Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Include Site Name in Page Titles or not
-
i would like to ask if it is a good practice or not to Include Site Name in Page Titles.
My page is not selling products it is about plagiarism checker tool. i will give one example in one page we are writing about the plagiarism types so the page title is plagiarism types and then is the site name.
what is the better practice? Keep it or not?
thanks in advance
-
Hi,
Optimizing the Title Tag is a very important aspect of your On-Page SEO, But you have only 60 characters to be used, that's why I prefer not to in include my website name in the title of post and pages.
Hope this helps you.
-
Here's what I found. I am trying to get the skinny on this too.
-
I was looking for someone to say that exactly.
I fully share you with that.
-
Don't agree. Many time you have room for your company or branding and it is a good idea. It's an easy way to gain market awareness. Also, stuffing a ton of kw's in a title can look spammy.
-
Hi There!
Blue Corona is an Internet Marketing company so this is exactly the sort of thing we help our clients with! We have years of experience tracking and testing different SEO strategies so you can take our word on this one!
A title tag is limited to only 70 characters so you want to use this small space wisely! (Anything over 70 characters will not help you, only hurt you and confuse search engines) Given this small amount of space, you do not have room to put your company name in there. You may have room for your name in the Meta Description, but never the title tag.
In the title tag you want to enter keywords and location modifiers. Let's do an example. Let's pretend you are creating a page for plumbing repair service in Tampa, Florida. You should use the title tag:
Plumbing Repair in Tampa, FL | Florida Plumbing Service & Repair
Hope this helps! If you would like additional SEO tips or service, please visit our website at: http://www.bluecorona.com/
-
i am a little bit confused what is better finally?
Can also a moz expert give us his/her opinionthanks in advance
-
Hey anavasis,
Including your site name in your page title is good. But including in all the pages may not be good. you can choose to include the site name in the pages which have short title length and which you think are most important content of your's.
For sharing the pages(facebook,twitter,.etc) you can use custom sharing titles including your brand name.
Hope its is useful to you.
thanks,
goodluck!
-
Hi there
I like to include brand or site names from a branding perspective, it just looks more authoritative to me and it helps the user remember who they are reading. It also helps from a branded search perspective.
Let me know if this helps or if you have questions beyond. Good luck!
Patrick -
Yes, I typically always do and place it after the topic of the page:
Plagiarism Types | Brand
It helps with brand recognition. Just remember that if is a long brand name it will get truncated. Also, make sure you have a compelling meta descriptions to improve click-throughs.
Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Site name in page title - leave it or remove it?
Hi all, Recently came across some authority blog (quicksprout to be precise) which stated that apart from main page, contact page, about us and some other generic pages, site name should be removed as it might produce duplicate content. example "How to blog | Example Site name" This mostly is the issue with tags and categories pages as it shows on Moz issues. Is that really a problem and site name should be taken off them? Thank you.
On-Page Optimization | | Optimal_Strategies1 -
Should we rename and update a page or create a new page entirely?
Hi Moz Peoples! We have a small site with a simple site navigation, with only a few links on the nav bar. We have been doing some work to create a new page, which will eventually replace one of the links on the nav bar. The question we are having is, is it better to rename the existing page and replace its content and then wait for the great indexer to do its thing, or perm delete the page and replace it with the new page and content? Or is this a case where it really makes no difference as long as the redirects are set up correctly?
On-Page Optimization | | Parker8180 -
Is it OK to shorten your brand name in your title tags
If your title tag is over 55 characters, is it generally OK or good practice to abbreviate your brand name (at the end of the title tag) for the sake of the other keywords in the tag?
On-Page Optimization | | AliMac261 -
Why are http and https pages showing different domain/page authorities?
My website www.aquatell.com was recently moved to the Shopify platform. We chose to use the http domain, because we didn't want to change too much, too quickly by moving to https. Only our shopping cart is using https protocol. We noticed however, that https versions of our non-cart pages were being indexed, so we created canonical tags to point the https version of a page to the http version. What's got me puzzled though, is when I use open site explorer to look at domain/page authority values, I get different scores for the http vs. https version. And the https version is always better. Example: http://www.aquatell.com DA = 21 and https://www.aquatell.com DA = 27. Can somebody please help me make sense of this? Thanks,
On-Page Optimization | | Aquatell1 -
Will "internal 301s" have any effect on page rank or the way in which an SE see's our site interlinking?
We've been forced (for scalability) to completely restructure our website in terms of setting out a hierarchy. For example - the old structure : country / city / city area Where we had about 3500 nicely interlinked pages for relevant things like taxis, hotels, apartments etc in that city : We needed to change the structure to be : country / region / area / city / cityarea So as patr of the change we put in place lots of 301s for the permanent movement of pages to the new structure and then we tried to actually change the physical on-page links too. Unfortunately we have left a good 600 or 700 links that point to the old pages, but are picked up by the 301 redirect on page, so we're slowly going through them to ensure the links go to the new location directly (not via the 301). So my question is (sorry for long waffle) : Whilst it must surely be "best practice" for all on-page links to go directly to the 'right' page, are we harming our own interlinking and even 'page rank' by being tardy in working through them manually? Thanks for any help anyone can give.
On-Page Optimization | | TinkyWinky0 -
Is it better to include the secondary keyword or site name in a title tag?
When I add a site name to my title tag with long-tailed primary and secondary keywords the title tag is longer than 70 characters. I need to include all three parts, so what should I do? At 70 characters the site name is usually partially cut off. I do not want to get penalized by Google, but I need to include the site name to have consistency. I am using the format Primary Keyword-Secondary Keyword | Site name
On-Page Optimization | | lwilkins0 -
Title tag for category page
I'd like to know your views on the best approach for title tags for category pages for ecommerce sites. 3 examples A) Category name | Free delivery on $50 purchase | Brand name B) Discover best "category name" on brand name C) Category Name | 1st Keyword, 2nd keyword | Brand name Thanks!
On-Page Optimization | | walidalsaqqaf0 -
Creating New Pages Versus Improving Existing Pages
What are some things to consider or things to evaluate when deciding whether you should focus resources on creating new pages (to cover more related topics) versus improving existing pages (adding more useful information, etc.)?
On-Page Optimization | | SparkplugDigital0