our http version. Could it still be a problem to have an http and an https version of our site indexed by Google? Is this seen as being a duplicate site? If so can this be resolved with a rel=canonical tag pointing to the http version? Thanks
Intermediate & Advanced SEO | | annieplaskett1 -
What our peoples list from from 1 to 10 the most important "on page" Factors
we are all at different stages in our SEO and all have different skills and experiences would like to see if people have the same list or similar with this question.
Intermediate & Advanced SEO | | ReSEOlve0 -
The use of subdomains to improve SEO?
A clients website which provide a number of trade services which have a page for each service they provide for example: carpentry or electrician or plumbing etc. currently these pages are found at domain.co.uk/bathrooms/ bathrooms.html I am trying to optmise each page better as they are competing with other sites who for example sell bathrooms rather than bathroom installers or plumbers. As part of the on page optimisation I plan to change the page names and directory structure. I had an idea to split the website down into subdomains for various sections i.e for all their services Create a sub domain such as http://plumber.domain.co.uk 2.) upload the relevant content (in this example the plumbing page) to the sub domain location 3.) correct all the links to absolute URLs for each sub domain / Will this help target better use of keywords in the URL in terms of SEO efforts ? hope it makes sense thanks Darren
Intermediate & Advanced SEO | | Bristolweb0