Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Anchor Text vs. Button Links

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Anchor Text vs. Button Links

    Intermediate & Advanced SEO
    3
    3
    5100
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • BeckyKey
      BeckyKey last edited by

      Hi

      How important are anchor text links within your own site vs. buttons for SEO?

      We've redesigned some of our pages from anchor text links to buttons which are just clickable images.I know historically this isn't the best way, but is it still as important as it used to be?

      1 Reply Last reply Reply Quote 0
      • Roman-Delcarmen
        Roman-Delcarmen last edited by

        Alick300 is right the text links have more value than a button link

        1 Reply Last reply Reply Quote 4
        • Alick300
          Alick300 last edited by

          Hi,

          In my understanding anchor text is still better than than the image link and If you use button as internal links don't forget to define alt tag. Please also check below article on the same.

          https://www.searchenginejournal.com/internal-image-links-seo/196007/

          Thanks

          1 Reply Last reply Reply Quote 1
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • SimpleSearch

            Absolute vs. Relative Canonical Links

            Hi Moz Community, I have a client using relative links for their canonicals (vs. absolute) Google appears to be following this just fine, but bing, etc. are still sending organic traffic to the non-canonical links. It's a drupal setup. Anyone have advice?  Should I recommend that all canonical links be absolute?  They are strapped for resources, so this would be a PITA if it won't make a difference. Thanks

            Intermediate & Advanced SEO | | SimpleSearch
            1
          • fablau

            Combining images with text as anchor text

            Hello everyone, I am working to create sub-category pages on our website virtualsheetmusic.com, and I'd like to have your thoughts on using a combination of images and text as anchor text in order to maximize keyword relevancy. Here is an example (I'll keep it simple): Let's take our violin sheet music main category page located at /violin/, which includes the following sub-categories: Christmas Classical Traditional So, the idea is to list the above sub-categories as links on the main violin sheet music page, and if we had to use simple text links, that would be something like: Christmas
            Classical
            Traditional Now, since what we really would like to target are keywords like: "christmas violin sheet music" "classical violin sheet music" "traditional violin sheet music" I would be tempted to make the above links as follows: Christmas violin sheet music
            Classical violin sheet music
            Traditional violin sheet music But I am sure that would be too much overwhelming for the users, even if the best CSS design were applied to it. So, my idea would be to combine images with text, in a way to put those long-tail keywords inside the image ALT tag, so to have links like these: Christmas
            Classical
            Traditional That would allow a much easier way to work the UI , and at the same time keep relevancy for each link. I have seen some of our competitors doing that and they have top-notch results on the SEs. My questions are: 1. Do you see any negative effect of doing this kind of links from the SEO standpoint? 2. Would you suggest any better way to accomplish what I am trying to do? I am eager to know your thoughts about this. Thank you in advance to anyone!

            Intermediate & Advanced SEO | | fablau
            1
          • Bee159

            Pages with excessive number of links

            Hi all, I work for a retailer and I've crawled our website with RankTracker for optimization suggestions. The main suggestion is "Pages with excessive number of links: 4178" The page with the largest amount of links has 634 links (627 internal, 7 external), the lowest 382 links (375 internal, 7 external). However, when I view the source on any one of the example pages, it becomes obvious that the site's main navigation header contains 358 links, so every new page starts with 358 links before any content. Our rivals and much larger sites like argos.co.uk appear to have just as many links in their main navigation menu. So my questions are: 1. Will these excessive links really be causing us a problem or is it just 'good practice' to have fewer links
            2. Can I use 'no follow' to stop Google etc from counting the 358 main navigation links
            3. Is have 4000+ pages of your website all dumbly pointing to other pages a help or hindrance?
            4. Can we 'minify' this code so it's cached on first load and therefore loads faster? Thank you.

            Intermediate & Advanced SEO | | Bee159
            0
          • PeteC12

            Do I have to many internal links which is diluting link juice to less important pages

            Hello Mozzers, I was looking at my homepage and subsequent category landing pages on my on my eCommerce site and wondered whether I have to many internal links which could in effect be diluting link juice to much of the pages I need it to flow. My homepage has 266 links of which 114 (43%) are duplicate links which seems a bit to much to me. One of my major competitors who is a national company has just launched a new site design and they are only showing popular categories on their home page although all categories are accessible from the menu navigation. They only have 123 links on their home page. I am wondering whether If I was to not show every category on my homepage as some of them we don't really have any sales from and only concerntrate on popular ones there like my competitors , then the link juice flowing downwards in the site would be concerntated as I would have less links for them to flow ?... Is that basically how it works ? Is there any negatives with regards to duplicate links on either home or category landing page. We are showing both the categories as visual boxes to select and they are also as selectable links on the left of a page ? Just wondered how duplicate links would be treated? Any thoughts greatly appreciated thanks Pete

            Intermediate & Advanced SEO | | PeteC12
            0
          • auke1810

            Wrong titles in site links

            Hello fellow marketers, I have found this weird thing with our website in the organic results. The sitelinks in the SERP shows wrong written text. As in grammatically incorrect text. My question is where does Google get the text from? It is not the page title as we can see it. kKsFv0X.png

            Intermediate & Advanced SEO | | auke1810
            1
          • Mark_Ch

            URL Value: Menu Links vs Body Content Links

            Hi All, I'm a little confused. I have read a number of articles from authority sites that give mixed signals over the importance of menu links vs body content links. It is suggested that whilst all menu links spread link juice equally, Google does not see them as favourably. Inserting a link within the body will add more link juice value to the desired page. Any thoughts would be appreciated. Thanks Mark

            Intermediate & Advanced SEO | | Mark_Ch
            0
          • JosephFrost

            Canonical link vs root domain

            I have a wordpress website installed on http://domain.com/home/ instead of http://domain.com  - Does it matter whether I leave it that way with a canonical link from the domain.com to the domain.com/home/ or should I move the wordpress files and database to the root domain?

            Intermediate & Advanced SEO | | JosephFrost
            0
          • seoanalytics

            Cross linking between categories

            Is it useful for SEO to cross link between TOP level categories, let's say I have a Home page and then 2 sub categories, one about green widgets one about red widgets
            Should i create a link from the green widget to the red widget or should I leave those are separate silos ? I know that within a silo i need to cross link ( from green widget 1 to green widget 2 etc... )  but how about about from the main category to the other main category ?

            Intermediate & Advanced SEO | | seoanalytics
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.